Digital Marketing Specialist (male)
Strategy Development and Execution: Develop and execute social media strategies to align with business goals and objectives. Conduct market research to understand target audience behaviours and trends. Create content calendars, plan campaigns, and ensure timely execution. Content Creation and Curation: Write, design, and edit creative content for social media posts, including images, videos, and copy. Curate relevant content from other sources to keep the brand's voice consistent and engaging. Oversee content production (copywriting, photography, and videography). Community Engagement: Monitor, moderate, and respond to comments and messages on social media platforms in a timely manner. Foster a positive online community by engaging with followers and encouraging user-generated content. Collaborate with influencers, brand ambassadors, and key industry players to expand the brand's reach. Social Media Advertising: Develop and manage paid social media campaigns (Facebook Ads, Instagram Ads, etc.). Analyze ad performance, adjust campaigns, and optimize budget allocation to achieve KPIs. Analytics and Reporting: Track social media metrics and KPIs to assess the effectiveness of campaigns and content strategies. Prepare weekly, monthly, and quarterly reports to share performance insights with the team. Use data to refine strategies and improve future campaigns. Brand Consistency and Guidelines: Ensure all social media posts reflect the brand’s tone, voice, and values. Maintain consistent visuals, colors, and styles across all platforms. Stay Updated on Trends: Keep up to date with the latest social media trends, tools, and best practices. Suggest new approaches or features to enhance the company’s social media presence. Required Qualifications: Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience). Strong understanding of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, and WhatsApp etc.). Experience with social media advertising and paid campaigns. Knowledge of SEO and content marketing strategies Job Type: Full-time Pay: ₹20,000.00 - ₹30,000.00 per month Schedule: Day shift 11am to 6 pm Work Location: In person Contact : 7997795333 Job Type: Full-time Pay: ₹20,000.00 - ₹30,000.00 per month Benefits: Cell phone reimbursement Commuter assistance Flexible schedule Paid time off Work Location: In person
