Key Responsibilities · Develop and execute comprehensive SEO strategies (on-page, off-page, and technical) to increase organic traffic and visibility. · Drive AI visibility by optimizing content and metadata for generative AI models (ChatGPT, Gemini, Perplexity, etc.). · Plan and execute local SEO strategies for teacher listings and city-based pages (programmatic SEO). · Perform detailed keyword research, competitor benchmarking, and backlink audits. · Collaborate with content, design, and tech teams to improve site structure, schema markup, and Core Web Vitals. · Manage link-building campaigns, partnerships, and offline citations to improve domain authority. · Track and report performance metrics (traffic, visibility, DA/DR, backlinks, AI citations). · Experiment with new AI search optimization techniques and tools to stay ahead of SEO trends. · Build and manage SEO dashboards using tools like Google Search Console, SEMrush, and Ahrefs. Required Skills · 3+ years of experience in SEO / Digital Marketing with proven results in organic growth. · Strong expertise in on-page, off-page, and technical SEO. · Knowledge of AI search visibility optimization (optimizing for LLMs like ChatGPT, Perplexity, Gemini). · Experience with programmatic SEO (dynamic skill × city or course × location pages). · Proficiency with Google Search Console, Analytics, SEMrush, Ahrefs, Screaming Frog, etc. · Understanding of schema markup, site indexing, and Core Web Vitals. · Familiarity with AI-based SEO tools (NeuronWriter, Surfer SEO, MarketMuse, Jasper, etc.). · Strong analytical mindset and attention to detail. Good-to-Have · Experience in EdTech or Directory Platforms (TeacherOn, UrbanPro, JustDial, etc.). · Knowledge of local business listing SEO and offline reputation management. · Awareness of AI content discovery frameworks and entity-based SEO. · Basic knowledge of Next.js / Laravel environments for better SEO collaboration with developers. Job Type: Full-time Work Location: In person
Key Responsibilities · Develop and execute comprehensive SEO strategies (on-page, off-page, and technical) to increase organic traffic and visibility. · Drive AI visibility by optimizing content and metadata for generative AI models (ChatGPT, Gemini, Perplexity, etc.). · Plan and execute local SEO strategies for teacher listings and city-based pages (programmatic SEO). · Perform detailed keyword research, competitor benchmarking, and backlink audits. · Collaborate with content, design, and tech teams to improve site structure, schema markup, and Core Web Vitals. · Manage link-building campaigns, partnerships, and offline citations to improve domain authority. · Track and report performance metrics (traffic, visibility, DA/DR, backlinks, AI citations). · Experiment with new AI search optimization techniques and tools to stay ahead of SEO trends. · Build and manage SEO dashboards using tools like Google Search Console, SEMrush, and Ahrefs. Required Skills · 3+ years of experience in SEO / Digital Marketing with proven results in organic growth. · Strong expertise in on-page, off-page, and technical SEO. · Knowledge of AI search visibility optimization (optimizing for LLMs like ChatGPT, Perplexity, Gemini). · Experience with programmatic SEO (dynamic skill × city or course × location pages). · Proficiency with Google Search Console, Analytics, SEMrush, Ahrefs, Screaming Frog, etc. · Understanding of schema markup, site indexing, and Core Web Vitals. · Familiarity with AI-based SEO tools (NeuronWriter, Surfer SEO, MarketMuse, Jasper, etc.). · Strong analytical mindset and attention to detail. Good-to-Have · Experience in EdTech or Directory Platforms (TeacherOn, UrbanPro, JustDial, etc.). · Knowledge of local business listing SEO and offline reputation management. · Awareness of AI content discovery frameworks and entity-based SEO. · Basic knowledge of Next.js / Laravel environments for better SEO collaboration with developers. Job Type: Full-time Work Location: In person