Field Sales Executive

Field Sales Executive – HoReCa / Spices
About the Company Luthra Enterprises is a growing spice supply business serving hotels, restaurants, dhabas, sweet shops, caterers and other food businesses. We are expanding our sales team and looking for energetic, target-oriented field sales executives who can develop new markets and build long-term customer relationships. Job Responsibilities 1. Visit restaurants, dhabas, hotels, sweet shops and other HoReCa businesses. 2. Identify and acquire new customers for our spice products. 3. Introduce our product range, explain quality and pricing, and generate orders. 4. Develop assigned territories and build a strong customer base. 5. Maintain regular follow-ups with existing customers and generate repeat orders. 6. Collect market feedback, competitor pricing and new business opportunities. 7. Share daily visit reports, orders and customer details with the company. 8. Coordinate with the team for order fulfilment and customer requirements. 9. Occasionally handle small deliveries when commercially practical. Candidate Requirements - Min. 1-5 years of experience in FMCG, food products, spices or HoReCa sales preferred. - Good communication and convincing skills. - Must be comfortable with field visits and customer acquisition. - Own bike or scooter and valid driving licence. - Knowledge of Delhi NCR and Gurgaon markets preferred. - Target-oriented, disciplined and responsible. Salary & Benefits - Fixed salary: ₹20,000-30,000 per month. - Travel allowance: ₹2,000 per month. - Performance incentives: Additional incentives based on sales performance. - Opportunity to grow with an expanding business. - Long-term career growth into territory and sales management. What We Expect We are not looking for someone who simply takes orders. We want someone who can independently develop a market, acquire new customers, generate repeat business and take ownership of sales targets.