As an Email Marketing Specialist, you will play a pivotal role in developing, executing, and optimizing email marketing strategies to enhance customer engagement, improve retention, and generate quality leads. The ideal candidate should have a strong understanding of email marketing tools, list segmentation, and performance analytics. Key Responsibilities:* • Develop and implement effective email marketing campaigns aligned with company objectives and brand strategy. • Create compelling and persuasive email content, including copywriting, design coordination, and formatting. • Segment and manage email lists based on demographics, behavior, and preferences to ensure targeted communication. • Track, analyze, and report on key email performance metrics such as open rates, CTR, and conversion rates, making data-driven improvements. • Collaborate with cross-functional teams including design, content, and analytics to ensure seamless campaign execution. • Generate and nurture leads through strategic email campaigns and automation workflows. • Stay updated with the latest email marketing trends, technologies, and best practices to continually enhance campaign performance. Job Type: Full-time Pay: ₹12,821.60 - ₹30,000.00 per month Work Location: In person