Company Description Ezulix Software Private Limited is a leading technology solutions provider specializing in digital marketing, web development, app development, and innovative IT services. Committed to driving business growth, Ezulix offers customized solutions tailored to meet client needs across various industries. With a focus on quality, innovation, and customer satisfaction, Ezulix strives to empower businesses with cutting-edge technology and strategic insights to stay ahead in the competitive digital landscape. Job Description: We are seeking a highly skilled and results-driven SEO & Paid Marketing Specialist to enhance our digital outreach. The ideal candidate will develop and execute comprehensive SEO strategies, alongside managing and optimizing paid advertising campaigns across multiple platforms to generate quality leads both domestically and internationally. Key Responsibilities: Design, implement, and optimize SEO strategies to boost organic search rankings and website traffic. Conduct detailed keyword research and competitive analysis to identify new opportunities. Optimize website content, on-page elements, technical SEO factors, and user experience. Manage and optimize paid advertising campaigns across Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and other relevant platforms. Develop targeted ad creatives and copy to maximize engagement and conversions. Monitor, analyze, and report on campaign performance metrics, adjusting strategies to improve ROI. Generate leads from both domestic and international markets through tailored campaigns. Collaborate with content and design teams to create compelling, SEO-friendly content and ad assets. Stay current with the latest trends, tools, and algorithm updates in SEO and paid marketing. Requirements: Proven expertise in managing paid campaigns across multiple platforms including Google Ads, Meta Ads, LinkedIn Ads, etc. Strong experience in SEO best practices and tools such as Google Analytics, Search Console, SEMrush, or Ahrefs. Demonstrated success in generating leads and conversions in both domestic and international markets. Excellent data analysis, A/B testing, and ROI optimization skills. Strong communication and reporting skills to present insights and strategy updates. Preferred Skills: Knowledge of HTML, CSS, or content management systems. Experience with remarketing, audience segmentation, and multi-language campaigns. Certifications in Google Ads, Meta Business Suite, LinkedIn Campaign Manager, or relevant platforms. How to Apply: Please send your resume and a portfolio or case studies demonstrating your successful paid campaigns to hr@ezulix.com Show more Show less
Company Description Ezulix Software Private Limited is a leading innovative mobile app and web development firm founded by industry experts. They empower startups, entrepreneurs, and visionaries globally to launch exceptional products on mobile platforms. With a dedicated team of 179+ Ezulixrs, they strive for excellence in every product they create. Role Overview As the Senior Advertising & Marketing Manager, you will be responsible for positioning our IT services in global markets (US, Europe, Middle East, APAC) through innovative campaigns, answer engine optimization (AEO), and impactful digital presence. You’ll lead strategy, execution, and performance monitoring across channels to build demand and brand authority. Key Responsibilities Design and execute global marketing campaigns across digital, social, and performance channels. Drive Answer Engine Optimization (AEO) to ensure our services appear in AI-driven search/answer results (ChatGPT, Gemini, Perplexity, etc.). Build and manage advertising campaigns (LinkedIn Ads, Google Ads, Programmatic). Develop thought-leadership content: whitepapers, case studies, solution briefs, industry blogs, video explainers. Lead social media marketing (LinkedIn, Twitter/X, YouTube, industry communities). Build and maintain global partnerships with agencies, influencers, and digital platforms. Align with the sales team to ensure lead generation and conversion-focused strategies. Track KPIs, report performance insights, and optimize campaigns for ROI. Mentor and guide the marketing team on global best practices. Qualifications & Skills MBA/PGDM in Marketing, Communications, or equivalent. 7+ years of experience in B2B/global IT services marketing. Expertise in Answer Engine Optimization (AEO) and next-gen digital marketing. Proven success in global campaigns (US, Europe, Middle East). Strong grasp of content strategy, demand generation, and paid advertising. Familiarity with marketing automation tools (HubSpot, Marketo, etc.). Excellent communication, analytical, and leadership skills. What We Offer Competitive salary & performance-linked incentives. Ownership of global campaigns and AEO-led marketing initiatives. Exposure to international markets and enterprise clients. A collaborative and innovation-driven work culture.