EvenDigit

Profile – Social Media Executive Location – Indore Mode of working – Onsite or Hybrid Roles & Responsibilities Hands-on experience with Facebook, Instagram, LinkedIn, Twitter (X), and Snapchat (organic + paid ads). Ability to plan, schedule, and execute monthly content calendars. Experience using Snapchat trends, lenses, or Spotlight content. Knowledge of boosting posts and running ad campaigns for engagement, brand awareness, and lead generation. Understanding of AI-powered features released on platforms (such as Meta's Advantage+, AI content tools, trend suggestions, ChatGPT for captions, etc.) Familiarity with tools like Canva, Meta Business Suite, Snapchat Ads Manager, and social scheduling tools like Hootsuite/Buffer. Proficiency in performance tracking, preparing weekly/monthly analytics reports. Creative mindset with good copywriting skills and trend research. Ability to incorporate AI tools for content ideas, caption writing, hashtag research or creative concepts. Strong coordination with the design team and ability to suggest creative ideas. Good written and verbal communication skills. Up to date with the latest social media algorithms, platform features, and AI-driven advancements in industry. Technical Qualification and Skills Proficiency in social media paid platforms and related tools. Holding experience in managing Facebook, Instagram & Linked IN. Strong analytical skills to interpret data and make data-driven decisions. Good understanding of digital marketing principles and best practices. Excellent ad copywriting skills for creating compelling and persuasive ad content. Strong attention to detail and organizational needs. Up-to-date knowledge of the latest trends and advancements in paid marketing.