3 Ethnographic Studies Jobs

The Market Research Manager position based in Kolkata is looking for an individual to delve into consumer insights, industry trends, and competitive intelligence. The ideal candidate for this role would be highly analytical, proactive, and excel in a fast-paced, hands-on environment. The primary responsibilities include leading research initiatives that impact product development, brand positioning, and go-to-market strategies. You will be responsible for designing, planning, and executing qualitative and quantitative research projects such as consumer surveys, focus groups, and ethnographic studies. Additionally, analysing market trends, competitor performance, and consumer behavior across global and regional skincare markets will be a key part of your role. Collaboration with product development, R&D, marketing, and sales teams is essential to ensure insights are effectively integrated into strategy and execution. Managing external research agencies and vendors to ensure timely and high-quality project delivery will be part of your responsibilities. Developing and maintaining dashboards and reporting tools for ongoing performance tracking and market intelligence is crucial. Presenting clear, concise, and compelling research findings and strategic recommendations to stakeholders and senior leadership is also a key aspect of this role. Monitoring emerging trends in skincare, wellness, and consumer habits to identify new opportunities and risks is an important part of the role. Conducting post-launch evaluations and customer feedback studies to measure product success and brand health is also required. The ideal candidate should have a Bachelors or Masters degree in Marketing, Business, Statistics, Psychology, or a related field. Additionally, 6-8 years of experience in market research, preferably in the beauty, skincare, or consumer goods industry is desired. Strong knowledge of research methodologies, analytics tools such as SPSS, Tableau, Power BI, and Excel, as well as experience with syndicated data sources and social listening tools is essential. A self-starter with a proactive, can-do attitude who is ready to take on multiple responsibilities and deliver results will thrive in this role. Excellent storytelling, presentation, and communication skills are necessary. Being highly analytical with a strong attention to detail and having a passion for skincare, beauty, and consumer insights are qualities that are highly valued for this position.,

Avalara is looking for a Senior User Researcher to join the UX team remotely from India. In this role, you will play a key part in driving research efforts for global products, focusing primarily on the U.S. and European markets. Collaborating closely with product managers, UX designers, and engineers, your work will involve uncovering user needs, behaviors, and motivations to shape product experiences and drive business impact. As a Senior User Researcher, your responsibilities will include leading research projects from planning to execution, analyzing data, and delivering actionable insights. You will utilize various qualitative and quantitative research methods to create user-centered solutions in collaboration with cross-functional teams. Key Responsibilities: - Lead end-to-end research projects, from scoping and planning to analysis and delivery of insights. - Partner with product teams to identify research needs and ensure a user-centered approach. - Conduct usability studies, interviews, surveys, ethnographic studies, and heuristic evaluations. - Perform research with U.S. and European-based users to understand market-specific needs. - Analyze qualitative and quantitative data to communicate research findings effectively. - Advocate for the user and ensure research insights influence decision-making. - Document findings in user personas, journey maps, reports, and presentations. - Stay updated on industry trends and recommend new research methods for improvement. Qualifications: - 8+ years of user research experience for digital products, preferably in global contexts. - Expertise in qualitative and quantitative research methodologies. - Experience working with U.S. and/or European markets is desirable. - Strong communication and collaboration skills. - Familiarity with UX design principles and product development processes. - Ability to work in a fast-paced environment and adapt research approaches. - Bachelor's or Master's degree in Human-Computer Interaction, Psychology, Anthropology, Sociology, or related field. In this role, you will collaborate with product teams to develop and execute user research plans, conduct various research activities, analyze data, and report findings. You will communicate research insights to stakeholders, advocate for user-centric approaches, collaborate across teams, conduct ongoing user research, develop methodologies, focus on global research, and maintain documentation for reference.,

Key Responsibilities : Collaborate with cross-functional teams, including design, data science, and engineering, ensuring alignment and integration across project workstreams Develop and articulate comprehensive research plans, methodologies, and tools tailored to project needs Conduct primary and secondary research, including user interviews, ethnographic studies, and field research Synthesize research findings into clear insights, frameworks, and actionable opportunities Translate insights into design recommendations in collaboration with designers and other stakeholders Transform insights from research into user journeys and low-fi wireframes that deliver seamless user experiences Manage research logistics, including coordination with external agencies and participant recruitment Advocate for the user s voice throughout the project lifecycle, ensuring it remains central to the design process Leverage tech fluency to understand and align research outcomes within a data and AI ecosystem Experience : 6years+ of experience in design research, user experience research, or ethnographic research. Skills : Strong expertise in qualitative and quantitative research methodologies Demonstrated experience in conducting user interviews, field studies, and workshops Ability to synthesize complex findings into clear insights and actionable frameworks Strong storytelling skills to communicate research outcomes effectively