3 Engagement Optimization Jobs

As a Digital Marketing Intern / Junior Digital Marketing Executive, you will assist in executing digital marketing strategies and learn about SEO, SEM, SMM, and paid advertising. Your responsibilities will include conducting keyword research, basic SEO optimization, setting up and monitoring Google Ads, Facebook Ads, and Instagram Ads campaigns, supporting social media management, learning and applying performance marketing techniques, analyzing campaign data, and generating reports. As a Content Creator / Digital Content Producer, you will be responsible for developing engaging content for websites, reels, and YouTube videos while ensuring consistency with brand messaging. Your duties will involve writing website content, blog articles, social media captions, developing scripts for YouTube videos and reels, creating and editing short-form videos/reels for platforms like Instagram and YouTube, collaborating with graphic designers and video editors, and staying updated on trends to optimize content for maximum engagement. In the role of a Social Media Content Creator, your tasks will include planning and creating engaging posts across social media platforms, writing compelling captions for different audiences, developing creative concepts for Instagram Reels and YouTube Shorts, monitoring engagement metrics, optimizing content accordingly, and coordinating with digital marketing teams for ad campaigns and content alignment to ensure high engagement with audiences. As a Creative Strategist, you will be responsible for developing innovative content and marketing strategies aligned with business goals and branding. Your duties will involve brainstorming and developing creative campaigns for branding and digital marketing, conceptualizing engaging ideas for reels, YouTube videos, and social media, guiding content creators and video editors to maintain brand consistency, analyzing market trends and competitors to refine content strategies, and collaborating with marketing and design teams to ensure cohesive messaging. This position offers various job types including Full-time, Permanent, and Fresher roles, with benefits such as cell phone reimbursement, provided food, health insurance, leave encashment, life insurance, and paid sick time. The work schedule includes day shift, fixed shift, Monday to Friday availability, and weekend availability. The work location is in person.,

We are searching for an individual who possesses a talent for storytelling, a knack for crafting captivating headlines, and a purposeful writing style. As the Content & Copy Strategist at Not Rocket Science, you will play a crucial role in defining the brand's voice across various platforms. Your responsibilities will include creating engaging, witty, and on-brand copy for a diverse range of mediums such as social media, product packaging, website content, email campaigns, blogs, digital advertisements, and more. You will develop content strategies that enhance the brand narrative and encourage audience engagement. Ensuring consistency in tone across all consumer touchpoints, while also complying with legal requirements and optimizing for maximum engagement, will be a key part of your role. Additionally, you will stay abreast of content trends, bringing fresh and innovative ideas that align with the unique voice of Not Rocket Science. Adapting messaging to suit different platforms and target audience personas, while maintaining freshness and relatability, will also be essential. The ideal candidate will hold a degree in Marketing, Journalism, Communications, English, or a related field. You should have 1-3 years of experience in content strategy, copywriting, or content marketing, preferably within a consumer brand or agency setting. A keen eye for detail, impeccable grammar, and the ability to infuse humor, emotion, and clarity into your writing are essential qualities. Your portfolio should demonstrate a blend of creativity and strategic thinking. Collaboration with design and marketing teams will be a regular part of your work, so the ability to work effectively in a cross-functional environment is vital. Being able to manage multiple projects simultaneously and adapt swiftly in a fast-paced setting is a skill that will serve you well in this dynamic role.,

As a Senior/Lead Marketing Automation Specialist with expertise in Marketo, you will be responsible for leading strategic automation initiatives, setting up or migrating instances, and enhancing campaign performance at scale. Your role will require a deep understanding of lead lifecycle strategy, campaign optimization, and marketing data governance. This position is ideal for individuals who excel in fast-paced environments and can provide guidance to both clients and internal stakeholders on best practices. Your key responsibilities will include leading the setup or migration of Marketo instances, designing and implementing scalable lead lifecycle frameworks, building reusable campaign templates, and managing end-to-end strategy and execution of global Marketo campaigns. You will be expected to monitor and improve campaign performance through A/B testing and analytics, enhance audience segmentation and personalization, and ensure optimal Marketo instance health. Additionally, you will play a crucial role in maintaining data compliance, deliverability best practices, and privacy standards. Your tasks will involve creating and maintaining standard operating procedures, documentation, and naming conventions for internal teams, conducting platform audits, developing automation roadmaps, and suggesting enhancements. You will also guide the adoption of AI features within Marketo and integrated tools, acting as a trusted consultant for both internal and client stakeholders. Furthermore, you will be responsible for driving enablement sessions, training, and providing ongoing support to ensure the success of the platform. Your expertise in Marketo, along with your strong communication skills and ability to lead client calls, discovery sessions, and training workshops, will be essential in this role. If you have at least 5-8 years of hands-on experience with Marketo, a proven track record in setting up or migrating Marketo instances, and a solid understanding of lead lifecycle strategies, this opportunity is perfect for you. Apply now to be a part of a dynamic team focused on driving marketing automation excellence.,