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Lead- Marketing Technology- CSA PivotRoots

5.0 - 9.0 years

0 Lacs

haryana

On-site

As a CLM Team Lead at CSA India, your role involves leading, mentoring, and upskilling the team across Clevertap, MoEngage, and Braze. You will be responsible for developing segmentation strategies, lifecycle journeys, and channel-wise creative direction. Your key responsibilities include overseeing campaign execution, automation setup, A/B tests, and experimentation frameworks. Analyzing behavioral and funnel data using Appsflyer, Branch, and Google Analytics will be crucial for driving performance. Additionally, you will be required to build dashboards and campaign performance reports using Looker Studio. Collaboration with media, creative, product, and data teams is essential to maximize ...

Posted 6 days ago

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