Here is the fully updated, polished, and professionally worded Job Description with your requested changes: Job Title: Content Creator & Digital Marketing Specialist Company: D Himalayan Riders Work Location: Leh, Ladakh (On-site) Annual Salary: INR 3–5 Lakh (Based on experience & skill level) About D Himalayan Riders D Himalayan Riders is a premium motorcycle and adventure tour company operating across Ladakh and the Himalayan region. Founded with a passion for exploration, the company is committed to delivering high-quality, safe, and memorable travel experiences. As we expand our digital presence, we are looking for a highly creative and experienced professional to lead our online branding and digital growth. Position Overview We are seeking a talented Content Creator & Digital Marketing Specialist with a minimum of 5 years of hands-on experience in social media content creation, SEO, and digital brand-building. The ideal candidate is innovative, disciplined, and capable of shaping a strong online identity for D Himalayan Riders across all major platforms. Key Responsibilities 1. Content Creation & Social Media Growth Produce engaging reels, videos, photos, graphics, and travel stories. Plan, execute, and manage daily posts across Instagram, Facebook, YouTube, Google Business, and other platforms. Develop monthly content calendars tailored to travel seasons and tour operations. Create high-quality travel content featuring routes, destinations, riders, and experiences. Increase follower growth, engagement rate, and brand visibility organically. Handle audience engagement: replies, comments, and DM inquiries. 2. Website SEO & Digital Optimization Implement strong on-page and off-page SEO strategies to improve ranking. Conduct keyword research and optimize all tour pages, blogs, and landing pages. Track website performance using Google Analytics, Search Console, and SEO tools. Perform competitor analysis and recommend improvements. 3. Brand Development & Online Marketing Build a strong digital identity for D Himalayan Riders across all platforms. Manage digital campaigns and promotional strategies. Handle Google Business Profile updates, reviews, and online reputation. Execute paid ad campaigns (Meta Ads / Google Ads) if required. Ensure brand consistency in every piece of content published. 4. Video Production & Editing Shoot travel footage during tours when needed. Edit high-quality reels, cinematic travel videos, and promotional content. Work with tools such as Premiere Pro, Final Cut, CapCut, and Adobe Suite. 5. Travel Content Writing & Blogging Write informative and engaging blogs related to Ladakh, Himalayan routes, travel tips, and itineraries. Create compelling captions and storytelling-based posts. Maintain a professional, accurate, and consistent brand voice. 6. Performance Tracking & Reporting Prepare detailed monthly reports on social media growth, website performance, and campaign results. Suggest content and strategy improvements based on analytics. Required Skills & Experience Minimum 5 years of experience in digital marketing, social media management, and content creation. Strong knowledge of SEO, analytics, and online branding techniques. Proficiency with editing software, design tools, and digital marketing platforms. Excellent communication skills in English & Hindi. Ability to work independently in Leh and meet deadlines. Experience in the travel/adventure industry is an advantage. Creative mindset with strong storytelling skills. Personal Traits Passion for travel, motorcycling, mountains, and adventure tourism. Strong creativity, attention to detail, and visual storytelling ability. Ability to multitask and adapt to fast-paced tour operations. Professional, reliable, and self-driven. What We Offer Attractive annual salary package: INR 3–5 Lakh, depending on experience. Opportunity to work in one of India’s most scenic environments — Ladakh. Creative freedom to shape the company’s digital presence from the ground up. Long-term growth opportunities as the company expands. A supportive and professional work environment. How to Apply Interested candidates can send their Resume + Portfolio + Work Links to: dhimalayanriders@gmail.com If you want this in PDF form, just say “Make PDF” and I will generate it. Job Types: Full-time, Permanent Pay: ₹300,000.00 - ₹500,000.00 per year Benefits: Cell phone reimbursement Work Location: In person