Embedded Firmware Engineer (Media Player Systems)

As an Embedded Engineer at our company, you will be responsible for designing, developing, and optimizing advanced media playback systems for next-gen advertising solutions. This role presents a ground-level opportunity to contribute to shaping a world-class technology platform. Key Responsibilities: - Architect, develop, and maintain high-performance media playback solutions using C++17/20 or Rust. - Work with Linux internals such as Ubuntu, Debian, Buildroot/Yocto, and cross-compile for ARM (RK3588, Jetson, Raspberry Pi) & x86 (Intel NUC). - Integrate and optimize media frameworks like FFmpeg, GStreamer, VLC internals. - Implement hardware-accelerated decoding using technologies such as Intel QuickSync, NVIDIA NVDEC, and ARM VPU. - Develop playback using CEF/WebKit for HTML5 scenarios. - Ensure secure communication with TLS, certificates, and mTLS. - Build OTA update systems, rollback mechanisms, and watchdog timers. - Optimize filesystems, caching strategies, and creative delivery. - Implement Proof-of-Play logging & analytics tracking. - Collaborate on SDK integrations with NovaStar, Colorlight, Huidu, Linsn. - Work on low-latency playback, live media feeds (RTSP, HLS, WebRTC). - Enhance IoT security with secure boot, signed manifests, and system integrity. Required Qualifications: - Proven experience in C++17/20 or Rust for embedded development. - Strong Linux knowledge and cross-compilation experience. - Hands-on experience with ARM & x86 platforms and media acceleration. - Expertise in FFmpeg, GStreamer, VLC. - Understanding of HTTP/HTTPS, WebSockets, gRPC, TLS. - Experience with OTA updates & embedded fault tolerance. - Familiarity with real-time scheduling and filesystem optimization. - Strong knowledge of IoT security & secure boot processes. - Excellent debugging & problem-solving skills. Preferred Qualifications: - Experience with CEF/WebKit. - Knowledge of RTSP, HLS, WebRTC streaming. - Familiarity with Proof-of-Play analytics & SDK integrations. In addition to the technical responsibilities, we offer you: - An opportunity to work on cutting-edge embedded media systems at scale. - A mission-driven, innovative culture that values ownership & growth. - Collaborative team of talented engineers & product thinkers. - Competitive compensation & benefits.,