Marketing Automation Specialist Grazitti Interactive

2.0 - 6.0 years

0 Lacs

panchkula, haryana

On-site

We are seeking a detail-oriented Marketing Automation Specialist with a strong background in email development and front-end technologies. As the ideal candidate, you will be responsible for creating responsive email templates and landing pages using marketing automation tools to enhance campaign workflows. If you are passionate about merging technical expertise with marketing execution, we invite you to apply. Key Skills: - Proficiency in HTML5, CSS3, Bootstrap, and jQuery. - Experience with marketing automation tools like Marketo, Eloqua, Pardot, or similar platforms. - Strong understanding of responsive email design and landing page development. - Familiarity with QA tools such as EmailOnAcid or Litmus for testing and rendering. - Excellent oral and written communication skills. - Exposure to front-end development, including AJAX, Flash Script, and JavaScript frameworks (preferred). - Strong troubleshooting and stakeholder collaboration abilities. - Understanding of email marketing best practices and deliverability. Roles and Responsibilities: - Develop responsive email templates and optimize landing pages following industry best practices. - Customize forms, landing pages, and campaign components using marketing automation tool APIs. - Configure and implement campaign workflows utilizing tools like Marketo. - Perform quality assurance tests across various devices and platforms using tools like Litmus or EmailOnAcid. - Brainstorm campaign concepts in collaboration with creative and marketing teams. - Advise internal stakeholders and clients on front-end development best practices. - Resolve technical issues promptly and efficiently. - Propose enhancements to clients" digital assets in line with business goals. - Manage project data in project management systems. - Contribute to innovation and strategy in creative team meetings. - Stay abreast of industry trends in email marketing and automation.,

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