Job
Description
An Email Marketing Executive is responsible for planning, executing, and analyzing email marketing campaigns to drive engagement, lead generation, and sales. They develop and implement email strategies, create compelling content, segment lists, and measure campaign performance, all while ensuring compliance with industry standards. Here's a more detailed breakdown of the role: Key Responsibilities: Developing and Implementing Email Marketing Strategies: This includes setting objectives, defining target audiences, and creating a comprehensive email marketing plan. Creating Engaging Email Content: Writing compelling email copy, designing visually appealing emails, and ensuring consistent branding. Managing Email Lists and Segmentation: Building, maintaining, and segmenting email lists based on customer data and behaviors. Executing Email Campaigns: Using email marketing platforms to send out emails, manage automation, and track performance. Analyzing Campaign Performance: Monitoring key metrics like open rates, click-through rates, and conversions, and providing insights for optimization. A/B Testing: Conducting A/B tests to optimize subject lines, email content, and design elements to improve results. Ensuring Compliance: Adhering to email marketing regulations and best practices, such as CAN-SPAM and GDPR. Collaborating with Other Teams: Working closely with marketing, sales, and design teams to align email efforts with overall goals. Staying Updated: Keeping up with industry trends and best practices in email marketing. Age limit 18 to 30 Language preferred Tamil only Most welcome to Freshers and College students. Job Types: Full-time, Part-time, Fresher Pay: ₹8,910.20 - ₹32,172.27 per month Benefits: Health insurance Provident Fund Schedule: Day shift Rotational shift Supplemental Pay: Performance bonus Yearly bonus Language: English (Preferred) Work Location: In person
