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0 years

0 Lacs

Panchkula, Haryana, India

On-site

Job Description We are looking for a detail-oriented Marketing Automation Specialist with a strong background in email development and front-end technologies. The ideal candidate will be responsible for building responsive email templates and landing pages while leveraging marketing automation tools to support campaign workflows. If you’re passionate about combining technical expertise with marketing execution, we’d love to hear from you. Key Skills Proficiency in HTML5, CSS3, Bootstrap, and jQuery. Experience with marketing automation tools like Marketo, Eloqua, Pardot, or similar platforms. Strong understanding of responsive email design and landing page development. Familiarity with QA tools such as EmailOnAcid or Litmus for testing and rendering. Excellent oral and written communication skills. Front-end development exposure including AJAX, Flash Script, and JavaScript frameworks (preferred). Strong troubleshooting and stakeholder collaboration skills. Understanding of email marketing best practices and deliverability. Roles and Responsibilities Develop responsive email templates and optimize landing pages following industry best practices. Use marketing automation tool APIs to customize forms, landing pages, and campaign components. Configure and execute campaign workflows using tools like Marketo. Conduct quality assurance tests across devices and platforms using tools like Litmus or EmailOnAcid. Collaborate with creative and marketing teams to brainstorm campaign concepts. Consult internal stakeholders and clients on front-end development best practices. Troubleshoot technical issues and ensure timely resolution. Suggest improvements to clients’ digital assets aligned with business objectives. Maintain and manage project data in project management systems. Participate in creative team meetings and contribute to innovation and strategy. Stay current with industry trends in email marketing and automation.

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6.0 years

0 Lacs

Chennai, Tamil Nadu, India

On-site

ADP is seeking a Field Marketing Manager for India to join our Asia-Pacific marketing team. At the core of ADP’s APAC growth are our country marketing teams who play a pivotal role in bringing ADP to market. As marketing lead for India you will be responsible for planning and hands on execution of the India marketing plans. Reporting to the Senior Marketing Director, APAC and, you will drive and implement the optimal mix of integrated marketing initiatives to achieve country business objectives, focusing on lead generation to drive sales, build ADP brand equity and drive revenue growth You’ll collaborate closely with our India team, agencies, partners, and stakeholders in India as well as our regional and international brand, communications, digital and demand teams. The successful candidate will be passionate, self-motivated, creative, and able to pivot when necessary. A proven track record of successful execution with a focus on hands-on delivery, a country brand, demand and lead generation campaigns is essential, as well as strong knowledge of all different marketing channels and B2B trends across India. This is a fast-paced position that requires someone who is proactive, thinks strategically across both short and long term. They must have a strong track record of exercising good judgment, effective communication, and establishing strong cross-organizational relationships What you’ll do: Be a strategic partner with Sales (including partner channels) and Commercial team stakeholders, building a healthy sales pipeline Serve as the voice of the in-country go-to-market team within Marketing at all layers to ensure initiatives align with pipeline development for each country Plan and execute field marketing activities spanning digital campaigns, social media, executive briefings, seminars, client/prospect dinners, webinars, etc. This includes managing and executing all logistics for marketing events and conferences. Work in cross-functional teams and collaborate closely with global brand and communication, demand, digital, product marketing, sales, marketing operations, sales ops and many others in the development, execution and measurement of in-country activities Collaborate with marketing peers to plan, develop and execute local marketing programs in support of, and together with, India leaders, country stakeholders, agency partners and marketing at country, regional and corporate levels Collaborate closely with product development, commercial operations teams and product marketing on new product GTM; develop and manage integrated marketing initiatives to support product launches Work closely with PR team to support media and thought leadership activities Measure campaign impact through Eloqua, Salesforce and campaign channel reporting, evaluate event/campaign ROI, and drive continuous improvement in marketing activities, operations and ROI Provide guidance on marketing messages and material, website, campaign concept and creative development to ensure effectiveness. Work with regional and Central marketing and cross-functional peers to ensure brand guidelines and relevant product messaging are a part of all local marketing touchpoints Managing and writing local content as well as working with the brand and content and product marketing teams on localization of content and sales tools Managing ADP’s Social platforms and presence and developing creative content formats for social channels Source and manage local vendors for marketing program execution Facilitate and track lead distribution and follow up activities with the Lead Gen and sales teams Track campaigns and report metrics as well as overall ROI to the internal stakeholders Manage project timelines, quality issues, resources, SOW (scope of work requirements), and budget to plan Ensure feedback from sales leadership is delivered back to headquarters to drive alignment of regional marketing investment to sales Monitor and report the effectiveness of marketing communications EDUCATION : Degree in Marketing, Communications or equivalent, MBA preferred EXPERIENCE: Business Partnership: A minimum of 6 years of marketing experience across multiple disciplines, including 2 years managing country marketing and/or experience working for a fast-paced technology company, is a distinct advantage. Prioritise executing highly effective tactical campaigns. An individual who will ‘roll up their sleeves’ and adopt a very hands-on approach. Marketing/ Communications: proficient in managing strategic integrated marketing campaigns, including lead and demand generation initiatives. A Modern Marketer with experience leading and integrating online and offline programs that deliver outstanding results. Value Delivery: Data and performance-metrics driven mindset; strong sense of ownership. Resource Planning and Optimization: Strong collaborative project management experience and skills. Able to prioritize and deliver under resource constraints. Cross-functional virtual team experience: Strong record in working with virtual teams across functions, geographic locations and diverse cultures, driving collaboration and positive outcomes; skilled at navigating through ambiguity and complexity across highly diverse, geographically spread stakeholder groups. Proficient at managing multiple agencies across multiple countries. Relationship Management: Strong sales stakeholder management experience. Excellent Vendor/ Client management. Can work effectively across functions and nationalities. Experience working with sell-through partners a plus. Ecosystems Knowledge: HCM tech, Services and/or SaaS model knowledge considered highly advantageous. Communications: Outstanding oral and written communication and presentation skills. Language skills: Native English fluency required. Behavioral characteristics: intellectually curious, you think on your feet. You’re passionately persistent, resilient and tenacious — always learning and bravely tackling new challenges. Technical competencies: Salesforce.com, Eloqua (or other Marketing Automation platforms), Microsoft 365, Google, LinkedIn, YouTube, Twitter, Sprout Social, Workfront. Other Martech stack platforms considered an advantage Bonus points for these: Understanding of HR/Payroll outsourcing concepts. Knowledge and understanding of automation aspects. Having an advanced degree is preferred. Interested candidate, please share your resume to giridharan.padmanabhan@adp.com Note : This is an Individual Contributor role to manage the Field Marketing for India

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0.0 years

0 Lacs

Panchkula, Haryana

On-site

Description Job Description We are looking for a detail-oriented Marketing Automation Specialist with a strong background in email development and front-end technologies. The ideal candidate will be responsible for building responsive email templates and landing pages while leveraging marketing automation tools to support campaign workflows. If you’re passionate about combining technical expertise with marketing execution, we’d love to hear from you. Skills Key Skills Proficiency in HTML5, CSS3, Bootstrap, and jQuery. Experience with marketing automation tools like Marketo, Eloqua, Pardot, or similar platforms. Strong understanding of responsive email design and landing page development. Familiarity with QA tools such as EmailOnAcid or Litmus for testing and rendering. Excellent oral and written communication skills. Front-end development exposure including AJAX, Flash Script, and JavaScript frameworks (preferred). Strong troubleshooting and stakeholder collaboration skills. Understanding of email marketing best practices and deliverability. Responsibilities Roles and Responsibilities Develop responsive email templates and optimize landing pages following industry best practices. Use marketing automation tool APIs to customize forms, landing pages, and campaign components. Configure and execute campaign workflows using tools like Marketo. Conduct quality assurance tests across devices and platforms using tools like Litmus or EmailOnAcid. Collaborate with creative and marketing teams to brainstorm campaign concepts. Consult internal stakeholders and clients on front-end development best practices. Troubleshoot technical issues and ensure timely resolution. Suggest improvements to clients’ digital assets aligned with business objectives. Maintain and manage project data in project management systems. Participate in creative team meetings and contribute to innovation and strategy. Stay current with industry trends in email marketing and automation. Contacts Email: careers@grazitti.com Address: HSIIDC Technology Park, Plot No – 19, Sector 22, 134104, Panchkula, Haryana, India

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3.0 - 5.0 years

0 Lacs

Mumbai Metropolitan Region

On-site

Skill required: Marketing Operations - Marketing Automation & Technology Execution Designation: Marketing Platform Auto Analyst Qualifications: BTech/MCA/BCA Years of Experience: 3 to 5 years Language - Ability: English(International) - Advanced About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do? This is a key role where campaign specialist is the end-to-end campaign executor of build and segmentation during the campaign execution lifecycle and will be responsible for delivering agreed activities for campaign deployment and He/she will support delivery via designated marketing automation tool such as UNICA. The role will require high level of expertise in consumer segmentation and loyalty tools, eye for detail and quality output. Experience in working on UNICA platform is desirable. Ability to master the current UNICA CRM environment but also learn new CRM technologies as they roll out. Responsible for list extraction for different type of campaigns on UNICA platform. SQL knowledge and experience is also required. Experience with campaign creation and ability to build campaign on different automation platforms as per client’s BRD document. Understanding of offers, collaterals, segment, and collateral mapping concepts. Maintain campaign calendar with real time status of campaigns and go live status. Ensure timely completion of tasks and requests Ensure accurate reporting at required frequency Risk & Issue management Escalate risks as per the escalation matrix defined Identify gaps and areas for improvement in execution processes and propose improvement solutions Apply learning and industry standard best practices from experience What are we looking for? Experience working in campaign eco-system specially email, SMS, or direct mail channels Execution experience in UNICA platform or similar marketing automation platform Hands on experience on SQL to perform data extraction using relevant tools Execution experience in database marketing, experience working in high pressure environments. 2 - 5 years of experience in marketing technology and operations focusing on execution of marketing campaigns on behalf of the Client Bachelor s degree in computer science, Computer Engineering, Computer Information Systems will be preferred Understanding of integrated marketing and customer data as it relates to targeting, segmentation, test/control design, and campaign analytics Understanding of marketing operations, processes, business requirements Comfortable operating in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects Strong written and verbal communication skills with strong analytical and problem-solving skills. Exposure to Responsys, Salesforce, Marketo, Eloqua, Teradata, Adobe Campaign Classic Knowledge of HTML and CSS, JavaScript Understanding of email, social, mobile and display best practice Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work

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1.0 - 3.0 years

7 - 8 Lacs

Bengaluru

On-site

Work Schedule Standard (Mon-Fri) Environmental Conditions Office Job Description How will you make an impact? As a member of Thermo Fisher Scientific, you’ll do exciting work! Join a team that values performance, quality and innovation. As part of a successful, growing, global organization you will be encouraged to perform at your best! With annual revenues exceeding $40 billion and the largest investment in R&D in the industry, we give our people the resources and opportunities to create significant contributions to the world. We seek a highly motivated Marketing Automation Production Specialist to join our growing, high-performing team of email automation experts and specialists. The successful candidate will be responsible for the day-to-day, hands-on execution of email marketing programs in support of business objectives. This individual maintains a current understanding of email and digital marketing standards, and applies them to campaign execution. We are looking for someone who is detail oriented, a self-starter, a creative thinker, analytical, ready to learn and participate in a data-driven learning organization, passionate about delivering on schedule, and constantly looking for new opportunities to improve performance and operational efficacy of our email programs. What will you do? Perform day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging, and deployment of one-time and dynamic content and automation-enabled campaigns. Build landing pages in web content publishing platform (Adobe Experience Manager) and marketing automation system (Eloqua). Enforce email list hygiene rules to ensure deliverability. Troubleshoot technical issues related to HTML templates, list segmentation, and other aspects of email and landing page execution. Ensure accuracy, quality, and brand consistency in communications. Offer thoughtful insights, advice and recommendations regarding email tactics and opportunities for contact and email optimization. Education Bachelor’s degree in business, Marketing, Computer Science or related major required. Experience 1-3 years of proven experience in marketing automation programs (Eloqua preferred). 1-3 years of hands-on experience in web content publishing platforms (Adobe Experience Manager preferred). Proficiency in web coding languages such as HTML and CSS. Experience or familiarity with project management software (Workfront preferred). Strong time management skills, attention to detail, prioritization abilities, and a drive to take ownership of issues and tasks. Experience with privacy regulations such as GDPR, CASL, and CAN-SPAM Act. Good command of the English language (written and verbal).

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3.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

This job is with Thermo Fisher Scientific, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly. Work Schedule Standard (Mon-Fri) Environmental Conditions Office Job Description Position Summary: We are seeking a detail-oriented and technically capable Front-End Production Specialist to support our digital marketing and content delivery initiatives. This role focuses on the execution and maintenance of front-end content including email development, landing page builds, and basic web updates. The ideal candidate has a strong foundation in HTML/CSS, understands email marketing practices, and collaborates closely with design, copy, and project management teams to bring creative concepts to life across platforms. This is an offshore role designed to support global creative operations and will serve as a vital production partner to the onshore creative team. Key Responsibilities Code and develop HTML marketing emails from design files or templates, ensuring consistent rendering across devices and email clients. Assist with landing page builds and light front-end web edits using HTML/CSS in alignment with existing brand templates. Input content into CMS platforms (such as Adobe Experience Manager) with accuracy and attention to detail. Support the deployment and QA of digital marketing assets, ensuring they meet creative and technical standards. Collaborate with designers, copywriters, and project managers to ensure timely and high-quality production. Help perform A/B testing setup and assist with tagging or tracking requirements where needed. Adhere to brand, UX, and accessibility standards throughout all projects. Continuously learn and adopt best practices in email development and digital production. Minimum Requirements/Qualifications 3-5years of front-end development or email production experience, preferably in a creative, marketing, or agency environment. Proficiency in HTML and CSS is required. Familiarity with content management systems (e.g., AEM, WordPress) and email marketing platforms (e.g., Eloqua, Salesforce Marketing Cloud, Mailchimp). Working knowledge of Adobe Creative Cloud (Photoshop, Illustrator) and FIGMA for asset handling. Strong attention to detail and a passion for quality control. Comfortable working in a fast-paced, global team environment. Strong English communication skills and ability to follow technical briefs. Other Job Requirements Adhere to OHS policies and procedures and ensure a safe and healthy workplace environment

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8.0 - 12.0 years

0 Lacs

noida, uttar pradesh

On-site

As a key member of our team, you will play a central role in unifying and operationalizing marketing efforts across the HCLTech IT Infrastructure Services portfolio. Your responsibilities will include aligning internal stakeholders, presales, business marketing leads, and external platforms to ensure consistent narratives and impactful campaigns. In addition to driving strategic programs, you will lead the adoption of Martech within the marketing team, ensuring the effective use of HCLTech's marketing automation, ABM, and analytics tools. Your main responsibilities will involve leading centralized, cross-unit marketing programs to build a unified HCLTech IT Infrastructure Services brand and narrative. You will be tasked with owning and enhancing key marketing assets such as decks, case study repositories, campaign templates, and web pages. Collaborating with marketing leads and corporate teams, you will develop and execute integrated campaigns to support the overall marketing strategy. In the realm of Account-Based Marketing (ABM), you will design and execute personalized campaigns across key global accounts. Working closely with sales and delivery teams, you will craft account strategies based on customer insights and data, utilizing digital tools to track engagement throughout the buyer journey. Your role will also encompass managing marketing operations, including campaign planning, governance, budgeting, reporting, and compliance. Partnering with digital, web, and automation teams, you will drive the adoption of Martech tools within the marketing team, ensuring seamless integration and effective utilization of tools such as campaign automation, dashboards, and CRM integration. Collaboration with Presales will be essential to align marketing activities with bid strategies and major pursuits, while also maintaining and governing the IT Infrastructure Services section on HCLTech.com. In terms of content, PR, and thought leadership, you will develop strategies for internal and external campaigns across various channels. Collaboration with corporate communications will be crucial to enhancing brand visibility through media, events, and analyst interactions. You will be responsible for tracking and reporting on campaign performance, lead progression, and pipeline contribution. Delivering quarterly performance updates and leadership communication will be part of your routine tasks. Additionally, you will manage internal platforms and enable consistent communication to stakeholders. Leading sales and marketing enablement initiatives, you will provide updated content, decks, and campaign kits, promoting the effective use of Martech tools through training, process integration, and sharing best practices. To excel in this role, you should ideally have 8-12 years of B2B marketing experience, preferably in technology services or enterprise IT. A strong understanding of marketing operations, campaign execution, and ABM is essential, along with experience using Martech platforms such as Salesforce, Eloqua/Marketo, Demandbase/6sense, and analytics tools. Your ability to align stakeholders across various departments, coupled with excellent communication, project management, and analytical skills, will be key to your success. Experience in global, matrixed organizations is highly valued. Additionally, having an MBA or advanced degree in Marketing, Communications, or Technology is a plus. Experience in rolling out and governing marketing technology, as well as a background in content marketing, PR, or digital enablement, would also be beneficial.,

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4.0 - 8.0 years

0 Lacs

haryana

On-site

You are sought after to take on the role of Lead Data Consultant at Eucloid, where your high energy and collaborative skills will be pivotal in engaging with client stakeholders across various projects within the Marketing Analytics domain. Your primary responsibilities will include partnering with eCommerce and Digital Marketing leaders to provide key marketing insights, ensuring scalability and effectiveness of marketing solutions, and connecting data dots across multiple sources to drive analyses that lead to long-term solutions. Additionally, you will be tasked with developing data-driven hypotheses, enhancing campaign performance, and delivering technical solutions tailored for email marketing operations and analytics. To qualify for this role, you should possess an Undergraduate Degree in a quantitative discipline from a Top-Tier institution, with an MBA being a desirable asset. A minimum of 4 years of experience in Data Analytics/Marketing Analytics or client-facing roles is required, along with proficiency in SQL, Python, and data visualization tools. Moreover, familiarity with various analytics, CRM, attribution, and planning tools is essential. Your skills will be put to the test, as you demonstrate excellent analytical, troubleshooting, decision-making, and time management abilities with keen attention to detail. You should also showcase expertise in understanding technology stacks, application dependencies, and effective project management, alongside a proven track record of leadership and team development. In summary, as the Lead Data Consultant at Eucloid, you will play a crucial role in influencing strategic decisions, driving marketing insights, and delivering scalable technical solutions that enhance campaign performance and automation. Your expertise in data analytics, proficiency in relevant tools, and exceptional communication and leadership skills will be key in navigating complex projects effectively and ensuring impactful outcomes. If you are ready to take on this challenging yet rewarding opportunity, join the Eucloid team and make a significant impact in the world of Marketing Analytics.,

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0 years

0 Lacs

Chennai, Tamil Nadu, India

Remote

When you join Verizon You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What you’ll be doing… As a part of the AI, Martech, and Personalization team, you’ll act as a bridge between marketing, data, and development teams. You’ll play a part in our mission to drive measurable business outcomes through enhanced customer engagement and loyalty by enabling segmentation, automation, and dynamic personalization.. This is your chance to be a vital part of an innovative, fast-moving team where your ideas and technical expertise drive success. The Business Analyst works to connect platform capabilities and data to marketing use cases. As a data-driven team member, you’ll work closely with data, development, analytics, AI, marketing, and other partners to build, implement, and maintain solutions to support personalized journeys and experiences. You’ll be working on identity resolution, real-time events, and data flows, working with cross-functional teams to ensure real-time behaviors and data needed to power campaigns is available and high-quality. You’ll have an in-depth functional understanding of customer data platforms (CDPs) and marketing automation platforms and a strong understanding of digital marketing. Additionally, you’ll be working hands-on to configure the platforms, support complex campaigns, and enable new functionality. As Martech & Personalization Specialist, you’ll be expected to create technical documentation, translate business needs into technical user stories for development, and manage and assist with UAT. You’ll also be expected to enter and manage trouble tickets, and assist with monitoring data flows. The ideal candidate is proficient in technical problem-solving but also has a business-oriented vision. You understand how operational roles solve everyday business needs. Responsibilities Include Working with internal teams to understand business requirements for personalization and segmentation use cases, then translating them into technical specification documentation and writing technical user stories for development teams. Collaborating closely with cross-functional teams, including Analytics, AI&D, Business Intelligence, and Enterprise Architecture, to identify and document data requirements and implement effective and compliant data collection strategies like tagging, streaming, or batch delivery. Documenting architecture, data flows, processes, and configurations across the tech stack. Maintaining a data dictionary for marketing automation platform and CDP. Assisting with CDP and marketing automation platform configuration to capture, integrate, manage, and activate customer data for marketing campaigns. Participating in User Acceptance Testing (UAT) for personalization use cases and other activities. Actively monitoring and troubleshooting data collection, data pipelines, and connector issues across the tech stack, ensuring the integrity and reliability for data delivery. Entering and managing trouble tickets for platform performance or data collection issues across the entire stack with internal and external support teams. Communicating project status, timelines, deliverables, and roadblocks to partners and team members. Testing and enabling AI and Machine Learning features, built by internal teams or embedded within the platforms, to evolve platform capabilities. Partnering with internal SMEs to create, document, and maintain data governance practices, ensuring data quality, integrity, and compliance with privacy regulations (e.g., GDPR, CCPA). Contributing to standards and best practices, fostering consistency and efficiency. Providing training and support to internal stakeholders. Providing recommendations for business process redesign and best practices; creating documentation as needed. Establishing strong relationships with internal stakeholders and partners Stay up to date with industry trends, best practices, and emerging technologies related to customer data management and personalization. You’ll Need To Have Bachelor’s degree in digital marketing, marketing, or a related field. 4 or more years of relevant work experience. Hands-on experience working with customer data platforms (like Adobe Experience Platform), marketing automation platforms (like Marketo or Eloqua), or decisioning engines like Pega CDH.. 4 or more years experience with digital marketing. Ability to work in a fast-paced, dynamic, customer and team-oriented work environment. Strong problem-solving skills and the ability to make data-driven decisions. Great communication skills, you can translate business needs to technical teams and visa versa. Even Better If You Have Experience with data architecture and customer data modeling. Experience with Pega CDH, Adobe Experience Platform B2B RTCDP, Marketo Engage, Adobe Journey Optimizer, Adobe Target, and Adobe Launch. Extensive experience working with APIs (REST, webhooks, SOAP, etc.) Significant experience working with large datasets and working with query languages such as SQL Understanding of SDK implementations. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. #VBGDXP Where you’ll be working In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics.

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5.0 - 9.0 years

0 Lacs

haryana

On-site

As a candidate for this position, you will be responsible for ensuring the implementation of agreements with Brands and Markets. You will focus on cross-channel customer engagement tactics, workflow design, and validation to create omni-channel digital experiences across various platforms such as web, email, webinars, and CLM. Your role will involve developing and orchestrating engagement-oriented campaigns across different channels. Additionally, you will provide recommendations on the Omnichannel workflow within Salesforce and collaborate with the creative and production teams for necessary support across all channels and assets used in campaigns. Coordination with multiple markets to maintain localized omni-channel tactics by analyzing channel operations and engagement scores will be essential. Working closely with platform teams to request features, functions, and data capture to support omnichannel campaigns will also be part of your responsibilities. Furthermore, you will collaborate with cross-functional teams to support UAT and ensure testing meets BRD inputs. Experience working with Cross Functional teams, across production, creative, and platforms will be beneficial for this role. You will be required to evaluate and analyze Omnichannel program workflows continuously and optimize them for efficiency. An understanding of data dictionary, data structures, and data mart in relation to CRM will be advantageous. Your ability to work with dynamic data sets to deliver personalization will also be valuable. In terms of skills, you must have proficiency with SalesForce Marketing Cloud (SFMC) and hands-on experience in Salesforce Omni Channel campaign workflow. A minimum of 5 years of Workflow development experience in SalesForce Marketing Cloud is also required. Experience with omnichannel campaign orchestration and UAT is essential, along with exposure to setting up Data Extension and AMPscripts in SalesForce Marketing Cloud. Knowledge of HTML and CSS skills is desirable, and a basic understanding of JavaScript would be beneficial. Additionally, proficiency with marketing automation tools and processes such as SFMC, Eloqua, Marketo, Hubspot, Responsys, Adobe Campaign, or similar tools will be a good-to-have skill. Experience in designing custom objects, custom fields, picklists, workflow, approval processes, validation rules, and email generation according to application requirements will also be advantageous for this role.,

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3.0 years

0 Lacs

Mumbai Metropolitan Region

On-site

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 Years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do? Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OC? Manage end-to-end Multi Channel campaign process for Pharma industry? Individual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. ? Ensure progress, issues and agreements are properly documented and acted upon.? Ensure all quality standards are met ? Follow transactions/issues tracking mechanism and capture all the details required on the tracking toolRole requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for? Detail orientation Strong analytical skills Ability to establish strong client relationship Ability to manage multiple stakeholders Collaboration and interpersonal skills? Bachelor’s degree (preferably Science)? Minimum 3+ years of Email Marketing Experience.? Minimum 3 years of experience of working on MOS products: particularly Word, PowerPoint, Excel & Outlook. ? Strong analytical knowledge in the marketing space.? Impeccable time management and communication skills? Project and Client (Brand team) management experience is a must.? Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management. Salesforce Marketing Cloud Customer Data Platform Structured Query Language (SQL) React.js Campaign Management? Candidate should be a graduate? Minimum 1year experience in Email/Campaign Management required.? Strong verbal and written communication skills? Strong listening skills? Excellent customer service skills and experience in customer facing role. ? Able to work in a highly dynamic environment and able to multi-task. ? Intimate knowledge of Campaign Management Best Practices and trends.? Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must.? Knowledge of AEM - Desirable? Other email delivery applications: Dream, ExactTarget, Marketo, Eloqua, Responsys – Mandatory if they don’t have Adobe – high proficiency? Knowledge of SQL and JS desirable Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts

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7.0 - 11.0 years

7 - 12 Lacs

Hyderabad, Bengaluru, Mumbai (All Areas)

Work from Office

Skill set : Marketing Automation (ELOQUA , PARDOT, MARKETO) OR Adobe Experience Management (content) + (HTML,CSS,JAVASCRIPT)+ Team Handling "JOB IN HYDERABAD" Contact Whatsapp : +91 8712693586 \ Pranaya.K@liveconnections.in Required Candidate profile Experience in Marketing Automation Experience in Adode Experience Manager

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14.0 - 16.0 years

17 - 22 Lacs

Pune

Work from Office

Job Title - GN - SONG - MT - Marketing Automation B2B ( Microsoft Dynamics 365 Marketing ) - Senior Manager Management Level: 6-Senior Manager Location: Pune, PDC3B Must-have skills: Adobe Real-Time CDP Good to have skills: Ability to leverage design thinking, business process optimization, and stakeholder management skills. Job Summary : This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Roles & Responsibilities: Provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance. The key responsibilities will include the following Collaborate with clients to understand their business goals, target audience, and marketing objectives. Identify opportunities for leveraging marketing automation to improve efficiency and effectiveness. Provide expert advice on selecting the most suitable B2B marketing automation platform. Gather business requirements, design process & solution for implementation of marketing & sales automation platforms in B2B environment leveraging tools such as Microsoft Dynamics 365 Marketing CRM, Marketo, AJO, Pardot Serve as CRM solution consultant and design lead nurturing workflows, email marketing campaigns, and automated customer engagement programs Work as a BA or Lead the implementation and configuration of B2B marketing automation platforms, such as MS Dynamics 365, Marketo, AJO, Pardot Create and execute targeted email campaigns, drip sequences and monitor campaign performance metrics, including open rates, click-through rates, conversion rates, and pipeline impact Develop documentation and training materials to support ongoing platform usage and skill development. Develop knowledge of prevailing trends, financials, and operating drivers across multiple industry segments. Aside from client delivery, the selected candidate will also drive business development efforts. Bring your best skills forward to excel at the role: Functional proficiency in Microsoft Dynamics 365 CRM Customer Insights (Marketing Module) Capability to describe D365 Sales and Customer Insights functionalities (Journeys, Segments, Forms, Triggers, Opportunities, etc.) Capability to describe integrations of MSD Customer Insights with other Microsoft tools (M365, Copilot products, Azure) Basic to advance level of understanding and knowledge in Power Apps, Power Automate Proficient in marketing research and analysis Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Professional & Technical Skills: - Relevant experience in the required domain. - Strong analytical, problem-solving, and communication skills. - Ability to work in a fast-paced, dynamic environment. Strong understanding of end to end of CRM process, lead nurturing and management, customer journey mapping, and segmentation strategies, Account Based Marketing (ABM) Proficiency in email marketing best practices, A/B testing methodologies, and campaign optimization techniques. Must have worked in implementation of campaigns, designing marketing emails and delivering outbound marketing activities and customer journeys Have knowledge of lead management in CRM (across marketing, sales and service), B2B Marketing processes, MQL, SQL etc. Good to have technical experience and certification on MS CRM, Salesforce CRM experience, Marketo, Pardot, AJO, Eloqua Strong oral and written communication skills, including presentation skills. Additional Information: - Opportunity to work on innovative projects. - Career growth and leadership exposure. About Our Company | Accenture Qualification Experience: 14 to 16 Years Educational Qualification: Minimum 15 Years of Education

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5.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

The Senior Specialist, Marketing Execution will work with internal groups to enable execution of end-to-end complex outbound strategic marketing campaigns. They also will be responsible for delivery of all Eloqua elements for these campaigns. This role also requires the ability to provide Eloqua support to Activation marketers when they are presented with difficulties they cannot solve. Collaborate the wider Digital team to develop ‘Always on’ inbound marketing projects. The successful candidate will: Implement campaigns end-to-end using Eloqua Build segments, emails, forms, landing pages Provide support to marketing teams on the marketing ecosystem including Eloqua, OpenExchange, and Pathfactory. Support integrated inbound digital marketing activity Be the point of contact for creating complex marketing campaigns Deliver end-user training and lead all aspects of campaign development when new marketers are onboarded to Eloqua Support updates of shared assets, e.g., segments, headers, footers, workflows Work with marketing teams to troubleshoot issues KNOWLEDGE AND SKILLS: 5 years hands-on experience using Marketing Automation platforms with a preference for Eloqua Extensive knowledge of Salesforce is a plus Can drive projects with minimal supervision and handle multiple projects simultaneously Proven track record to form relationships with and influence all levels within an organization Excellent communication skills, both oral and written. Able to interpret and present complex information effectively Strong attention to detail Positive attitude and an ability to bring innovation and freshness to our marketing execution Results focused and highly collaborative Experience working in the financial industry is ideal, knowledge of LSEG and the market it operates in is desired Proficient knowledge of Microsoft Office Proactive, focused, individual who can get results EXPERIENCE AND QUALIFICATIONS: Bachelors degree or equivalent combination of education and directly related experience Strong business insight, understands the key financial drivers and dynamics related to growth and revenue goals of an organization Analytically proficient, results focused and highly collaborative Experience working in the Financial industry is ideal, knowledge of LSEG and the markets it operates in is desired Ready to align in UK hours (12 PM- 9 PM) LSEG is a leading global financial markets infrastructure and data provider. Our purpose is driving financial stability, empowering economies and enabling customers to create sustainable growth. Our purpose is the foundation on which our culture is built. Our values of Integrity, Partnership , Excellence and Change underpin our purpose and set the standard for everything we do, every day. They go to the heart of who we are and guide our decision making and everyday actions. Working with us means that you will be part of a dynamic organisation of 25,000 people across 65 countries. However, we will value your individuality and enable you to bring your true self to work so you can help enrich our diverse workforce. You will be part of a collaborative and creative culture where we encourage new ideas and are committed to sustainability across our global business. You will experience the critical role we have in helping to re-engineer the financial ecosystem to support and drive sustainable economic growth. Together, we are aiming to achieve this growth by accelerating the just transition to net zero, enabling growth of the green economy and creating inclusive economic opportunity. LSEG offers a range of tailored benefits and support, including healthcare, retirement planning, paid volunteering days and wellbeing initiatives. We are proud to be an equal opportunities employer. This means that we do not discriminate on the basis of anyone’s race, religion, colour, national origin, gender, sexual orientation, gender identity, gender expression, age, marital status, veteran status, pregnancy or disability, or any other basis protected under applicable law. Conforming with applicable law, we can reasonably accommodate applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Please take a moment to read this privacy notice carefully, as it describes what personal information London Stock Exchange Group (LSEG) (we) may hold about you, what it’s used for, and how it’s obtained, your rights and how to contact us as a data subject. If you are submitting as a Recruitment Agency Partner, it is essential and your responsibility to ensure that candidates applying to LSEG are aware of this privacy notice.

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3.0 years

0 Lacs

Bangalore Urban, Karnataka, India

On-site

Position Email Marketing Specialist Job Description What You Will Be Doing We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale. The Digital organization drives this at Arrow by creating scalable, innovative, value-creating digital strategies, capabilities, and operations for the Global Components business. The Email Marketing Specialist is responsible for creating and executing email marketing campaigns using Eloqua and other marketing automation platforms to engage both our client base and prospect base for increased lead generation. This role requires an individual who can design and build HTML emails, implement best practices for email deliverability, and continuously optimize campaign performance. The ideal candidate will have experience with email marketing, campaign management, and marketing automation platforms. They will work collaboratively with cross-functional teams to ensure timely delivery, brand consistency, and measurable results for all email marketing initiatives. If you're passionate about creating effective email marketing campaigns and have strong skills in both creative design and technical implementation, this is the role for you! Key Responsibilities Email Campaign Creation & Management Create email marketing campaigns using marketing automation software (Eloqua) for both client and prospect base Design and build HTML emails including custom templates, general email, and responsive newsletter designs Create and send emails in consultation with program managers according to marketing plans Follow 'best practice' in email design guidelines and documentation Coordinate email marketing program development and implementation Manage email marketing campaigns, implementation of A/B tests and delivery optimization Consult with project managers to assess requirements Ensure email campaigns comply with best practices and adhere to CAN-SPAM and other data privacy laws Optimize email program for deliverability, list hygiene, and other best practices Performance Optimization & Technical Support Track & measure the success of content marketing efforts, including email marketing Monitor and understand subscriber behavior to influence business decisions Implement segmentation and lead scoring for targeted campaigns Measure & analyze communications' effectiveness through comprehensive reporting Understand campaign objectives, plans, and processes to provide suggestions for improving leads Create tailored solutions on the Eloqua platform Provide Eloqua system expertise & act as point person for internal email users Provide training, create templates, and troubleshoot problems for email marketing users Manage campaign execution processes and quality control What We Are Looking For 3+ years of experience in email marketing or marketing automation Experience with Eloqua and similar marketing automation platforms Knowledge of email design guidelines and subscriber behavior Experience with segmentation and marketing program implementation Understanding of email marketing and campaign development Experience with B2B marketing and campaign management Proficiency in HTML for email development and template creation Experience with A/B testing and campaign optimization techniques Understanding of email deliverability best practices and compliance requirements Preferred Qualifications Certifications in Eloqua or other marketing automation platforms Experience with lead scoring and nurturing workflows Experience with data analysis and campaign optimization Knowledge of integrated marketing approaches across channels Experience with cross-channel marketing campaigns Knowledge of CSS and responsive email design techniques Experience with content strategy and development for email marketing What’s In It For You At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That is why we offer competitive financial compensation, including various compensation plans, and a solid benefits package. Insurance Bonus Growth Opportunity And more! About Arrow Arrow Electronics, Inc. (NYSE: ARW), Arrow Electronics, Inc. (NYSE: ARW), an award-winning Fortune 154 and one of Fortune Magazine’s Most Admired Companies. Arrow guides innovation forward for over 220,000 leading technology manufacturers and service providers. With 2024 sales of USD $27.9 billion, Arrow develops technology solutions that improve business and daily life. Our broad portfolio that spans the entire technology landscape helps customers create, make and manage forward-thinking products that make the benefits of technology accessible to as many people as possible. Learn more at www.arrow.com. Our strategic direction of guiding innovation forward is expressed as Five Years Out, a way of thinking about the tangible future to bridge the gap between what's possible and the practical technologies to make it happen. Learn more at https://www.fiveyearsout.com/. For more job opportunities, please visit https://careers.arrow.com/us/en. Location: IN-KA-Bangalore, India Time Type Full time Job Category Business Support

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0 years

0 Lacs

Hyderabad, Telangana, India

Remote

When you join Verizon You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What you’ll be doing… As a part of the AI, Martech, and Personalization team, you’ll act as a bridge between marketing, data, and development teams. You’ll play a part in our mission to drive measurable business outcomes through enhanced customer engagement and loyalty by enabling segmentation, automation, and dynamic personalization.. This is your chance to be a vital part of an innovative, fast-moving team where your ideas and technical expertise drive success. The Business Analyst works to connect platform capabilities and data to marketing use cases. As a data-driven team member, you’ll work closely with data, development, analytics, AI, marketing, and other partners to build, implement, and maintain solutions to support personalized journeys and experiences. You’ll be working on identity resolution, real-time events, and data flows, working with cross-functional teams to ensure real-time behaviors and data needed to power campaigns is available and high-quality. You’ll have an in-depth functional understanding of customer data platforms (CDPs) and marketing automation platforms and a strong understanding of digital marketing. Additionally, you’ll be working hands-on to configure the platforms, support complex campaigns, and enable new functionality. As Martech & Personalization Specialist, you’ll be expected to create technical documentation, translate business needs into technical user stories for development, and manage and assist with UAT. You’ll also be expected to enter and manage trouble tickets, and assist with monitoring data flows. The ideal candidate is proficient in technical problem-solving but also has a business-oriented vision. You understand how operational roles solve everyday business needs. Responsibilities Include Working with internal teams to understand business requirements for personalization and segmentation use cases, then translating them into technical specification documentation and writing technical user stories for development teams. Collaborating closely with cross-functional teams, including Analytics, AI&D, Business Intelligence, and Enterprise Architecture, to identify and document data requirements and implement effective and compliant data collection strategies like tagging, streaming, or batch delivery. Documenting architecture, data flows, processes, and configurations across the tech stack. Maintaining a data dictionary for marketing automation platform and CDP. Assisting with CDP and marketing automation platform configuration to capture, integrate, manage, and activate customer data for marketing campaigns. Participating in User Acceptance Testing (UAT) for personalization use cases and other activities. Actively monitoring and troubleshooting data collection, data pipelines, and connector issues across the tech stack, ensuring the integrity and reliability for data delivery. Entering and managing trouble tickets for platform performance or data collection issues across the entire stack with internal and external support teams. Communicating project status, timelines, deliverables, and roadblocks to partners and team members. Testing and enabling AI and Machine Learning features, built by internal teams or embedded within the platforms, to evolve platform capabilities. Partnering with internal SMEs to create, document, and maintain data governance practices, ensuring data quality, integrity, and compliance with privacy regulations (e.g., GDPR, CCPA). Contributing to standards and best practices, fostering consistency and efficiency. Providing training and support to internal stakeholders. Providing recommendations for business process redesign and best practices; creating documentation as needed. Establishing strong relationships with internal stakeholders and partners Stay up to date with industry trends, best practices, and emerging technologies related to customer data management and personalization. You’ll Need To Have Bachelor’s degree in digital marketing, marketing, or a related field. 4 or more years of relevant work experience. Hands-on experience working with customer data platforms (like Adobe Experience Platform), marketing automation platforms (like Marketo or Eloqua), or decisioning engines like Pega CDH.. 4 or more years experience with digital marketing. Ability to work in a fast-paced, dynamic, customer and team-oriented work environment. Strong problem-solving skills and the ability to make data-driven decisions. Great communication skills, you can translate business needs to technical teams and visa versa. Even Better If You Have Experience with data architecture and customer data modeling. Experience with Pega CDH, Adobe Experience Platform B2B RTCDP, Marketo Engage, Adobe Journey Optimizer, Adobe Target, and Adobe Launch. Extensive experience working with APIs (REST, webhooks, SOAP, etc.) Significant experience working with large datasets and working with query languages such as SQL Understanding of SDK implementations. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. #VBGDXP Where you’ll be working In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics.

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4.0 - 9.0 years

8 - 12 Lacs

Bengaluru

Work from Office

Job Title - Marketing Automation - B2C (Braze) | Consultant + S&C GN Song | Marketing Transformation Management Level : 09 - Consultant Location: Bangalore/ Gurgaon/Mumbai/Hyderabad Must have skills: Braze/ Any Adobe Marketing Automation Platforms (Adobe Journey Optimizer, Adobe Campaign, Marketo) Good to have skills: Project Management, Strategy & Consulting, Job Summary : As a Consultant, you will be responsible for designing, building, and configuring customer engagement solutions (Braze/Adobe) to meet business process and marketing automation requirements. Your typical day will involve designing innovative cross-channel campaign strategies, gathering business requirements, and configuring marketing journeys within Braze. You will conduct capability assessments, define target operating models, and develop marketing use cases and business cases to optimize marketing effectiveness. Roles & Responsibilities: - Design innovative campaign strategies and marketing plans across channels using Braze. Gather business requirements and design processes and solutions for Braze implementation. Set up marketing journeys, programs, and campaigns within the Braze platform. Conduct assessments for Braze capability evaluations, define target operating models, and develop marketing use cases and business cases. Collaborate with clients to ensure seamless Braze implementation and adoption of new tools and processes. Lead assessments of marketing processes and technologies, defining KPIs, solutions, and vendor evaluations for Braze and related Martech tools. Contribute to thought leadership and business development in the campaign management and digital advertising space. Professional & Technical Skills: - 4+ years of hands-on/functional consultant experience in Braze implementation with deep functional, industry and client facing experience (or) Equivalent Adobe experience (Adobe Campaign, Adobe Journey Optimizer, Marketo). Extensive experience in gathering requirements, preparing functional blueprints, and coordinating multi-team deployments for Braze marketing solutions. Proven ability to design customer experience journeys and next-best-action strategies using Braze. Expertise in customer acquisition, journey lifecycle and engagement strategies. Strong analytical skills for monitoring trends, analyzing data, and optimizing campaigns. Experience in identifying process improvement opportunities and building business cases for campaign strategies and technology solutions. Familiarity with developing/supporting Martech/Adtech platform technologies with Braze or Adobe. Additional Information: - The ideal candidate should possess a strong educational background with BE/BTech + MBA is prefered, along with a proven track record of delivering impactful solutions using Braze/Marketing Automation Platform. The Candidate should follow proven methodologies and best practices to enable clients to meet business objectives using Braze. The Candidate should also be able to provide post-go-live consulting, ensuring smooth adoption and optimization of Braze implementations. This position is based at our Mumbai/Bangalore/Gurgaon/Hyderabad/Pune/Chennai office. About Our Company | AccentureQualification Experience: Minimum 5 year(s) of experience is required Educational Qualification: B.Tech/BE + MBA (Is Preferred)

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5.0 - 10.0 years

17 - 25 Lacs

Gurugram

Work from Office

Job Purpose Reporting to the APAC Marketing Operations Manager, and working closely with local business stakeholders, the Marketing Specialist is responsible to develop and implement a comprehensive integrated marketing operations plan to help each IS business unit meet its annual objectives by generating customer engagement, demand, and loyalty. Key Accountabilities - In conjunction with the APAC Marketing Operations Manager and local BU Directors, develop marketing strategies and plans in support of business growth objectives and market share expansion - Work with key global and local stakeholders on product marketing initiatives, including the execution of new product launch strategies - Support Strategic Marketing and business planning initiatives as required by gathering market intelligence and conducting research activities. This may include competitor analysis, researching industry trends, market size & share, value chain and market segmentation analysis. - Develop and execute channel partner marketing initiatives as directed to encourage increased Dealer engagement, loyalty, and growth. - Responsible for managing advertising and public relations program, and working with third parties where necessary to develop message content, artwork, media mix, and schedule in line with sales and marketing objectives - Develop and implement a Digital Marketing plan for the IS businesses in accordance with global guidelines and in coordination with APAC Marketing Operations Manager - Develop local marketing collateral as required such as literature, catalogues, Point of Sale, and promotional merchandise, including new product release and product bulletins. - Responsible for ensuring the coordination and preparation of marketing and customer events, including trade shows, seminars, road shows, and training - In conjunction with the global ecommerce team and business unit stakeholders, develop marketing initiatives to drive increased traffic and adoption of shop.donaldson.com - Support each BU to establish the annual marketing budget and manage accordingly - Responsible for reviewing and developing sales tools and resources for sales people and Distributors - Develop and distribute email marketing communications to customers as required. - Champion the adoption of the global CRM lead management process to manage, track, and report on marketing generated leads and opportunities - Prepare regular reports for management that include key performance indicators including ROI and ROAS, to ascertain if marketing efforts are having their desired impact and provides feedback and recommendations to management. Key Qualifications & Requirements Specific academic or professional qualifications/experience/competence necessary for this position Education Qualification: Bachelors degree in business or Marketing Technical Competence & Skills: Results orientated, driven, self-starter Analytical, strong problem solving skills Innovative, creative, bring new ideas to the table Ability to plan, organize, multi-task, meet deadlines, and adapt to changing priorities Work as a member of executive-level teams and committees. Strong public and group speaking and presentation skills. Good business acumen and strong marketing analysis skills Leadership Competence: Leadership (setting pace, decisiveness, change management, team development, ability to influence, organizational awareness). Good negotiation & presentation skills Able to work within tight deadlines and handle high level of stress Independent and self-motivated Possess high standard and quality of work with eye for details Relevant Experience: Minimum of 3+ years marketing experience working for a large B2B Multinational Company in the Industrial or Manufacturing sector Proficiency (3+ years) of using customer relationship management (CRM) platforms, such as Microsoft Dynamics or Salesforce.com. Minimum of 3+ years digital marketing strategy and best practices (SEO, SEM, social media) Proficiency (3+ years) of using Microsoft Office software (Excel, PowerPoint, Outlook, and Word). Experience with marketing automation platforms such as Marketo or Eloqua is desirable Others (% of travel, language, etc.): Fluent written and oral English communication capability is a must. Ability to travel about 20%

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8.0 - 15.0 years

0 Lacs

noida, uttar pradesh

On-site

As a Marketing Automation Expert with 8-15 years of experience in the B2B SaaS industry, you will play a crucial role in leading demand generation and automation initiatives. Your responsibilities will include designing and optimizing multi-channel campaigns across various platforms like paid search, social media, email, and websites. You will work towards aligning marketing automation with CRM systems such as Salesforce to ensure seamless lead management, nurturing, and conversion workflows. Your role will extend to managing lifecycle campaigns, enhancing funnel velocity, implementing lead scoring models, and establishing a high-performing demand engine that consistently generates MQLs and drives pipelines. A crucial aspect of your responsibility will involve data-driven optimization through continuous analysis of key metrics like CPL, CTR, CAC, and ROI using tools like GA4, HubSpot Analytics, and Salesforce dashboards. Furthermore, you will oversee website performance, CRO initiatives, conduct A/B tests, and enhance the overall landing page experience. Your proficiency in SEO/SEM strategies, content alignment, and paid media performance will be vital for success in this role. Knowledge of ABM platforms, CDPs, and personalization tools will be considered advantageous. Additionally, you will be tasked with developing reporting frameworks and facilitating alignment between marketing and sales teams through shared KPIs and insights. This position demands a high level of cross-functional collaboration with teams such as content, product marketing, sales, and RevOps to ensure a cohesive go-to-market strategy. The ideal candidate should possess a growth mindset, excellent communication abilities, and adeptness in managing multiple stakeholders and vendors. Preference will be given to candidates with a background in B2B SaaS and certifications in tools like HubSpot, Salesforce, or Google Ads. You can anticipate working in a dynamic and collaborative environment that presents opportunities for taking ownership, influencing growth strategies, and contributing significantly to the scaling of our marketing function. If you are enthusiastic about automation, demand generation, and leveraging data for decision-making, we invite you to apply. **Must-Have Skills:** - 8-15 years of marketing automation experience - Proficiency in tools like HubSpot, Marketo, Eloqua - In-depth knowledge of B2B SaaS sales cycles and buyer journeys - Strong familiarity with Salesforce or other CRMs and marketing automation integrations - Track record of successfully managing SEO, SEM, and performance marketing campaigns - Competence in analytics platforms such as HubSpot, Zoho CRM, Salesforce dashboards - Demonstrated ability in lead scoring, nurturing, and full-funnel reporting - Excellent communication and cross-functional collaboration skills **Good-to-Have Skills:** - Experience with ABM platforms like Demandbase, 6sense, RollWorks - Exposure to customer data platforms (CDPs) or personalization tools - Certifications in HubSpot, Salesforce, Google Ads, or similar platforms - Proficiency in CRO tools and A/B testing frameworks - Background in establishing marketing automation processes from the ground up,

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3.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

Preferred Qualifications JOB DESCRIPTION The MySQL HeatWave team is looking for a qualified Sales Representative to sell MySQL Database Service (MDS) and HeatWave (HW) deployed on Oracle Cloud Infrastructure (OCI) for Bangalore region. Ideal candidates will have proven track record of success selling cloud services. Be able to comprehend and articulate core cloud principles (storage, networking, security, DR, etc.), to customers, prospects and internal stakeholders. Demonstrate the ability to communicate the Oracle Cloud Value Proposition including the technical strategy of Gen 2. Understanding of cloud business drivers and how to position OCI competitive advantage. Be intellectually curious and have a passion for MySQL, Cloud Services, as well being able to quickly uncover customer business pains. Responsibilities 50%+ of weekly time spent prospecting for net new business Regularly forecast, manage and close 40+ workloads (10% through active consumers) in a fiscal year utilizing Oracle Sales Cloud Identify, utilize, and collaborate with key internal stakeholders in assigned territory (Tech Managers, Tech SEs, Key Partners, MySQL SEs, etc,) Identify and maneuver across key customer stakeholders to evangelize MDS/HW to developers and Cloud Decision Makers / C-levels Willingness to operate as part of a large account team; sometimes not driving the opportunity; can't be a "lone cowboy” Ability to quickly and effectively use key Oracle Sales Tools including Territory Intelligence, Market Intelligence, Eloqua, Datafox, Sales Cloud, and LinkedIn Document territory plan including target companies, existing users, marketing plans, etc., Ability to quickly develop, execute, and routinely modify a 30, 60, 90-day territory plan Ability to build and present a quarterly business review to management Ability to deliver an effective Account Planning discussion Understanding of how to run a discovery call Minimum requirement is ability to position an effective 3 minute ""elevator pitch"" focused on Oracle Cloud + MDS/HW Requirements BS or BA degree or applicable experience preferred Proficiency in written and spoken English. Proven ability to manage complex sales cycle, with a track record of successful revenue attainment Minimum 3-4 years' experience in selling software and cloud services ranging from SMBs to Fortune 100 Excellent communication/negotiating/closing skills with customers/prospects Aggressive, strong organizational skills and a self-starter Qualifications: BS or BA degree or applicable experience preferred Proven ability to manage complex sales cycle, with a track record of successful revenue attainment Demonstrated knowledge of direct software / IT sales (3 years+) Excellent communication/negotiating/closing skills with customers/prospects Aggressive, strong organizational skills and a self-starter Qualifications Career Level - IC3 About Us As a world leader in cloud solutions, Oracle uses tomorrow’s technology to tackle today’s challenges. We’ve partnered with industry-leaders in almost every sector—and continue to thrive after 40+ years of change by operating with integrity. We know that true innovation starts when everyone is empowered to contribute. That’s why we’re committed to growing an inclusive workforce that promotes opportunities for all. Oracle careers open the door to global opportunities where work-life balance flourishes. We offer competitive benefits based on parity and consistency and support our people with flexible medical, life insurance, and retirement options. We also encourage employees to give back to their communities through our volunteer programs. We’re committed to including people with disabilities at all stages of the employment process. If you require accessibility assistance or accommodation for a disability at any point, let us know by emailing accommodation-request_mb@oracle.com or by calling +1 888 404 2494 in the United States. Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans’ status, or any other characteristic protected by law. Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law.

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5.0 years

0 Lacs

Gurugram, Haryana, India

On-site

What will you Do? Must Have Responsible for ensuring implementation as per agreement with Brands and Markets. Cross-channel customer engagement tactics, workflow design and validation to include the creation of omni-channel digital experiences across web, email, webinars, and CLM. You develop/orchestrate engagement-oriented campaigns across channels. Provide recommendations and suggestions on the Omnichannel workflow within Salesforce. Partner with the creative, production team for appropriate support across all channels and assets used in the campaigns. Coordinate with multiple markets in maintaining the localized omni channel tactics by analyzing the channel operation and engagement scores of the markets. Work closely with platform teams to request features, functions, data capture to support omnichannel campaigns. Works with cross functional teams to support UAT and ensure testing meets BRD inputs. Good to Have Experience working with Cross Functional teams, across production, creative and platforms. Evaluate and analyze Omnichannel program workflows and continually optimize for efficiency. Understanding of data dictionary, data structures, data mart in relation to CRM. Ability to work with dynamic data sets to deliver personalization. What will you Need? Must Have Skills Proficiency with SalesForce Marketing Cloud (SFMC) Hands-on experience in Salesforce Omni Channel campaign workflow. 5+ year of Workflow development experience in SalesForce Marketing Cloud. Experience with omnichannel campaign orchestration and UAT. Exposure on setting up Data Extension and AMPscripts in SalesForce Marketing Cloud Knowhow of HTML and CSS skills are desirable. Basic understanding of JavaScript is desirable. Good to Have Skills Proficiency with marketing automation tools and processes – SFMC, Eloqua, Marketo, Hubspot, Responsys, Adobe Campaign, or similar. Experience in designing custom objects, custom fields, picklists, workflow, approval processes, validation rules, and email generation according to application requirements.

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15.0 years

0 Lacs

Gurugram, Haryana, India

On-site

Role Summary We are looking for a forward-thinking Director – Martech Solutions to lead the strategic evolution of our email campaign services across multiple businesses. This role will sit at the intersection of business strategy, marketing technology, and capability incubation — shaping the future of how we offer Martech solutions at scale. As a strategic enabler, the Director will define the vision and roadmap for our Martech offering , develop solution frameworks aligned with client transformation needs, and create a center of excellence that uplifts capability, drives consistency, and fuels business growth. What You'll Do: Strategic Ownership & Visioning Define the strategic roadmap for email marketing and campaign operations within the Martech ecosystem across business units. Partner with business heads, client teams, and product owners to identify whitespace opportunities and shape differentiated value propositions. Serve as the internal evangelist for Martech evolution , ensuring leadership buy-in and cross-functional alignment. Solution Design & Innovation Architect high-impact, scalable solutions for email-led Martech services , blending automation, personalization, and platform expertise. Translate business goals into solution frameworks and modular offerings that can scale across industries and geographies. Institutionalize innovation by integrating AI/ML use cases, campaign intelligence tools, and next-gen analytics into offerings. Practice Development & Capability Building Establish and lead the Email Campaign Practice as a strategic capability hub with defined tools, standards, playbooks, and governance models. Develop competency models and talent strategy aligned with evolving platform and client needs. Set up internal learning academies, certifications, and knowledge-sharing forums in partnership with L&D. Business Enablement & Growth Support Act as a consultative partner to business heads and client leads , supporting them in identifying growth levers, market trends, and platform opportunities. Play a pivotal role in strategic pursuits — offering thought leadership, solution insight, and scalability frameworks (no sales quota). Guide new account onboarding and expansions by embedding proven solutioning and delivery models. Governance & Strategic Measurement Define strategic KPIs and maturity metrics for the Martech practice, measuring capability adoption, reuse, and innovation impact. Lead periodic reviews with leadership to course-correct, align investments, and spotlight innovation-led wins. Ensure alignment with regulatory frameworks and future-readiness (GDPR, cookie deprecation, platform updates, etc.). What You'll Need: 12–15 years of experience in Martech strategy, campaign technology, or digital transformation , with at least 5 in a leadership or practice-building role. Deep expertise in email campaign platforms (Adobe Campaign, Salesforce Marketing Cloud, Oracle Eloqua, etc.) and Martech stacks. Proven track record of solution innovation, capability scaling, or setting up centers of excellence (CoEs) . Strong consultative and influencing skills with cross-functional stakeholders and senior leaders. Visionary mindset with the ability to balance strategic direction and tactical enablement . What Success Looks Like Martech Practice established as a strategic differentiator across business units. Unified, scalable solution frameworks adopted across delivery hubs and accounts. Accelerated capability maturity and innovation adoption in campaign services. Practice drives visible business growth , platform leadership, and client value creation.

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1.0 years

0 Lacs

Gurgaon, Haryana, India

On-site

Job Title- Project Coordinator ( Chnage Management) Position type- Full Time Work Location- Bangalore/Noida/Gurugram Working style- Hybrid People Manager role: No Required Education And Certifications Critical For The Role- Any Graduate or Post-Graduate (full time) Required Years Of Experience - Minimum 1+ years of relevant experience AON IS IN THE BUSINESS OF BETTER DECISIONS At Aon, we shape decisions for the better to protect and enrich the lives of people around the world. As an organization, we are committed as one firm to our purpose, united through trust as one inclusive, diverse team and we are passionate about helping our colleagues and clients succeed. Job Description The OCM coordinator is an integral part of multiple Technology projects that need colleague engagement and adoption. The role is responsible for supporting the OCM leads and project managers by managing the OCM operations and coordination while working closely with a technologically complex business and broad set of enterprise services and technologies. Primary Responsibilities Integrates Aon’s OCM framework techniques, methodologies, and tools into the project lifecycle. Works with OCM lead/ project managers to coordinate email campaigns, Viva Engage posts, Aon Avenue posts, user guides, etc. Manages smaller or low complexity colleague impacting projects. Coordinates campaigns with internal partners like Eloqua, Corp Comms, L&D, surveys, Viva Engage, and language translation partners. Assists with design, production, and delivery of OCM artifacts for projects - including communication drafts, positioning decks, Engagement presentations, Job aids, training materials, etc. Manages email campaign distribution lists Assists OCM leads to update OCM framework templates, SharePoint site, etc. Role-specific Technical Skills & Knowledge OCM Experience preferable Experience in technology department Experience in project coordination Working with people going through and adopting a change Knowledge of MS Productivity tools. Strong written and verbal communication skills. Effective research, analytical and problem-solving skills Basic understanding of project management principles specifically relating to client-facing projects and portfolio management. How We Support Our Colleagues In addition to our comprehensive benefits package, we encourage an inclusive workforce. Plus, our agile environment allows you to manage your wellbeing and work/life balance, ensuring you can be your best self at Aon. Furthermore, all colleagues enjoy two “Global Wellbeing Days” each year, encouraging you to take time to focus on yourself. We offer a variety of working style solutions for our colleagues as well. Our continuous learning culture inspires and equips you to learn, share and grow, helping you achieve your fullest potential. As a result, at Aon, you are more connected, more relevant, and more valued. Aon values an innovative and inclusive workplace where all colleagues feel empowered to be their authentic selves. Aon is proud to be an equal opportunity workplace. Aon provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, domestic partner status, or other legally protected status. We are committed to providing equal employment opportunities and fostering an inclusive workplace. If you require accommodations during the application or interview process, please let us know. You can request accommodations by emailing us at ReasonableAccommodations@Aon.com or your recruiter. We will work with you to meet your needs and ensure a fair and equitable experience. 2565285

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4.0 - 5.0 years

15 - 19 Lacs

Bengaluru

Work from Office

At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world. Job Overview The Digital Marketing Specialist AEM & Web Platforms is a cross-functional expert who is a key contributor to the execution and optimization of our digital content ecosystem. This role is responsible for building, managing, and enhancing our digital marketing ecosystem through Adobe Experience Manager (AEM), driving high-impact content delivery, and supporting multi-channel marketing initiatives. This individual will enhance our business partners' digital marketing efforts by striking a balance between day-to-day operations and a consultative, strategic approach. The ideal candidate will be adept at aligning digital content with business goals, optimizing performance, and ensuring a consistent brand experience across the web and other digital marketing channels. This role requires exceptional communication skills, adaptability, and the ability to thrive in a dynamic, global, multi-cultural business environment. Job Responsibilities: AEM Content Management: Own end-to-end execution of content within Adobe Experience Manager (AEM), including page builds, updates, asset management, metadata, and tagging to support business unit campaigns and product marketing efforts. Collaborate with marketing, design, and development teams to deliver high-quality web experiences that support campaigns and product marketing objectives. and to ensure consistent and compelling content deployment across multiple platforms. Coordinate with internal teams to implement improvements in content structure and publishing workflows, update and maintain web content, ensuring alignment with business goals and marketing strategies. Ensure all digital content aligns with brand guidelines, accessibility standards, SEO practices, and UX principles. Support the use of AEM features such as Experience Fragments and content personalization as needed. Support for Social Media & Digital Channel Execution Collaborate with social media and digital channel owners to implement content and campaigns across platforms (e.g., LinkedIn, Facebook, Instagram). Contributes to the development of content calendars, campaign assets, and basic publishing tasks when needed. Stay informed on social media best practices and emerging trends to support ongoing content innovation. Assist with content readiness, reviews, and coordination among stakeholders to ensure smooth execution. Collaboration with Project Management & Cross-Functional Teams Work closely with dedicated project managers to align priorities, timelines, and deliverables for digital marketing initiatives. Coordinate inputs from marketing, creative, and technical stakeholders to support timely and accurate content execution. Monitor task progress and communicate status updates clearly to project leads and stakeholders. Escalate risks or blockers as needed to ensure projects stay on track and meet quality standards. Support for Analytics, Optimization & Reporting Partner with analytics and digital teams to understand campaign performance, content engagement, and key KPIs. Assist in gathering and interpreting performance data to inform optimization efforts. Contribute to A/B testing initiatives, personalization efforts, and recommendations for content and user experience enhancements. Desired Candidate Profile: Bachelors degree in marketing, Communications, Digital Media, or a related field. 4-5 years of experience working with Adobe Experience Manager (AEM 6.5 preferred) in a content authoring capacity, including familiarity with components, templates, and workflows. Proven experience managing digital platforms and operations at scale. Strong understanding of digital marketing tactics and tools, including social media and campaign execution and performance optimization. Familiarity with digital analytics tools such as Adobe Analytics or Google Analytics and ability to interpret data to drive insights and improvements. Understanding of SEO and accessibility standards for digital content. Exposure to marketing automation platforms (e.g., Eloqua, Marketo, and Pardot) is a plus. Strong analytical and problem-solving skills with a data-driven mindset. Excellent written and verbal communication skills, with strong attention to detail. A basic understanding of HTML/CSS is beneficial but not required. Adobe Certified Expert AEM Sites Developer (or equivalent certification) is a plus. Competencies ABOUT TE CONNECTIVITY TE Connectivity plc (NYSETEL) is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, energy networks, automated factories, data centers, medical technology and more. With more than 85,000 employees, including 9,000 engineers, working alongside customers in approximately 130 countries, TE ensures that EVERY CONNECTION COUNTS. Learn more atwww.te.com and onLinkedIn , Facebook , WeChat, Instagram and X (formerly Twitter). WHAT TE CONNECTIVITY OFFERS: We are pleased to offer you an exciting total package that can also be flexibly adapted to changing life situations - the well-being of our employees is our top priority! Competitive Salary Package Performance-Based Bonus Plans Health and Wellness Incentives Employee Stock Purchase Program Community Outreach Programs / Charity Events IMPORTANT NOTICE REGARDING RECRUITMENT FRAUD TE Connectivity has become aware of fraudulent recruitment activities being conducted by individuals or organizations falsely claiming to represent TE Connectivity. Please be advised that TE Connectivity never requests payment or fees from job applicants at any stage of the recruitment process. All legitimate job openings are posted exclusively on our official careers website at te.com/careers, and all email communications from our recruitment team will come only from actual email addresses ending in @te.com . If you receive any suspicious communications, we strongly advise you not to engage or provide any personal information, and to report the incident to your local authorities. Across our global sites and business units, we put together packages of benefits that are either supported by TE itself or provided by external service providers. In principle, the benefits offered can vary from site to site.

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2.0 years

2 Lacs

India

On-site

A Digital Marketing Executive is responsible for planning, developing, implementing, and managing digital marketing campaigns to promote a company's products or services. This role involves creating and optimizing content, analyzing data, and using various digital marketing tools to improve campaign performance and drive business growth. Key Responsibilities: Campaign Management: Planning, executing, and managing digital marketing campaigns across various online platforms (e.g., social media, email, search engines). Content Creation and Optimization: Creating engaging content (e.g., website copy, blog posts, social media updates) and optimizing it for search engines (SEO) and user experience. Data Analysis and Reporting: Tracking and analyzing campaign performance using tools like Google Analytics, Salesforce, and Eloqua, and generating reports to identify areas for improvement. Social Media Management: Developing and managing social media strategies, creating content, and engaging with followers. SEO/SEM: Conducting keyword research, optimizing website content, and managing paid search campaigns (e.g., Google Ads) to improve website visibility and drive traffic. Email Marketing: Developing and executing email marketing campaigns, including segmentation, personalization, and A/B testing. Budget Management: Managing digital marketing budgets and ensuring efficient allocation of resources. Staying Updated: Keeping up with the latest digital marketing trends, best practices, and technologies. Collaboration: Working closely with other teams (e.g., sales, product development) to ensure consistent brand messaging and campaign alignment. Skills and Qualifications: Strong understanding of digital marketing principles and best practices. Proficiency in various digital marketing tools (e.g., Google Analytics, social media management platforms, email marketing software). Bachelor's degree in marketing or a related field (preferred). Job Type: Full-time Pay: From ₹20,000.00 per month Ability to commute/relocate: Kaloor, Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required) Education: Bachelor's (Required) Experience: Digital marketing: 2 years (Required) Location: Kaloor, Kochi, Kerala (Required) Work Location: In person Application Deadline: 31/07/2025 Expected Start Date: 31/07/2025

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