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3 - 5 years
5 - 7 Lacs
Thane
Work from Office
Position Overview: As a Marketing Communications Specialist at Siemens Limited, you will play a pivotal role in shaping and executing communication strategies that spans retail marketing, digital channels, events, exhibitions, and internal communications. Your role will be instrumental in driving business visibility, enhancing customer engagement, and ensuring communication consistency across all touchpoints. You will collaborate closely with business units, regional sales teams, and external partners to ensure that Siemens' marketing efforts are cohesive, and impactful. Success in this role requires creative thinking, people skills, and hands-on experience in leading high-impact marketing campaigns across various platforms. Key Responsibilities: Retail Marketing: Executing B2C retail marketing strategies to promote Siemens' products and solutions, ensuring brand alignment and positioning in the market. Partner closely with regional sales teams to create and distribute high-quality in-store marketing materials, including displays, point-of-sale content, and product brochures. Track and analyze retail marketing performance metrics, leverage the insights to optimize future campaigns and drive higher customer engagement. Ensure seamless collaboration between product teams, sales, and market activation agencies to align market activations with product launches and market needs. Digital Marketing: Manage Siemens' e-commerce platform for switchgear products, optimizing visibility and traffic through targeted digital marketing efforts. Plan and execute digital marketing campaigns across multiple platforms, including social media, email marketing, paid search, and SEO, to increase customer engagement, drive lead generation, and strengthen brand awareness. Partner with Digital Team to execute content across websites, and social media platforms ensuring consistency with Siemens' branding and messaging. Use advanced analytics tools to track the effectiveness of digital campaigns Support the digital team in paid media planning and implement strategies using tools such as Sprinklr and LinkedIn Sales Navigator. Align demand generation and brand-building activities to generate high-quality leads. Events & Exhibitions: Plan & execute industry events and exhibitions, ensuring Siemens' presence communicates innovation and leadership. Oversee vendor management, logistics, PO creation and on-site activations, ensuring smooth event execution. Bring in impactful & innovative experiential marketing ideas that elevate Siemens presence, engage customers, and support lead generation. Produce detailed event reports, analyzing attendee feedback, engagement levels, and ROI to identify areas for improvement and inform future event strategies. Internal Communications: Support the business in creating newsletters, announcements, and internal videos, to foster a strong company culture and keep employees informed. Lead internal engagement initiatives that align with Siemens core values and business objectives, including town hall meetings. Work with other departments, and business units to design communications that enhance employee experience and engagement across all channels. Key Skills & Qualifications: A Masters degree in Marketing, Communications , Business Administration, or a related field is required. 3-5 years of experience in Marketing Communications, with a proven track record in retail marketing, digital marketing, event management, and internal communications. Relevant knowledge of SEO, SEM, and digital marketing platforms (Google Ads, Facebook Ads, LinkedIn Ads) and experience in leveraging social media for B2B/B2C campaigns. Relevant experience with marketing automation platforms and programmatic advertising (Eloqua, Sprinklr, AEM or equivalent), and analytics tools. Proven expertise in MS Office suite especially PowerPoint and Excel and creative media tools such as Canva, Camtasia or equivalent Vendor management Key Competencies: You see the big picture and know just how to align communication and marketing with the companys vision, turning goals into action. You bring people together from every corner of the business and make it work seamlessly. With your quick thinking and adaptability, you tackle problems and turn obstacles into opportunities. You can craft compelling narratives and deliver presentations that leave an impact. You make decisions with confidence and know just how to optimize campaigns for maximum impact.
Posted 1 month ago
9 - 14 years
20 - 22 Lacs
Pune, Chennai, Bengaluru
Work from Office
Oracle CPQ Developer Hybrid Across India Requirement: Candidate should be well versed in CPQ & RISE modules, that include the management of monthly / quarterly upgrades scheduled by the product team. Good knowledge of the cloud upgrade nuances to be able to read the release notes and perform impact analysis of the new functionality. Communicate proactively with the operations teams, functional IF and others to highlight and educate them of new changes in the applications. Support the post go-live issues if any identified after the patch or upgrade. Willingness to start with CPQ / RISE and extend to the other cloud applications like -- Oracle Sales Cloud / Billing Platform / P2P / HCM Cloud / OTM / Eloqua. Self-motivator and a good team player to collaborate with multiple cross functional teams. CPQ: Strong technical experience in Oracle CPQ Cloud and expertise BML and BMQL. Experience in customized Oracle CPQ Cloud integration with other CRM/ERP applications. Should Expertise in CPQ Commerce modules like steps, process actions, data columns and integrations and formula management etc., Should have hands-on experience at least two models implementations from end-to-end life cycles. Should have strong knowledge in BOM Mapping and system configuration and other configuration standard rules. Bulk Data Upload, Data Table Management, File Manager, User and Group Management, Parts creation, Code Migration, Cascading Stylesheets (CSS), FTP etc., Proficient in writing XSLs that support native integration mappings, defining custom proposal formats and page stylesheets. Understanding Business requirements, performing Product fitment analysis and translating to Big Machines functional specification. Advantage if anyone having experience on Service Now/Jira/Rally for change and release management. b. RISE: Extensive experience with Oracle Sales Cloud architecture, data model and API 'service. Proficiency in configuring and customizing Oracle Sales Cloud modules, including sales automation, Lead and opportunity Management, Forecasting. Strong understanding of Oracle Fusion Sales Cloud Security, Role-based access control and user management. Experience with Oracle Sales Cloud integration using REST/SOAP APIs and Oracle integration Cloud Strong expertise on Groovy scripting, application composer and page composer. Strong expertise on Digital Sales and Redwood Sales Implantation and Enhancements.
Posted 1 month ago
3 - 8 years
6 - 10 Lacs
Bengaluru
Hybrid
IMMEDIATE JOINERS PREFERRED Location- Bangalore, Karnataka Summary - Are you passionate about optimizing marketing campaigns and ensuring seamless customer journeys? We are looking for a Campaign Monitoring Specialist to join our clients Marketing Automation team and ensure the optimal performance of campaigns within Salesforce Marketing Cloud . Your Future Employer - A worldwide leader in insurance brokerage, risk management, and advisory services, they are committed to assisting communities across the globe. Responsibilities 1. Monitoring email campaigns, automations, and customer journeys in Salesforce Marketing Cloud. 2. Analyzing key metrics to spot trends, anomalies, and areas for optimization. 3. Collaborating with the Marketing Automation team to understand campaign processes. 4. Identifying and fixing issues like delays, errors, or drop-offs affecting performance. 5. Troubleshooting technical issues in SFMC automations and journeys. 6. Working with internal teams and SFMC support to resolve complex problems. 7. Generating and analyzing reports, offering actionable insights and communicating findings to stakeholders. Requirements 1. Bachelor's degree in marketing with experience in managing marketing automation campaigns or conducting marketing analysis in a B2B setting. 2. Demonstrated expertise with Salesforce Marketing Cloud or other platforms (e.g., HubSpot, Eloqua, Marketo). 3. Strong analytical capabilities with the ability to extract actionable insights from data. 4. Effective communication skills, both written and verbal and proficient in Microsoft Excel. 5. Salesforce Marketing Cloud certifications (e.g., Email Specialist) are advantageous. 6. Intermediate to advanced knowledge of HTML, SQL, AMPscript, and JavaScript is preferred and experience in PowerBi is good to have. What is in it for you - Work with top professionals in a global, dynamic team. Contribute to the creation of a leading global content strategy. Gain exposure to a range of high-profile clients and industries. Reach us - If you feel this opportunity is well aligned with your career progression plans, please feel free to reach out to me with your updated profile at vanika.arora@crescendogroup.in Keywords - Campaign Monitoring Specialist, SFMC, Marketing Automation, Salesforce Marketing Cloud, Troubleshooting, Eloqua, Marketo, Pardot, PowerBi, automation studio, ampscript and SSJS
Posted 1 month ago
5 - 8 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Sr Analyst Qualifications: BSc/Any Graduation Years of Experience: 5 to 8 years What would you do? ?Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OC?Manage end-to-end Multi Channel campaign process for Pharma industry?Individual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. ?Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met ?Follow transactions/issues tracking mechanism and capture all the details required on the tracking toolRole requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for? Detail orientation Strong analytical skills Ability to establish strong client relationship Ability to manage multiple stakeholders Collaboration and interpersonal skills?Bachelor's degree (preferably Science)?Minimum 3+ years of Email Marketing Experience. Minimum 3 years of experience of working on MOS products:particularly Word, PowerPoint, Excel & Outlook. ?Strong analytical knowledge in the marketing space. Impeccable time management and communication skills?Project and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management. Salesforce Marketing Cloud Customer Data Platform Structured Query Language (SQL) React.js Campaign Management?Candidate should be a graduate?Minimum 1year experience in Email/Campaign Management required. Strong verbal and written communication skills?Strong listening skills?Excellent customer service skills and experience in customer facing role. ?Able to work in a highly dynamic environment and able to multi-task. ?Intimate knowledge of Campaign Management Best Practices and trends. Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of AEM - Desirable? Other email delivery applications:Dream, ExactTarget, Marketo, Eloqua, Responsys – Mandatory if they don't have Adobe – high proficiency?Knowledge of SQL and JS desirable Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts 0
Posted 1 month ago
3 - 8 years
3 - 7 Lacs
Bengaluru
Work from Office
Project Role : Application Support Engineer Project Role Description : Act as software detectives, provide a dynamic service identifying and solving issues within multiple components of critical business systems. Must have skills : Cloud Contact Center Implementation Good to have skills : NA Minimum 3 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Support Engineer, you will act as software detectives, providing a dynamic service identifying and solving issues within multiple components of critical business systems. Your typical day involves troubleshooting and resolving technical issues to ensure seamless operations. Roles & Responsibilities: Expected to perform independently and become an SME. Required active participation/contribution in team discussions. Contribute in providing solutions to work related problems. Proactively identify and resolve technical issues within critical business systems. Collaborate with cross-functional teams to troubleshoot and address system malfunctions. Develop and implement strategies to enhance system performance and reliability. Document troubleshooting steps and solutions for future reference. Provide training and support to end-users on system functionalities. Professional & Technical Skills: Must To Have Skills: Proficiency in Cloud Contact Center Implementation. Strong understanding of cloud-based contact center solutions. Experience in troubleshooting and resolving technical issues in a contact center environment. Knowledge of telephony systems and call routing technologies. Hands-on experience with contact center analytics tools. Familiarity with CRM integration and API configurations. Additional Information: The candidate should have a minimum of 3 years of experience in Cloud Contact Center Implementation. This position is based at our Bengaluru office. A 15 years full time education is required. Qualification 15 years full time education
Posted 1 month ago
5 - 8 years
0 Lacs
Gurgaon, Haryana, India
Hybrid
About The Role Gartner research and insights help business leaders make more effective decisions every day. Our Global Marketing team strives to understand the needs of the customers and communities we serve and design the most effective programs to profitability meet those needs. This team accelerates sales activity by attracting, engaging, and converting leaders and their teams through the delivery of compelling Gartner insights and experiences throughout the buyer journey. We’re looking for a B2B Marketing Specialist to work within the Gartner Global Marketing Team, supporting marketing efforts for aligned sales regions as well as global marketing initiatives. The Marketing Specialist will be a key contributor to the ongoing growth and success of Gartner by supporting the execution of lead generation campaigns for the Global Technology Sales (GTS) Marketing in alignment with a Marketing Director in the US. What You Will Do Execute marketing activities to drive customer acquisition and cross-sell through integrated marketing campaigns, sales enablement materials, social media engagement and campaign reporting and analysis. Develop compelling and concise content for our lead generation campaigns across various channels including website, email, social media etc. Manage email marketing campaign execution by writing content, creating campaign tracking and partnering with our email deployment team. Write and optimize public-facing website content with a strong understanding of SEO. Create marketing collaterals and effective sales enablement materials to support sales teams’ in engaging with segments authentically. Build a strong relationship with regional sales teams to support and enable pipeline generation and progression. Collaborate across business lines and with colleagues in India, Europe and the United States to identify, leverage and integrate marketing ideas and activities. Review marketing performance using metrics and analytics: pulling and compiling reports from dashboards; making recommendations from analysis and adapting marketing plans to incorporate best practices Coordinate with marketing partners (Centres of Excellence) across the larger marketing organization to develop marketing assets, digital marketing campaigns, etc. What You Will Need BS/BA required in Marketing or related field preferred. A minimum of 2-3 years of relevant marketing experience in a B2B environment ideally with experience in a service or solutions-oriented businesses or technology Proven experience supporting the development of successful integrated marketing or demand generation programs. Project management, communication, analytical and interpersonal skills Ability to define problems, collect data, establish facts, and draw valid conclusions. An entrepreneurial orientation with the ability to apply creative approaches to marketing innovative products. Strong analytical and communications skills This individual must be adaptable, persuasive, tenacious, and perceptive and be able to execute a well-developed plan. Ability to be flexible and work effectively in collaborative fast-paced, fast-changing environments. Proficient with MS Office (Excel and PowerPoint) Self-starter with the ability to work independently Ability to work effectively and collaboratively within a global & local marketing team Strong relationship builder Passion for modern & digital marketing Strong Content Marketer Proactive and innovative Systems Experience (Beneficial But Not Required) Eloqua Adobe Experience Manager LinkedIn Campaign Manager Google Analytics PowerBi Salesforce Salesloft What You Will Get Competitive salary, generous paid time off policy, charity match program, Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP) and more! Collaborative, team-oriented culture that embraces diversity Professional development and unlimited growth opportunities #GSSO Who are we? At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world. Our mission relies on expert analysis and bold ideas to deliver actionable, objective insight, helping enterprise leaders and their teams succeed with their mission-critical priorities. Since our founding in 1979, we’ve grown to more than 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That’s why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here. What makes Gartner a great place to work? Our sustained success creates limitless opportunities for you to grow professionally and flourish personally. We have a vast, virtually untapped market potential ahead of us, providing you with an exciting trajectory long into the future. How far you go is driven by your passion and performance. We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients. Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work . What do we offer? Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers. In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring. Ready to grow your career with Gartner? Join us. The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity. Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at +1 (203) 964-0096 or by sending an email to ApplicantAccommodations@gartner.com . Job Requisition ID:99742 By submitting your information and application, you confirm that you have read and agree to the country or regional recruitment notice linked below applicable to your place of residence. Gartner Applicant Privacy Link: https://jobs.gartner.com/applicant-privacy-policy For efficient navigation through the application, please only use the back button within the application, not the back arrow within your browser.
Posted 1 month ago
8 - 9 years
0 Lacs
Pune, Maharashtra, India
Hybrid
Description And Requirements CareerArc Code CA_UT Hybrid "At BMC trust is not just a word - it's a way of life!" We are an award-winning, equal opportunity, culturally diverse, fun place to be. Giving back to the community drives us to be better every single day. Our work environment allows you to balance your priorities, because we know you will bring your best every day. We will champion your wins and shout them from the rooftops. Your peers will inspire, drive, support you, and make you laugh out loud! We help our customers free up time and space to become an Autonomous Digital Enterprise that conquers the opportunities ahead - and are relentless in the pursuit of innovation! Position Sr. Web Operation Specialist Location: Pune, India Description The Web Operation Specialist will be responsible for timely and accurate execution of our production and back-office systems including bmc.com and related web properties. As a member of our web production team, they will work on content authoring updates, site maintenance, quality assurance, governance, Agile methodology, Release management and user experience under the direction of the Sr. Manager of Web Operations. Responsibilities & Duties Manage, update, and publish web content using enterprise CMS platforms (Adobe Experience Manager, WordPress). Collaborate with Development, QA, and Strategy teams to support feature development and content enhancements. Create and test new page designs, components, and templates in line with brand and authoring standards. Work closely with internal stakeholders to maintain and update the corporate website. Track and manage content tickets to ensure timely and complete task delivery. Oversee end-to-end localization using translation tools and systems. Support site performance optimization and proactively resolve broken links or errors. Balance ongoing projects with ad hoc content and change requests. Coordinate content updates and production across multiple web properties. Document workflows, procedures, and team best practices. Lead Scrum events and manage Agile artifacts. Oversee production releases, including planning, coordination, risk assessment, and rollback strategies. Qualifications & Skills Certified Scrum Master with current credentials.Strong English communication skills, both written and verbal.Experience with AEM, Eloqua, and marketing campaign/form creation is a plus.Bachelor’s degree in communications, marketing, computer science, or equivalent experience.8-9 years in content management, with hands-on knowledge of CMS platforms, authoring tools, and documentation standards.Proficient in HTML, CSS, and JavaScript.Collaborative experience with cross-functional teams, including Dev, QA, and Strategy.Skilled in managing multiple priorities under tight deadlines while maintaining quality.Strong problem-solving, process improvement, and stakeholder communication abilities. Our commitment to you! BMC’s culture is built around its people. We have 6000+ brilliant minds working together across the globe. You won’t be known just by your employee number, but for your true authentic self. BMC lets you be YOU! If after reading the above, You’re unsure if you meet the qualifications of this role but are deeply excited about BMC and this team, we still encourage you to apply! We want to attract talents from diverse backgrounds and experience to ensure we face the world together with the best ideas! BMC is committed to equal opportunity employment regardless of race, age, sex, creed, color, religion, citizenship status, sexual orientation, gender, gender expression, gender identity, national origin, disability, marital status, pregnancy, disabled veteran or status as a protected veteran. If you need a reasonable accommodation for any part of the application and hiring process, visit the accommodation request page. < Back to search results BMC Software maintains a strict policy of not requesting any form of payment in exchange for employment opportunities, upholding a fair and ethical hiring process. At BMC we believe in pay transparency and have set the midpoint of the salary band for this role at 2,628,600 INR. Actual salaries depend on a wide range of factors that are considered in making compensation decisions, including but not limited to skill sets; experience and training, licensure, and certifications; and other business and organizational needs. The salary listed is just one component of BMC's employee compensation package. Other rewards may include a variable plan and country specific benefits. We are committed to ensuring that our employees are paid fairly and equitably, and that we are transparent about our compensation practices. (Returnship@BMC) Had a break in your career? No worries. This role is eligible for candidates who have taken a break in their career and want to re-enter the workforce. If your expertise matches the above job, visit to https://bmcrecruit.avature.net/returnship know more and how to apply. Min salary 1,971,450 Mid point salary 2,628,600 Max salary 3,285,750
Posted 1 month ago
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The Eloqua job market in India is growing rapidly as more and more companies are recognizing the value of marketing automation tools like Eloqua. Job seekers with expertise in Eloqua have a great opportunity to land exciting roles in various industries such as IT, e-commerce, and digital marketing.
The average salary range for Eloqua professionals in India varies based on experience levels. Entry-level positions can expect to earn around INR 4-6 lakhs per annum, while experienced professionals can earn upwards of INR 15 lakhs per annum.
A typical career path in Eloqua may include roles such as Eloqua Specialist, Marketing Automation Manager, Marketing Operations Lead, and Marketing Technology Director.
In addition to expertise in Eloqua, job seekers are often expected to have skills in email marketing, CRM software, marketing analytics, HTML/CSS, and digital marketing strategies.
As you prepare for Eloqua job interviews, make sure to showcase your expertise in marketing automation, data analytics, and campaign management. Stay updated with the latest trends in digital marketing and automation tools to stand out as a top candidate. Best of luck in your job search!
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