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3.0 - 10.0 years
0 Lacs
haryana
On-site
You will be responsible for developing and owning the global content strategy aligned with AceClouds marketing objectives and brand positioning. Collaborate with stakeholders across product, sales, and customer success to unify messaging and content direction. Lead the planning, creation, and optimization of various types of content such as blogs, whitepapers, video scripts, solution briefs, case studies, product overviews, and webinars. Your role will involve ensuring consistency in tone, brand voice, technical accuracy, and storytelling across all content. Additionally, you will craft and map content to target personas including CTOs, IT Managers, Developers, and SMB decision-makers at various buying stages. Utilize analytics to track engagement and personalize content across channels. Lead and grow a team of writers, designers, freelancers, and agencies to execute content programs effectively. Oversee editorial calendars, approval workflows, and quality control. Establish content KPIs and track performance across SEO, lead gen, email, and digital campaigns. Use tools like Google Analytics, SEMrush, and HubSpot to continuously improve content impact. In terms of required skills, you should possess strategic thinking ability to align content with business and marketing objectives. Deep understanding of Cloud & IT Knowledge including IaaS, SaaS, DevOps, public cloud platforms (AWS, Azure), and cybersecurity. Demonstrated Content Leadership with a proven ability to lead content planning, production, and optimization at scale. Expertise in Storytelling & Messaging to translate complex technology into clear, compelling, and audience-specific content. Proficiency in SEO & Analytics including on-page/off-page SEO, keyword strategy, and measuring content ROI. Strong Editorial Excellence with a command of writing, editing, grammar, and brand tone. Cross Functional Collaboration skills to work effectively with marketing, product, sales, and leadership stakeholders. Project & Team Management abilities to lead distributed teams, manage vendors, and meet deadlines. As for qualifications, you should have 10+ years of experience in content strategy, content marketing, or editorial roles in B2B tech, preferably cloud/IT services. Additionally, 3+ years in a senior or leadership role managing content teams and working cross-functionally with product and sales. Demonstrated expertise in developing content for technical audiences in cloud computing, cybersecurity, DevOps, and related domains. Strong editorial judgment, writing, and communication skills with the ability to translate complex topics into compelling narratives. Familiarity with SEO best practices, CMS platforms, analytics, and marketing automation tools.,
Posted 3 days ago
12.0 - 16.0 years
0 Lacs
noida, uttar pradesh
On-site
You are a visionary publisher responsible for leading editorial and product development efforts for our children's book publishing company. Your role involves understanding the children's publishing industry thoroughly, identifying market trends, and creating innovative products that excel both commercially and creatively. As a leader, you will need to have a founder's mindset, taking ownership, inspiring teams, and ensuring the delivery of exceptional products that resonate with customers. Your key responsibilities include driving the product strategy and development process, ensuring all products align with market demands, overseeing end-to-end product development, and innovating new product ideas. You will also be setting editorial benchmarks, refining editorial quality, collaborating with sales and marketing teams, building and leading a high-performing team, and integrating real-time feedback into development cycles. To excel in this role, you should have at least 12 years of experience in children's book publishing or a related editorial/product leadership role. You must possess a strong understanding of product-market fit, hands-on experience in leading editorial and design teams, and the ability to make data-driven decisions while keeping creative storytelling at the center. Additionally, having a founder instinct, industry connections, and a track record of delivering cost-efficient, high-quality products under tight timelines will be advantageous. Joining us will provide you with a unique opportunity to reshape our product vision and build market-winning products for a leading children's book brand. If you are ready to take ownership, make bold decisions, and drive real change, this role is tailor-made for you.,
Posted 4 days ago
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