Pay-scale: Up to 12L (Fully dependent on experience) Experience: 2-4 Years Location: Work From Home + Occasional Training Full Time: Freelancers please don't apply. The ideal profile has been written with careful thought, so we’d appreciate it if you apply only when you feel it’s the right fit. _______________________________________________________________ Ideal Profile: Bachelor's degree from any field of education. Having said this, talent & experience will be given more importance than college itself. 2+ years of work experience is a must. Worked in fast-paced early or mid-stage startups, thriving in high-pressure, chaotic environments. Comfortable managing multiple priorities and delivering with speed and clarity. Values all forms of writing equally — from high-level creative to everyday text — with no classist lens on the work, believing all work can create impact when done right. Brings a strong portfolio of short-form digital content showcasing both creativity and commercial thinking. Approaches content with a design-first mindset and doesn’t write in isolation from design. Deeply curious about global markets, brand languages, and consumer trends to fuel fresh ideas. Treats AI as a powerful tool to elevate creativity and efficiency, not as competition — with very high integration into daily work. Sees content creation as both an art and a business driver, balancing impact with brand objectives. Experience writing short-form reel scripts with strong hooks & flows. Exposure to content creation is a plus. Hands-on exposure to content production and collaboration with design, brand, or creators. Scope of Work: Major platforms : own app/web, third-party listings, performance marketing (video + static), packaging, dine-in stores, and more. Build and maintain strong brand language across all mediums for 16+ brands — digital ads, social media, print, app/web, offline stores, and shoots(video/static with celebrity/creators). Evaluate and improve existing design/copy; identify and launch new changes with clear objectives. Monitor performance closely for any experiment and iterate quickly to improve outcomes. Brand and product launches — from research, positioning, and naming to end-to-end execution. Actively build 2 brands on social media, including influencer collaborations, content posting, brand building and community engagement. Repeating Tasks: User communication via push/pop-ups, Chat scripts for customer care and social interactions to strengthen brand voice, Impactful app/web copy aligned with UI/UX goals to drive user action, Script corrections for social teams, and more. Identify effective use of AI tools and agents - to automate tasks efficiently in the domain of content. _______________________________________________________________ Who are we? Market Leaders: We are one of India's largest food delivery Companies, our portfolio includes brands like BOX8 (India’s largest chain of North Indian meals) and MOJO Pizza (India's largest homegrown pizza delivery chain) Unparalleled Growth: We are at a revenue run-rate of 800+ Crs with a 50% CAGR A Profitable Company: We are one of the very few profitable start-ups! This gives us a platform to do the best work of our lives without worrying about the next fund raise. Funded by Legends: We're funded by the top VC/PE funds- Tiger Global, A91, IIFL & Mayfield. They have been behind the success of large internet companies like Flipkart, Zomato, Ola etc. Aggressive Expansion: We run 420+ Cloud Kitchens & 16 Brands in 7 cities : Mumbai, Pune, Bangalore, Delhi NCR, Hyderabad, Chennai & Kolkata. We aim to open 100 new kitchens every year! Amazing Team: Our founders are alumni of IIT Bombay and IIT Kharagpur. Our leadership team is from the top colleges- IITs, IIMs & CA rankers. On a side note, absolutely no-one from the leadership team has left us in the last 5 Years. _______________________________________________________________ Why join us? ● An opportunity to join a small lean team, we only hire ~10 candidates every year ● Be part of a 10X scale-up journey over the next 5 years ● Work closely with the top management and founders, learn from the best ● See the real-time impact of your work on business