Senior Analyst, Digital Analytics Synchrony

1.0 - 5.0 years

0 Lacs

delhi

On-site

As a Senior Analyst, Digital Analytics at Synchrony, you will play a crucial role in implementing analytical and marketing technologies tags across digital platforms, ensuring timely delivery, accuracy, and documentation in line with Audit Procedures. Your responsibilities will include providing requirements, testing, and validation working with agile teams and other cross-functional platforms. To excel in this role, you must have hands-on experience in JavaScript, HTML, CSS, tagging, and implementation projects. Additionally, you should possess good communication skills, academic knowledge of JavaScript, HTML, CSS, and web design, along with a problem-solving mindset. Key Responsibilities: ...

Posted 2 months ago

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Conversion Rate Optimization Specialist - Manager Accenture

10.0 - 14.0 years

0 Lacs

karnataka

On-site

As a Conversion Rate Optimization Specialist - Manager, you will be responsible for leading the strategy and execution of data-backed experiments, A/B tests, multivariate tests, and personalization tactics across websites, landing pages, and funnels. You will collaborate with performance marketing, UX/UI design, product, and development teams to drive better business outcomes through improved digital experiences. Additionally, you will engage with clients as Consulting Professionals to design, build, and implement strategies that enhance business performance. **Key Responsibilities:** - **Conversion Strategy & Execution** - Develop and own a holistic CRO strategy aligned with digital growth ...

Posted 2 months ago

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Product Marketing Manager (Saas) Apex One

12.0 - 17.0 years

35 - 40 Lacs

ahmedabad

Work from Office

We are seeking a Product Marketing Manager professional join our Product team who will be responsible for end to end marketing stragies, performance strategies, execution and monitoring of digital activities across platforms. You shall build long term growth, retain existing customer, and increase new customer base to our business using long -term and short-term strategies. You will also be responsible to manage brand digital platform and work in collaboration with cross-functional teams. Understanding the core concepts of Software Product Marketing and preferably a SaaS Product. Brand and position the SaaS product with a right marketing mix. Managing the content assets needed to market the ...

Posted 3 months ago

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AVP, Marketing technology audience analyst (L10) Synchrony

5.0 - 9.0 years

0 Lacs

kolkata, west bengal

On-site

As an AVP, Marketing technology audience analyst at Synchrony, you will play a crucial role in understanding, building, and tracking audiences across various platforms to optimize current audience campaigns and shape future strategies. Your responsibilities will include performing audience analyses using internal and external data sources, creating data personas, and collaborating with marketing partners to identify trends and opportunities. Additionally, you will work closely with cross-functional teams to collect data for audience insights and manage the workflow for audience segments in programmatic and personalization campaigns. To excel in this role, you should possess a Bachelor's Degr...

Posted 5 months ago

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Marketing technology audience analyst Synchrony

5.0 - 9.0 years

0 Lacs

delhi

On-site

As an AVP, Marketing Technology Audience Analyst at Synchrony, you will play a crucial role in understanding, building, and tracking audiences across various platforms. Your primary focus will be on developing best practices for audience governance and supporting the broader audience strategy development. Your responsibilities will include performing audience analyses using internal and external data sources to optimize current audience campaigns and shape future campaign strategies. You will create data personas, collaborate with marketing partners to identify trends and audience opportunities, and work with cross-functional teams to collect data for audience insights. Additionally, you wil...

Posted 5 months ago

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