Digital Martech Specialist

As a Digital Martech Specialist at Ventures Advertising, your role will involve developing and implementing digital strategies, managing projects, and overseeing digital marketing efforts. Your responsibilities will include analyzing data to optimize campaign performance and ensuring effective communication with clients and internal teams. Key Responsibilities: - Develop and implement digital strategies - Manage projects related to digital marketing - Oversee digital marketing efforts - Analyze data to optimize campaign performance - Ensure effective communication with clients and internal teams Qualifications: - Strong Analytical Skills to evaluate data and optimize campaign performance - Excellent Communication skills for client and team interactions - Experience in developing and executing Digital Strategies - Proficiency in Project Management to ensure timely delivery and coordination - Solid understanding of Digital Marketing principles and techniques - Bachelor's degree in Marketing, Business, or a related field - Extensive knowledge on various digital martech tools - Experience in managing E2E Customer Lifecycle Management - Experience in working with marketing automation tools - Experience in working with LMS - Experience in working on various digital reporting dashboard tools - Extensive knowledge and experience in working with GA and other Analytic tools for marketing automation - Ability to work on-site in Chennai - Experience in advertising and marketing sectors is a plus,