Digital Marketing - Unit Lead / Assistant Manager / Manager

As a Digital Marketing professional based in Goregaon (west), Mumbai, your primary responsibility is to generate revenue and achieve growth targets. You will collaborate with the in-house SEO & PPC teams to monitor organic traffic performance and paid advertisement effectiveness. Using web analytics, you will analyze and create customer acquisition campaigns, encompassing both On-Page and Off-Page SEO strategies. - Conceptualize and oversee all digital marketing campaigns - Actively seek innovative customer acquisition and branding opportunities - Manage web content, ensuring relevance and updating regularly - Conduct usability checks on English and other language websites - Focus on building brand awareness and visibility through online channels - Collaborate with designers to enhance website designs and improve online marketing materials - Evaluate and finalize all design-related tasks Key Skills required for this role: - Online Marketing - Digital Marketing - SEO - PPC - Web Management - Internet Marketing - HTML - Team Management Qualifications required: - Proven experience in Digital Marketing, preferably supported by an MBA from a reputed institute - Sound knowledge of SEO, Organic Marketing, and revenue generation strategies - Curiosity, ambition, creativity, and willingness to push boundaries - Excellent analytical skills and market trend assessment abilities - Proficiency in email marketing - Strong verbal and written communication skills - Familiarity with MS Office - Adaptability to various technical tools within the organization - Knowledge of HTML, JavaScript, and CSS (added advantage),