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Digital Marketing Specialist

3 - 8 years

1 - 4 Lacs

Posted:3 weeks ago| Platform: Naukri logo

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Work Mode

Work from Office

Job Type

Full Time

Job Description

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence. Responsibilities: Must have knowledge of Keyword Research, Competitor - Backlink Analysis, strong knowledge in Google Ad words, PPC, ON-Page, LinkedIn promotion, YouTube promotion, Twitter & Facebook Ads, Instagram Ads. Off-page, s , Google Webmaster - Analytics, Guest Blogging etc. Responsibilities Implementing and developing SEO strategies, ON-Page & OFF-Page both. Researching the competitors, both on-site and off-site. Performing keyword research for content. Writing engaging SEO content along with the Content. Optimizing content regularly on the website. Maintaining the website on a regular basis. Developing and implementing link building strategies. Collaborating with the Digital Marketing team. Analyzing the website using the analytical tool. Improving website performance. Proposing changes in the website content. Measuring the ROI and success of the website. Staying up to date with the latest Google Algorithm changes. Criteria: Max Experience : 3 - 5 yrs in Google Ad words PPC & Meta Add Salary :25k-40k Location - Kolkata ( Saltlake sector 5) Mode of Work - WFO. Qualifications Bachelor's degree in Marketing or related field Excellent understanding of digital marketing concepts Experience with business to customer social media and content generation Strong creative and analytical skills

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Human Resources / Staffing

San Francisco

51-200 Employees

60 Jobs

    Key People

  • John Doe

    CEO
  • Jane Smith

    COO

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