Digital Marketing

You will be responsible for assisting in the planning, execution, and optimization of the company's online marketing efforts. Your role will involve promoting products and services through digital channels, utilizing the potential of digital marketing to benefit the company. - Assist in formulating strategies to establish a lasting digital connection with consumers - Plan and monitor the company's presence on social media platforms such as Twitter and Facebook - Launch optimized online advertisements through platforms like Google Adwords and Facebook to enhance company and brand awareness - Actively participate in SEO efforts including keyword and image optimization - Prepare online newsletters and promotional emails for distribution across various channels - Provide creative ideas for content marketing and contribute to website updates - Collaborate with designers to enhance user experience - Measure the performance of digital marketing campaigns using Web analytics tools like Google Analytics and WebTrends - Stay updated on online marketing trends and ensure strategies are current - Maintain partnerships with media agencies and vendors You should meet the following requirements: - Proven experience as a Digital Marketing Executive or in a similar role - Excellent understanding of digital marketing concepts and best practices - Experience with B2C social media, Google Adwords, email campaigns, and SEO/SEM - Working knowledge of ad serving tools such as DART and Atlas - Proficiency in web analytics tools like Google Analytics, NetInsight, and WebTrends - Skills and experience in creative content writing - Analytical mindset with critical thinking abilities - Excellent communication and interpersonal skills - Educational qualification of Graduate/Post Graduate/Diploma Please note that there is an opening for 1 position, and the minimum required experience is 2 years.,