Digital Marketing Manager

Job Summary:

We are looking for an experienced and results-drivenDigital Marketing Managerto lead our online marketing efforts. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote the company's brand, products, or services. The role requires strong analytical skills, creativity, and a deep understanding of digital marketing channels and trends.

Key Responsibilities:

• Develop and execute the overall

  digital marketing strategy

  aligned with business goals.
• Manage and optimize

  online campaigns

  across various channels SEO, SEM, social media, email, and display advertising.
• Plan and oversee the

  content marketing strategy

  , ensuring consistent brand voice and engagement.
• Conduct market research and competitor analysis to identify new opportunities.
• Manage the company's

  website, blog, and landing pages

  , ensuring SEO best practices.
• Lead

  social media marketing efforts

  content planning, community management, and performance tracking.
• Oversee

  email marketing

  campaigns, including list segmentation, automation, and performance analysis.
• Measure and report on campaign performance using analytics tools (Google Analytics, Meta Insights, etc.).
• Collaborate with design, sales, and product teams to drive integrated marketing efforts.
• Manage and mentor the digital marketing team or external agencies.
• Stay updated with the latest

  digital marketing trends, tools, and technologies

  .

Qualifications & Skills:

• 24 years of experience in digital marketing, with at least 2 years in a managerial role.
• Strong understanding of

  SEO/SEM, Google Ads, social media advertising, content marketing, and email automation

  .
• Hands-on experience with

  Google Analytics, Google Ads, Meta Business Suite, HubSpot, or similar platforms

  .
• Excellent analytical, organizational, and project management skills.
• Strong communication and leadership abilities.
• Creative mindset with a passion for staying ahead of digital trends.

Preferred Certifications:

• Google Ads Certification
• Google Analytics Certification
• HubSpot or Meta (Facebook) Blueprint Certification