Digital Marketing Manager

We are looking for a high-energy, high-integrity Marketing Head (B2C) who can lead the challenge of rapid customer acquisition and full-funnel growth. The ideal candidate will drive performance-led sales through optimized marketing across social media, SEO, content, email, retargeting, influencer/affiliate marketing, and viral-first campaigns.

A fresh thinker who can bring out-of-the-box ideas, create high ROI with minimal budgets, and push for innovative, data-backed experimentation.

Responsibilities

• Plan, run & optimize performance marketing campaigns across Meta, Google, email, and retargeting funnels.
• Improve ROAS, CTR, CAC and drive profitable scale.
• Lead the full customer acquisition funnel with sharp insights, experimentation, and data-driven decision-making.
• Manage social media strategy, planning & weekly performance reviews.
• Build viral-friendly content strategies to boost reach organically and through influencer marketing.
• Analyze campaign data, prepare reports, and extract actionable insights.
• Strategize funnel drops, retargeting journeys & lifecycle marketing to maximize conversions.
• Execute creative and unconventional campaign ideas that drive traction.
• Work cross-functionally with content, sales, and creative teams to deliver standout results.
• Lead and grow a close-knit team with a result-oriented mindset.

Required Candidate Profile

• Strong understanding of Performance Marketing with a deep passion for analytics & optimization.
• Ability to deliver high ROI with limited budgets through smart planning, viral thinking & resourceful execution.
• Creative mindset with proven experience in out-of-the-box campaigns.
• Hands-on experience with Google Ads, Meta Ads, GA, SEO, Email Marketing & Affiliate Marketing.
• Strong social media planning & review experience.
• High ownership, hustle, and problem-solving attitude.

Role & Details

• Role: Marketing Head (B2C)
• Industry: Advertising & Marketing (Digital Marketing)
• Department: Sales & Business Development
• Employment: Full-Time, Permanent
• Category: Retail & B2C Sales
• Education: Any Graduate
• Location: Vizag
• Salary: 9-12 Lacs P.A.

Contact

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