Digital Marketing Intern

About Gray Material®

Gray Material® is a pioneering construction material aggregator and manufacturer, offering a digital-first procurement platform for contractors, builders, and engineers. We specialize in high-quality aggregates, concrete, precast, and engineered finishing materials such as premix plaster, tile adhesives, wall putty, and engineered filler sand. Our mission is to revolutionize the construction ecosystem with sustainable, technology-driven solutions.

Role Overview

We are seeking a Digital Marketing Intern who is passionate about marketing, branding, and the digital landscape. The intern will work closely with the marketing team to implement campaigns, manage social media, generate leads, and enhance our online presence.

Key Responsibilities

• Assist in planning and executing digital marketing campaigns across multiple channels (Google, Facebook, LinkedIn, Instagram, etc.)
• Manage social media handles with engaging and industry-relevant content.
• Conduct keyword research, SEO optimization, and content planning for Gray Material’s website and blog.
• Support paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads).
• Design basic creatives, posts, and infographics (Canva or similar tools).
• Track campaign performance using analytics tools (Google Analytics, SEMrush, etc.) and prepare weekly reports.
• Research industry trends and competitors to suggest new growth strategies.
• Support marketing automation, email campaigns, and customer engagement initiatives.

Desired Skills & Qualifications

• Currently pursuing or recently completed courses in Marketing, Business, Communications, or a related field.
• Basic knowledge of digital marketing tools: Google Ads, SEO tools, Meta Business Suite, Canva.
• Strong written and verbal communication skills.
• Creativity, attention to detail, and willingness to learn.
• Familiarity with construction industry trends (preferred but not mandatory).

What We Offer

• Hands-on experience in digital marketing strategy and execution.
• Exposure to the construction-tech & manufacturing industry.
• Mentorship from experienced professionals.
• Opportunity to convert into a full-time role based on performance.
• Internship certificate & letter of recommendation.

Job Types: Full-time, Permanent, Fresher, Internship, Freelance, Volunteer

Pay: ₹8,086.00 - ₹25,241.46 per month

Benefits:

• Cell phone reimbursement
• Paid time off
• Provident Fund

Work Location: In person