Digital Marketing Executive

Digital Marketing Executive – On-Page SEO

Company: Prwatech
Location: BTM Layout, Bengaluru
Experience: 1+ Years
Employment Type: Full-Time
Work Mode: Work From Office

About the Role

We are looking for a Digital Marketing Executive with hands-on experience in Digital Marketing, particularly On-Page SEO. The ideal candidate should have a strong understanding of website optimisation, keyword implementation, content optimisation and SEO best practices to improve website visibility and organic search performance.

Key Responsibilities

• Plan and execute On-Page SEO strategies to improve website rankings and organic traffic.
• Conduct keyword research and identify relevant keywords based on search intent.
• Optimise website pages, including title tags, meta descriptions, headings, URLs and internal links.
• Perform content optimisation to improve keyword relevance, readability and search engine visibility.
• Conduct website audits to identify On-Page SEO issues and recommend improvements.
• Implement SEO best practices for website content, landing pages and blog articles.
• Optimise images, alt tags and other on-page elements.
• Monitor keyword rankings, organic traffic and website performance.
• Use SEO tools and Google Analytics / Google Search Console to track performance and identify opportunities.
• Coordinate with content and development teams to implement SEO recommendations.
• Stay updated with search engine algorithm changes and SEO trends.

Required Skills

• Minimum 1 year of hands-on experience in Digital Marketing, specialising in On-Page SEO.
• Strong knowledge of On-Page SEO techniques and best practices.
• Experience in keyword research and content optimisation.
• Understanding of meta tags, heading structures, internal linking and URL optimisation.
• Familiarity with Google Search Console and Google Analytics.
• Knowledge of SEO tools such as Ahrefs, SEMrush, Ubersuggest or similar tools.
• Basic understanding of HTML and website structure is an advantage.
• Good analytical, communication and problem-solving skills.

Educational Qualifications

Bachelor's degree in Marketing, Business Administration, Mass Communication or any relevant discipline. Candidates with relevant certifications and practical SEO experience are preferred.

What We Offer

• Opportunity to work on real-time digital marketing projects.
• Hands-on exposure to SEO strategies and website optimisation.
• Opportunities to enhance technical and analytical marketing skills.
• Collaborative work environment and professional growth opportunities.

Pay: From ₹240,000.00 per year

Work Location: In person