Digital Marketing Executive Job

Job Description

About the job: Key responsibilities: 1. Social Media Management: Plan, create, schedule, and manage content across LinkedIn, Twitter, Instagram, and other relevant platforms to increase engagement and followers. 2. Content Creation: Collaborate with the tech team to create technical blogs, case studies, whitepapers, and marketing collateral tailored to our audience. 3. SEO/SEM: Optimize website and content for search engines (on-page & off-page SEO), and manage paid ad campaigns (Google Ads, LinkedIn Ads). 4. Lead Generation: Develop and implement lead generation strategies using landing pages, email marketing, and digital campaigns. 5. Analytics & Reporting: Track, analyze, and report on KPIs using tools like Google Analytics, Search Console, and social media insights to measure campaign effectiveness. 6. Website Management: Oversee updates and optimization of the company website in collaboration with the web development team. 7. Market & Competitor Research: Conduct market analysis to identify trends, customer needs, and competitor activities. Who can apply: Only those candidates can apply who: have minimum 1 years of experience Salary: ₹ 3,00,000 - 5,00,000 /year Experience: 1 year(s) Deadline: 2025-06-14 23:59:59 Skills required: Social Media Marketing, Search Engine Marketing (SEM), Digital Marketing, Search Engine Optimization (SEO), Facebook Marketing, Creative Writing, English Proficiency (Spoken) and English Proficiency (Written) Other Requirements: 1. Bachelor’s degree in Marketing, Communications, or a related field. 2. 1+ years of experience in digital marketing, preferably in the tech or B2B domain. 3. Proven experience managing social media accounts and running successful paid campaigns. 4. Strong knowledge of SEO, Google Ads, email marketing, and digital analytics. 5. Excellent written and verbal communication skills. 6. Familiarity with tools like Canva, HubSpot, Mailchimp, WordPress, or similar platforms. 7. A keen interest in technology and understanding of embedded systems is a plus. About Company: We offer consulting and training services in the field of Embedded System Design and Embedded Software Development catering to various niche and cutting-edge technologies such as AI/ML, IoT, IIoT, Silicon Bring-up and Cybersecurity.