Digital Marketing Executive

We're looking for digital minds who live and breathe performance. If you’re passionate about creating data-driven campaigns, scaling strategies, and turning insights into impact — this is your playground. Join a team at Fourchain that values innovation, creativity, and measurable growth. Let’s build something that clicks (literally)!

Job description:

Job Title : Digital Marketing Executive

Experience : 1 - 4 years

Job Location : Madurai (On-site)

Skills : Ahref , Screaming frog, Semrush, Keyword planner, Google Analytics & Google search console

Requirements:

• Minimum 1 year - 4 years of experience in Digital Marketing and must have experience in SEO campaigns, email marketing and social media.
• Proven experience in SEO and Google Analytics with a strong expertise in Screaming frog.
• Expertise in social media marketing, marketing campaigns (Organic and paid campaigns), and public relations
• Demonstrated success in developing and executing successful SEO campaigns
• Manage company social media profiles to boost brand engagement and effectively use tools like Ahrefs, SEMrush, Screaming Frog, GA, GSC, and other marketing tools to enhance campaign performance.
• Experienced in Ms Excel Word PowerPoint and other office tools and ability to handle complex data.
• Ability to remain agile and collaborative in a constantly evolving work environment
• Good communication and writing skills.
• Ability to work independently and as part of a team.
• Collaborate with other teams (e.g. designs, content, services) to ensure cohesive marketing efforts.

Roles and Responsibilities:

• Identify the right audience, plan organic and paid campaigns, and optimize ad & SEO campaigns to drive website traffic and leads.
• Clear understanding of SEO strategies and implementation to improve website rankings.
• Conduct thorough SEO and SEM audits create SEO roadmap and conduct competitor analysis to identify growth opportunities
• Collaborate with development and other teams to ensure SEO best practices are integrated into website architecture
• Monitor and report on website performance providing actionable insights to management
• Proficiency in SEO tools for keyword research link building and site audits
• Ability to work independently without tools leveraging manual analysis and optimization techniques
• Ability to build effective content strategy along with relevant topics keywords
• The strategy needs to provide keyword to page mapping identify content gaps and suggestions in the form of content calendars for both on and off the site

What we offer:

• Competitive salary and benefits package.
• Opportunities for professional growth and career advancement
• Flexible work arrangements and a focus on work-life balance

Job Type: Full-time

Pay: ₹10,000.00 - ₹35,000.00 per month

Application Question(s):
* How many years of relevant experience do you have?

Work Location: In person