Digital Marketing Executive

Job role and responsibilities :

• Conduct market research to identify trends, competitor activities, and customer preferences to optimize marketing efforts.
• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, display advertising, and content marketing.
• Perform keyword research, competitive analysis, and content optimization to improve organic search rankings.
• Optimize website content, landing pages, and paid search copy.
• Create engaging posts , monitor and manage social media across platforms like Facebook, Twitter, Instagram, LinkedIn, etc. for trends, insights and develop strategies to increase engagement and followers and analyse performance metrics.
• Design and execute email marketing campaigns, including newsletters, promotional offers, and automated campaigns.
• Create, edit, and manage content for various digital platforms including website, blog, and social media.
• Work with the design team to create engaging graphics and video content.

Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven working experience in digital marketing.
• Strong understanding of current digital marketing concepts, tools, and best practices.
• Skills and Competencies
• Excellent written and verbal communication skills.
• Strong analytical skills and data-driven thinking.
• Creative problem-solving abilities.
• Strong organizational skills and attention to detail.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Creativity and ability to think outside the box.

What We Offer: -

• Collaborative and inclusive work environment.
• Continuous learning and professional development opportunities.

Work Location : Baner Pune

Ability to commute or to relocate : Baner, Pune, Maharashtra (Required)

Job Type : Full Time

Salary: ₹20,000.00 - ₹25,000.00 per month

Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Experience:

• Total: 1 year (Preferred)
• Video editing: 1 year (Preferred)
• Performance marketing: 1 year (Preferred)
• Social media management: 1 year (Preferred)

Work Location: In person