Digital Marketing

As a member of the frog team, you will be part of Capgemini Invent since June 2021. frog collaborates with customer-centric enterprises to drive sustainable growth by creating and managing experiences at scale, utilizing the potential of data and technology. The future of customer experiences is being reimagined by delivering groundbreaking business models, products, services, brand engagements, and communications. When you join frog, you become a part of the pond, a global network of studios with vibrant in-person and virtual cultures. We, as frogs, are characterized by curiosity, collaboration, and courage, driven by our dedication to enhancing the human experience within our areas of expertise. Leveraging our diverse skills and experiences, we use our global presence and local insights to tackle intricate challenges and develop innovative, sustainable solutions that resonate with individuals and influence markets. Our values prioritize humor, positivity, and community alongside performance and results. The culture at frog is open, flexible, inclusive, and engaging, empowering you to contribute meaningfully to projects, your studio, community, and the broader world. Your responsibilities will include identifying trends and insights, allocating marketing investments, optimizing website and social media content, working with various formats such as blogs, videos, and podcasts, and analyzing performance metrics. You will also be expected to conduct experiments, devise conversion tests, generate internal reports regularly, and spearhead innovative collaborations across technologies and platforms. Additionally, you will be in charge of planning and executing web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. In your role, you will design, develop, and maintain a social media presence, evaluate the performance of digital marketing campaigns against set goals, optimize spend and performance based on insights, brainstorm growth strategies, collaborate with internal teams to enhance user experience, analyze the end-to-end customer journey across multiple touchpoints, evaluate emerging technologies, and provide guidance on their adoption. At frog, we uphold equal opportunities for all individuals.,