Digital Marketing

Role Overview: You are a results-driven Google Ads & Meta Ads Specialist with 1 year of hands-on experience in managing and optimizing digital ad campaigns. Your passion for performance marketing and ability to create ads that convert make you the perfect fit for this role. Key Responsibilities: - Create, manage & optimize Google Ads and Meta Ads campaigns - Write compelling ad copy and creatives to drive conversions - Conduct keyword research, audience targeting & performance analysis - Monitor daily budgets, KPIs, and campaign results - Collaborate with the marketing team to improve ROI and campaign strategy Qualifications Required: - Minimum 1 year of experience in Google Ads & Meta Ads - Strong understanding of PPC, targeting, bidding & analytics - Ability to create effective ad copies and creatives - Knowledge of digital metrics (CTR, CPC, ROAS, CPA) - Data-driven, analytical, and detail-oriented mindset Additional Company Details: The company is looking for candidates located in the Tricity region (Himachal, Haryana, Punjab) for this position. They offer full-time, permanent job types with in-person work location. If you are interested in this opportunity, please contact HR at HR@base2brand.com.,