24 Ad Optimization Jobs

You will be joining a dynamic team at Branding Pioneers, a company dedicated to enhancing the online experiences of healthcare facilities for their patients. As a Meta Ads Executive based in Gurugram, you will play a crucial role in planning, executing, and managing Meta ad campaigns to drive success in digital marketing efforts. Your responsibilities will include conducting keyword research, optimizing ad performance, analyzing metrics, and generating reports to measure campaign effectiveness. Collaboration with the marketing team will be essential to ensure that ad strategies align with overall marketing objectives. Additionally, you will oversee budget management and resource allocation for ad campaigns to maximize impact. To excel in this role, you should bring experience in Meta ad campaign planning and management, along with proficiency in keyword research and ad optimization. Strong analytical skills to interpret metrics and prepare insightful reports are required. Your ability to work collaboratively, communicate effectively, and manage budgets efficiently will be key to your success in this position. If you possess a Bachelor's degree in Marketing, Business, or a related field, along with experience in the healthcare industry, it would be considered a significant advantage. This full-time, on-site position offers an exciting opportunity to contribute to the innovative and custom solutions that Branding Pioneers delivers to healthcare facilities, enhancing their online presence and patient engagement.,

We are seeking a skilled and experienced Media Buyer to join our dynamic marketing team. The ideal candidate will have a deep understanding of Facebook, Instagram, and Google advertising platforms with a proven track record in developing and executing effective social media ad campaigns that drive brand awareness, generate leads, and increase conversions. The role includes launching and managing ad campaigns, validating ad creatives, suggesting new ad angles, and optimizing campaigns for maximum performance. Responsibilities: Develop and execute comprehensive advertising strategies aligned with the companys marketing objectives. Understand Facebook, Instagram, and Google advertising platforms including targeting, ad formats, and bidding strategies. Launch and manage Facebook, Instagram, and Google ad campaigns: write ad copy, select audiences, set budgets. Validate ad creatives to ensure brand alignment and audience relevance. Suggest new ad angles and creative approaches to improve campaign performance. Monitor and analyze performance metrics (impressions, clicks, engagement, conversions). Make data-driven decisions to optimize campaigns for maximum ROI. Prepare and present advertising performance reports to senior management. Stay current with social media advertising trends and best practices. Qualifications: Minimum 1 year of experience in social media advertising focused on Facebook, Instagram, and Google Ads. Proven success in running social media campaigns with measurable outcomes. Strong understanding of audience targeting and ad optimization techniques. Excellent analytical, problem-solving, and communication skills. Benefits: Competitive salary and benefits package. Opportunity to work on diverse and exciting projects. Chance to make a tangible impact on marketing outcomes. Collaborate with a passionate and talented marketing team

Who you are: An adaptive learner who thrives on platform changes, creative testing, and real experimentation. Experienced: 2+ years in Meta Ads (Google Ads a plus) with hands-on budget ownership Data-Driven: Preferably from an engineering, analytics, or technical background,you love digging into numbers. Strategic: You build hypotheses, test methodically, and adapt based on insightsnot guesswork. Resilient: You stay calm under pressure and improve through feedback and post-mortems. Collaborative: You communicate clearly and work smoothly with creative, strategy, and client teams you owns outcomeswins and losses. What you'll do: Launch, manage, and scale Meta and Google ad campaigns across multiple accounts. Research markets, competitors, and customer behavior to inform targeting, copy, and creative strategy. Diagnose performance issues using metrics like CTR, CPC, CR, LTVnot just ROAS. Work cross-functionally with designers, copywriters, and account managers to align creative and funnel strategy. Turn data into strategy: analyze results, generate insights, and present clear recommendations to clients. Locations : Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune, Remote

Hiring for DV360 Google Ads Campaign Job Role Employer: Cognizant Skills required: DV360 Google Ads, Campaign Management, Google Analytics, MS Excel Min. 4 years Exp in specifically DV360 campaigns Immediate - 60 days Notice can apply Required Candidate profile Rotational US Shifts (Night Shifts Only), 5 days Working Should be ready to relocate immediately after selection to Hyderabad Job Location: Google Office, Hyderabad Perks and benefits Allowances, Provident Fund, and Insurance benefits

Hiring for DV360 Google Ads Campaign Job Role Employer: Cognizant Skills required: DV360 Google Ads, Campaign Management, Google Analytics, MS Excel Min. 2 years Exp in specifically DV360 campaigns Immediate - 60 days Notice can apply Required Candidate profile Rotational US Shifts (Night Shifts Only), 5 days Working Should be ready to relocate immediately after selection to Hyderabad Job Location: Google Office, Hyderabad Perks and benefits Allowances, Provident Fund, and Insurance benefits

Location: Sholinganallur, Chennai Shift Timing: UK Shift (1:30 PM to 11:30 PM IST) Notice Period: Immediate to 30 Days CTC: SPE (Senior Process Executive): 1-3 Years Experience Up to 5 LPA SME (Subject Matter Expert): 3-7 Years Experience Up to 7 LPA Candidates with relevant experience in Digital Ad-Operations, Digital Campaigns, Ad-Trafficking, Advertising Specialist roles , Campaign Management, Google Ads or Programmatic Advertising are encouraged to apply. Contact: 70112 55603

Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team Paytm Ads is Paytm's digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn+ users who interact with over 200 payment & retail services, online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG. The Role: This role you will serve in a proactive role in monitoring, tracking, and delivering campaigns, including set-up, reporting, assessing performance and optimizing accordingly. You will collaborate with cross-functional teams, including sales, creative, and analytics to ensure the successful implementation and performance of campaigns. This role requires a strong understanding of digital advertising, audience targeting, ad optimization, and campaign analysis. Responsibilities: Oversee the setup, implementation, and management of digital ad campaigns. Monitor and analyse campaign performance to ensure campaign KPIs are delivered. Conduct A/B testing and other optimization strategies to improve campaign performance. Develop and implement optimization strategies to improve ROI and key performance indicators (KPIs). Utilize data analysis tools and techniques to identify trends and insights that drive optimization efforts. Generate and present detailed reports on campaign performance, providing actionable insights and recommendations. Conduct post-campaign analysis to determine the effectiveness and provide insights for future campaigns. Work closely with sales, client and product teams to align advertising strategies with overall business goals. Participate in strategy sessions and provide insights based on campaign performance data. Qualifications 3-7 year's professional experience with digital media preferably within a media agency, trading desk, publisher or technology company. Strong understanding of programmatic advertising and hands-on experience of programmatic DSPs (DV360, TTD, Mediamath, DCM etc) is a must. In-depth understanding and knowledge of MMPs (Appsflyer, Branch, Singular, etc) is required. Strong written and oral communication skills, presentation and analytical skills. Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel Why join us A collaborative output driven program that brings cohesiveness across businesses through technology A solid 360 feedbacks from your peer teams on your support of their goals With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!

Location: Sholinganallur, Chennai Shift Timing: UK Shift (1:30 PM to 11:30 PM IST) Notice Period: Immediate to 30 Days CTC: SPE (Senior Process Executive): 1-3 Years Experience Up to 5 LPA SME (Subject Matter Expert): 3-7 Years Experience Up to 7 LPA Candidates with relevant experience in Digital Ad-Operations, Digital Campaigns, Ad-Trafficking, Advertising Specialist roles , Campaign Management, Google Ads or Programmatic Advertising are encouraged to apply. Contact: 70112 55603

Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team Paytm Ads is Paytm's digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn+ users who interact with over 200 payment & retail services, online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG. The Role: This role you will serve in a proactive role in monitoring, tracking, and delivering campaigns, including set-up, reporting, assessing performance and optimizing accordingly. You will collaborate with cross-functional teams, including sales, creative, and analytics to ensure the successful implementation and performance of campaigns. This role requires a strong understanding of digital advertising, audience targeting, ad optimization, and campaign analysis. Responsibilities: Oversee the setup, implementation, and management of digital ad campaigns. Monitor and analyse campaign performance to ensure campaign KPIs are delivered. Conduct A/B testing and other optimization strategies to improve campaign performance. Develop and implement optimization strategies to improve ROI and key performance indicators (KPIs). Utilize data analysis tools and techniques to identify trends and insights that drive optimization efforts. Generate and present detailed reports on campaign performance, providing actionable insights and recommendations. Conduct post-campaign analysis to determine the effectiveness and provide insights for future campaigns. Work closely with sales, client and product teams to align advertising strategies with overall business goals. Participate in strategy sessions and provide insights based on campaign performance data. Qualifications 3-7 year's professional experience with digital media preferably within a media agency, trading desk, publisher or technology company. Strong understanding of programmatic advertising and hands-on experience of programmatic DSPs (DV360, TTD, Mediamath, DCM etc) is a must. In-depth understanding and knowledge of MMPs (Appsflyer, Branch, Singular, etc) is required. Strong written and oral communication skills, presentation and analytical skills. Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel Why join us A collaborative output driven program that brings cohesiveness across businesses through technology A solid 360 feedbacks from your peer teams on your support of their goals With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!

Responsibilities: * Maximize ROI through data analysis & ad optimization * Manage performance marketing campaigns on Google Ads, Facebook Ads, Instagram Ads & Meta Ads * Adjust spending and bids based on performance. Accessible workspace Cafeteria Referral bonus Performance bonus Mobile bill reimbursements Leave encashment Career break/sabbatical Job/soft skill training

GeeksforGeeks is a leading ed-tech platform committed to nurturing the next generation of technology leaders. We're expanding our digital monetization team and looking for an Ad Operations Executive with hands-on experience in campaign management, ad trafficking, and digital advertising technologies. Roles and Responsibilities: Manage and execute advertising campaigns across our website, email marketing, and social media platforms (Facebook, Twitter, LinkedIn). Coordinate with internal stakeholders and clients to ensure smooth campaign setup, delivery, and optimization. Operate and troubleshoot platforms like Google Ad Manager, DSPs, SSPs, and other ad tech tools. Perform QA testing on all live campaigns to ensure correct implementation. Optimize display and video advertising (including instream/outstream ads) for higher ROI and client satisfaction. Analyze campaign performance and prepare reports using tools like Google Ads, Excel, and SEO metrics dashboards. Collaborate with ad agencies and handle programmatic advertising setups like RTB, Private Auctions, and Preferred Deals. Identify new revenue streams and upsell advertising solutions to clients. Work closely with the sales team to support ad sales, client onboarding, and proposal development. Desired Skills: Proven experience with Ad Operations, Campaign Management, and Digital Ad Sales. Familiarity with Demand Side Platforms (DSPs) and Supply Side Platforms (SSPs). Understanding of Performance Marketing, Google Ads, and SEO Analytics. Excellent communication and client management abilities. Strong strategic thinking with attention to campaign optimization and yield management Proficient in Microsoft Excel, Google Analytics, and Google Ad Manager. Prior experience working with Ad Tech platforms, Programmatic Buying, and Real-Time Bidding (RTB) is a plus.

We're Hiring: Ads Specialist | Jaipur Are you passionate about digital marketing and paid advertising? We're looking for a Ads Specialist with 6 months to 3 years of experience to join our dynamic team in Jaipur ! Responsibilities: Plan, manage, and optimize Ads campaigns across Google Ads, Facebook Ads, and other platforms Conduct keyword research and create compelling ad copies Monitor and analyze campaign performance to maximize ROI A/B testing for ads, landing pages, and bid strategies Stay updated with the latest PPC trends and best practices Requirements: 6 months to 3 years of hands-on experience in PPC campaign management Strong analytical and problem-solving skills Experience with Google Ads, Facebook Ads, and other paid platforms Knowledge of Google Analytics & conversion tracking Excellent communication and teamwork skills Job Type: Full-time If you're ready to take your PPC skills to the next level, apply now! Drop your resume at hr@mmobiel.com or DM us for more details. #Hiring #PPCSpecialist #DigitalMarketing #GoogleAds #JaipurJobs#menkoservices

Must have hands-on experience in running and optimizing Google, Meta Ads, lead generation, CPL/ROAS improvement, audience targeting, A/B testing, analytics, and B2B campaigns for SaaS and digital products.

Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team Paytm Ads is Paytm's digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn+ users who interact with over 200 payment & retail services, online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG. The Role: This role you will serve in a proactive role in monitoring, tracking, and delivering campaigns, including set-up, reporting, assessing performance and optimizing accordingly. You will collaborate with cross-functional teams, including sales, creative, and analytics to ensure the successful implementation and performance of campaigns. This role requires a strong understanding of digital advertising, audience targeting, ad optimization, and campaign analysis. Responsibilities: Oversee the setup, implementation, and management of digital ad campaigns. Monitor and analyse campaign performance to ensure campaign KPIs are delivered. Conduct A/B testing and other optimization strategies to improve campaign performance. Develop and implement optimization strategies to improve ROI and key performance indicators (KPIs). Utilize data analysis tools and techniques to identify trends and insights that drive optimization efforts. Generate and present detailed reports on campaign performance, providing actionable insights and recommendations. Conduct post-campaign analysis to determine the effectiveness and provide insights for future campaigns. Work closely with sales, client and product teams to align advertising strategies with overall business goals. Participate in strategy sessions and provide insights based on campaign performance data. Qualifications 3-7 year's professional experience with digital media preferably within a media agency, trading desk, publisher or technology company. Strong understanding of programmatic advertising and hands-on experience of programmatic DSPs (DV360, TTD, Mediamath, DCM etc) is a must. In-depth understanding and knowledge of MMPs (Appsflyer, Branch, Singular, etc) is required. Strong written and oral communication skills, presentation and analytical skills. Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel Why join us A collaborative output driven program that brings cohesiveness across businesses through technology A solid 360 feedbacks from your peer teams on your support of their goals With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!

About Us: DataBeat, a specialist in Media and Analytics space, provides managed services for Publishers (typically news websites that make revenue from advertising) and Ad Tech to increase their revenue and audience. Digital advertising is data-intensive and we believe in data-based decision making and problem-solving to excel in various functions. DataBeat Consulting is seeking to hire for the role of a Senior Analyst Role. We are looking to recruit enthusiastic talent and quick learners who could take up challenges. In this role, you will own responsibilities and master various skills handling data, business decision making, project management, client communication and management. Responsibilities: Work with the client business managers to study the data, identify the patterns, present the insights and make recommendations to support the client on business decisions Acquire subject matter expertise in media and adtech space over a period of time to own the day to day handling of the analysis and revenue management on behalf of the client Develop knowledge of the tools and systems to be able to extract relevant data for a business problem at hand or analysis required Acquire subject matter expertise in Media and Adtech space over a period to own revenue management on behalf of the client Maintain a cadence of regular meetings with clients to understand their roadmaps and priorities to proactively identify opportunities to grow the partnership beyond any initial deal Own the reporting needs (periodic or ad-hoc) of the client Drive revenue upticks Proactively resolve business and operational issues with clients Creating campaigns(Line items, Orders etc) in Google Ad manager and working experience in any SSP will be an added advantage Skills: Experience in AdTech/Digital Media space. Hands on experience of programmatic concepts like UPR Optimization, Header Bidding, GAM) Working experience on SSP platforms to manage programmatic inventory will be added advantage Being analytical and curious to explore large volumes of data and eye to spot trends Extremely detail-oriented and well-organised Strong Communication skills (verbal and written) Strong analytical and data handling skills (expert-level knowledge on MS Excel) Ability to work efficiently and effectively in a high-paced environment and under deadlines - Knowledge of various methods to analyse & present the data is a plus Location: Hyderabad, India Work hours: 5PM - 2 AM or 6 PM 3 AM based on client requirement Intrigued by a challenge as large and fascinating as the world itself? Come join us.

Key Responsibilities: Review placement instructions and set up linear TV ads and digital video ad campaigns. Manage ad schedules and availability, adjusting campaigns as needed. Ensure ad compliance, run reports, and manage campaign placements. Handle sensitive content adjustments and last-minute changes. Manage sponsorship allocations and advertising restrictions. Liaise with sales and agencies, managing expectations effectively. Qualifications: Any Bachelors degree. Proven experience in digital and linear advertising, including media planning, broadcast management, ad trafficking, campaign management or a similar role. Strong organizational and multitasking skills. Excellent communication and team management abilities. Knowledge of compliance regulations and reporting. Ability to handle high-pressure situations and meet tight deadlines.

Roles & Responsibilities : Search Engine Optimization (SEO) 1. Keyword Research & Planning Conduct thorough keyword research based on intent, relevance, and volume Create keyword maps aligned with product pages, blog content, and landing page 2. On-Page SEO Optimize page titles, meta descriptions, H1-H6 tags, internal linking, image alt tags Ensure SEO-friendly URLs and schema markup (JSON-LD) Work closely with the content and dev teams to ensure optimized page structures 3. Technical SEO Audit website for crawlability, indexation issues, and Core Web Vitals Identify and resolve JS-rendering issues specific to React.js Ensure XML sitemaps and robots.txt files are up-to-date 4. Off-Page SEO Build high-quality backlinks through ethical link-building strategies Manage directory submissions, guest blogging, and outreach 5. SEO Performance Monitoring Use GA4, Google Search Console, and SEM tools (SEMrush, Ahrefs) to track organic performance Prepare weekly reports and optimization recommendations Search Engine Marketing (SEM / PPC) 1. Google Ads Campaign Management Create and manage campaigns across Search, Display, and Performance Max Conduct keyword research, build ad groups, write ad copy Optimize for CTR, Quality Score, CPC, and Conversion Rate 2. Ad Optimization A/B test headlines, descriptions, and CTAs Manage bid strategies and budget allocation Implement and update negative keyword lists 3. Landing Page & Funnel Optimization Coordinate with designers for landing page improvements Ensure messaging consistency from ad to page Collaborate with CRO specialist (if available) 4. Tracking & Tagging Set up conversion goals and UTM tracking via GA4, GTM, and Google Ads Ensure full-funnel attribution accuracy Reporting & Collaboration 1. Campaign Reporting Create performance reports in Google Sheets or Looker Studio Track SEO KPIs (rankings, traffic, bounce rate) and SEM KPIs (CPC, ROAS) 2. Team Collaboration Work with content, development, and design teams to execute SEO/SEM tasks Communicate clearly with your manager and report progress/issues Success Metrics Growth in organic traffic and leads Improved Google Ads ROAS Keyword ranking improvements Reduced bounce rate & improved Quality Score Timely reporting and campaign delivery

Key Responsibilities Plan, execute, and optimize Google Ads campaigns targeting multiple international markets. Conduct in-depth keyword research and audience analysis for various regions. Develop geo-targeted ad copy and creatives aligned with local trends and search behavior. Monitor performance metrics (CPC, CPA, ROAS, CTR, Quality Score) and provide regular reports with actionable insights. Manage and allocate budgets across regions to maximize ROI and maintain efficiency. Collaborate with localization teams or use tools to adapt campaigns for different languages and cultures. Perform A/B testing of ad copy, landing pages, and bidding strategies. Stay updated on international trends, platform updates, and best practices in Google Ads. Requirements 25 years of hands-on experience managing Google Ads campaigns. Demonstrated success in running international campaigns across multiple countries and languages. Strong understanding of all Google Ads campaign types (Search, Display, PMax). Proficiency with Google Ads Editor, Google Analytics, and conversion tracking. Experience with tools like Google Tag Manager, Data Studio, and keyword research platforms (e.g., SEMrush, Ahrefs, or similar). Analytical mindset with a strong grasp of performance metrics and optimization techniques. Ability to work independently and manage multiple campaigns simultaneously.

Work: Develop online strategies for brand growth Optimize ads for maximum ROI Manage social media presence campaigns Increase website traffic through SEO tactics Monitor analytics & report insights Well, understand Online portals & Promotional value Annual bonus Health insurance

Work: Develop online strategies for brand growth Optimize ads for maximum ROI Manage social media presence campaigns Increase website traffic through SEO tactics Monitor analytics & report insights Well, understand Online portals & Promotional value Annual bonus Health insurance

About IPG Mediabrands: IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the worlds most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. Agency: IPG Mediabrands Location: Pune, India Function/Craft: Ad Operations Position Title: Manager (IC Specialist/SME) Position Overview: We are seeking a highly experienced and results-oriented Manager (IC Specialist) Ad Operations to lead our team. You will be responsible for overseeing the day-to-day operations of our digital advertising campaigns, ensuring seamless execution, optimization, and client satisfaction. This role involves collaborating with team members, driving process improvements, and ensuring adherence to industry best practices. Key Responsibilities: Campaign Quality Assurance and Troubleshooting: Conduct thorough quality checks on assigned tasks, identifying and resolving complex ad serving issues. Perform root cause analysis for escalations to prevent future occurrences. Process Management and Compliance: Monitor and update process-related documentation, ensuring adherence to established procedures and compliance with industry standards. Identify opportunities for process improvement and implement best practices. Client Communication and Collaboration: Handle critical client and account communication, ensuring timely and effective resolution of issues. Collaborate closely with other managers and Account Managers to ensure seamless communication and alignment across teams. Technical Expertise and Problem-Solving: Demonstrate in-depth understanding of ad servers, ad verification technology, tagging, and basic site analytics. Identify and troubleshoot complex ad serving issues, providing solutions and recommendations. Required Skills and Experience: Relevant Experience: Minimum 5-8 years of relevant experience. Ad Operations Expertise: Proven experience in ad operations, with a deep understanding of campaign setup, trafficking, optimization, and reporting across various ad servers (e.g., CM360, Flashtalking, Adform) and ad verification platforms. Hands-on Ad Server and Verification Experience: Hands-on experience with at least one ad server (e.g., CM360, Flashtalking, Adform) and ad verification platforms. Analytical and Problem-Solving Skills: Strong analytical and problem-solving skills, with the ability to identify root causes, develop solutions, and implement improvements. Communication and Interpersonal Skills: Excellent communication, listening, problem-solving, and interpersonal skills, with the ability to effectively collaborate with team members, clients, and senior management. Technical Proficiency: Proficiency with digital marketing tools and platforms, including expert-level knowledge of Excel and PowerPoint. Process Management and Documentation: Strong organizational skills, with the ability to manage multiple projects and assignments simultaneously. Experience in developing and maintaining process documentation. Client Relationship Management: Ability to handle critical client/account communication, ensuring timely and effective resolution of issues. Presentation and Data Interpretation Skills: Excellent presentation and data interpretation skills, with the ability to communicate complex information clearly and concisely. Desired Skills and Experience: Experience with Multiple Ad Servers: Experience with multiple ad servers (e.g., CM360, Flashtalking, Adform) is a plus. Data Analysis Skills: Ability to analyze campaign data, identify trends, and draw actionable insights. Process Improvement Expertise: Experience in identifying and implementing process improvements to enhance efficiency and effectiveness. Global Team Experience: Experience working with global teams across different time zones and cultures

Key Responsibilities: Campaign Optimization : Manage and optimize high-performing Google Ads campaigns across Search , Video (YouTube) , Shopping/PMax , and Display/Demand Gen . This includes keyword research (Leverage tools in Google Ads such as Performance Planner, Reach Planner, Keyword Planner), bidding strategies, ad copy optimization, budget allocation, campaign structuring, targeting, performance tracking, and resolving product listing issues. Experience with PMax, Demand Gen and Discovery campaigns is a plus. Data-Driven Decisions: Use data analysis tools and Optiscore insights to track campaign performance, optimize strategies, and identify opportunities for improvement Proactive Recommendations: Provide actionable insights and optimization recommendations to improve campaign performance across all channels, ensuring client KPIs are met or exceeded. Communication & Reporting: Draft clear and concise emails to communicate campaign strategies, optimizations, and performance updates to clients and stakeholders. Demonstrate strong storytelling abilities to craft compelling success stories and effectively present data-driven insights. Requirements: Experience : 4 years of experience in digital marketing, specifically Google Ads management (Search, Display, Video, Shopping, Pmax, Demand Gen). Google Ads Certification : Preferred to have a valid Google Ads certification obtained within the last 6 months. Hands on experience on MS Office : Should have good knowledge on Excel and be able to use data tables, pivots and advanced excel formulas (Mandatory). Communication Skills : Strong communication skills, both written and verbal, with a proactive approach to tasks. Client Exposure : Exposure to working with global clients and an understanding of cross-cultural contexts and international brands. Mandate WFO for all 5 days. Excellent communiction US Shifts Work from office Share resume on - archi.g@manningconsulting.in Contact number-8302372009

Ran lead generation campaigns on Google and Meta Ads. Improved ad performance through regular testing and optimization. Tracked metrics like CTR, CPC, and conversions. Shared weekly and monthly performance reports. Worked with design and content teams for better results.

Roles and Responsibilities Help create & implement PPC strategies including keyword research and analysis. Manage and optimize existing PPC campaign. Perform daily account management and of pay per click accounts on Google Google Ads, Yahoo, Bing and other search platforms for a variety of clients Provide creative copy suggestions and graphical ad templates. Assist in the management of Display network placement lists on Google Ads and through other contextual advertising platforms. Provide creative copy suggestions and graphical ad templates. Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives. Keep pace with search engine and PPC industry trends and developments. Monitor and administer web analytics dashboards, reports and key reporting tools, and highlight key areas in accordance with client goals Eligibility Graduates only Minimum 1 year of experience in Digital Marketing & Google Ads Benefits Salary upto 41k in hand Attractive incentives Day shifts Both side cabs Interested candidates can share their CV on (8477000115) or tanya@expertstaffingsolutions.in