Digital Marketer

· Develop and execute end-to-end digital marketing campaigns (Google Ads, Meta, LinkedIn, SEO, email) aligned with Plugzmart’s GTM plans

• · Own Plugzmart’s SEO/SEM strategy – from keyword planning to website optimization and backlink generation

• · Manage Google Ads campaigns to target OEMs, CPOs, real estate developers, fleet operators, and government tenders – from strategy to ROI tracking

• · Manage social media content calendars for LinkedIn, Instagram, and Facebook – focused on brand storytelling, product education, and lead nurturing
• · Analyze campaign performance using tools like Google Analytics, Meta Ads Manager, Search Console, and provide actionable insights

• · Coordinate email marketing drip campaigns for different personas: builders, landowners, businesses, fleet owners

• · Support product launches (e.g. Relay), thought leadership series, and PR campaigns with digital-first strategies

• · Collaborate with designers and content writers to create high-impact visuals, videos, and creatives

• · Monitor industry trends and competitor activity to keep Plugzmart ahead in the EV marketing game

Must-Have Skills:

• · 1–3 years of experience in digital marketing (B2B/B2C, preferably in tech, EV, SaaS, or product)

• · Proven experience in Google Ads, Meta Ads, and LinkedIn campaigns

• · Working knowledge of SEO tools (Ahrefs, SEMrush, Ubersuggest) and CMS (WordPress preferred)

• · Strong analytical skills and hands-on experience with Google Analytics, GA4, and campaign tracking

• · Excellent communication, copywriting, and storytelling abilities

• · Creative mindset with attention to detail and a strong understanding of brand consistency

Nice-to-Have:

• · Familiarity with the EV ecosystem, clean tech, or IoT marketing

• · Experience with marketing automation tools like LeadSquared

• · Basic understanding of HTML/wordpress, video editing tools, or Canva

Job Type: Full-time

Pay: ₹9,234.87 - ₹36,221.90 per month

Schedule:

• Day shift

Application Question(s):

• If JD matches only apply
• Immediate joiner?
• 1 to 3 years experience only

Work Location: In person