Digital Content Manager

As a Digital Content Writer at our company, your role will involve creating engaging and high-quality content for various digital platforms. Your responsibilities will include: - Writing, editing, and proofreading content for websites, blogs, social media, email campaigns, case studies, and other digital channels. - Collaborating with marketing and design teams to develop compelling content strategies. - Researching industry-related topics and staying updated with digital trends. - Optimizing content for SEO, ensuring proper keyword usage, readability, and relevance. - Creating content calendars and ensuring timely delivery of content assets. - Maintaining brand voice and consistency across all content pieces. - Analyzing content performance using analytics tools and suggesting improvements. - Assisting in developing scripts for videos, podcasts, or digital ads when required. Qualifications required for this role include: - Bachelor's degree in English, Journalism, Communications, Marketing, or a related field. - 5+ years of experience in digital content writing or copywriting. - Strong command of English grammar and storytelling skills. - Familiarity with SEO tools such as SEMrush, Ahrefs, and Google Analytics. - Ability to adapt writing style for different platforms and audiences. - Excellent time management and organizational skills. Preferred skills that would be advantageous for this role include: - Experience writing for B2B and B2C industries. - Knowledge of WordPress, CMS platforms, or basic HTML. - Understanding of social media marketing and digital campaigns. - Basic knowledge of Canva/Photoshop for content visuals. If you are interested in applying for this position, please send your resume to riddhi.g@aptita.com along with the following details: - Years of experience - Current CTC - Expected CTC - Notice Period - Location - Education Background - Current Organization - Current Designation - Qualification - Reason for change - Experience Summary - Tools & Platform We look forward to receiving your application and further discussing how you can contribute to our team.,