73 Digital Analytics Jobs - Page 3

Req- Meta Ads Expert Salary - 50k Exp- 3 years Location - GURGAON Shift Time - 10AM - 7PM 5.5 DAYS WORKING Immedaite joiner interview process - telephonic then f2f send me your cv on whatsapp - 8512850830

Salary: 15 to 30 LPA Exp: 3 to 8 years Location: Bangalore/Gurgaon Notice: Immediate only..!! Key Skills: SQL, Advance SQL, BI tools, ETL etc Roles and Responsibilities Extract, manipulate, and analyze large datasets from various sources such as Hive, SQL databases, and ETL processes. Develop and maintain dashboards using Tableau to provide insights on banking performance, market trends, and customer behavior. Collaborate with cross-functional teams to identify key performance indicators (KPIs) and develop data visualizations to drive business decisions. Desired Candidate Profile 3-8 years of experience in Data Analytics or related field with expertise in Banking Analytics, Business Intelligence, Campaign Analytics, Marketing Analytics, etc. . Strong proficiency in tools like Tableau for data visualization; Advance SQL knowledge preferred. Experience working with big data technologies like Hadoop ecosystem (Hive), Spark; familiarity with Python programming language required.

Responsibilities Project Management & Execution: Lead and manage digital commerce and e-commerce projects from inception to completion. Coordinate timelines, resources, and teams to ensure successful delivery of client projects. Oversee and streamline project activities across various platforms, including online marketplaces and digital infrastructure. Digital Marketing & Strategy: Develop and execute digital marketing strategies, ensuring alignment with overall business goals. Utilize SEO, SEM, and paid media strategies to enhance visibility on platforms like Amazon, Shopify, and others. Ensure UX/UI design principles are applied to enhance user experience and engagement. Team Leadership & Collaboration: Lead a cross-functional team comprising designers, developers, marketers, and data analysts. Foster collaboration between internal teams and external stakeholders to achieve project objectives. Maintain clear communication and provide leadership to ensure on-time project completion. Client Engagement & Stakeholder Management: Build and maintain relationships with clients, understanding their business goals and offering tailored solutions. Ensure client satisfaction by managing expectations and providing regular project updates. Analytics & Reporting: Use data analytics to assess project performance and provide actionable insights. Deliver regular reports to leadership and stakeholders, highlighting project milestones and key achievements. Requirements Education: Bachelors degree (Master’s preferred) in a relevant field (Digital Marketing, E-Commerce, or similar). Experience: Minimum 5 years of experience in project management with a focus on digital marketing, e-commerce, media, consumer goods, and digital commerce. Proven track record of successfully managing projects from initiation to completion for online marketplace operations (e.g., Amazon, Walmart) and digital infrastructure. Proven track record of successfully managing projects from initiation to completion in UX/UI design and optimizing user experience for digital platforms. Proficiency in project management tools and software (e.g., Microsoft project, Asana etc. PMP certification is a plus. Skills: Experinec with client relationship management Strong experience in digital marketing platforms, analytics tools, and content management systems (CMS). Deep understanding of UX/UI principles and e-commerce platforms. Excellent leadership, communication, and problem-solving skills. Ability to multitask and manage multiple projects simultaneously. Other Requirements: Personal computer and high-speed internet. Ability to work independently in a remote, distraction-free environment. Work Schedule Shift: 9 am - 1 pm [First half] & 6 pm - 11 pm [Second half] - one shift spilt into 2 Workdays: Monday to Saturday (alternate Saturdays off). Benefits Paid time off. Performance bonuses. Remote work opportunity. Medical benefits. Interview Process Initial phone screening. Assessment submission. First round with the HR Manager. Second round with Director 1. Final round with Director 2. Offer and onboarding. How to Apply Submit your application online. Fill out the Job Application Form : Application Form Link . Include: Updated resume. Live audio/video CV. Educational qualifications (senior secondary and college degree certificates with marksheets). Important Please visit our website ( www.prideofindia.co ) and Amazon storefront ( www.amazon.com/prideofindia ) before applying. Candidates unable to demonstrate knowledge about our company and vision will not proceed past the screening process. Join us to drive innovation in the digital commerce space!

Job Summary: We are seeking a dynamic Online Reputation Management Consultant to ensure a strong, positive online presence across key platforms including Quora, X (formerly Twitter), Facebook/Meta, LinkedIn, YouTube, GlassDoor, and Reddit. The ideal candidate will drive systematic improvements in our digital reputation, collaborate with an extensive internal team, and work with external experts to enhance our brand perception month over month. Key Responsibilities: Online Reputation Enhancement: - Monitor and manage our online presence to ensure a consistently strong and positive reputation across all major social and review platforms. External Audit Coordination: - Identify and engage with an external reputation consultant to conduct comprehensive monthly online reputation audits. - Collaborate with the consultant to develop actionable strategies for systematic improvement, similar to practices used in managing Google reviews. Internal Collaboration & Engagement: - Work closely with 500+ team members and their networks to plan and execute contests, games, and other events that leverage their social influence and drive positive public sentiment. - Develop and implement initiatives that encourage employee advocacy and active participation in promoting our brand online. Strategic Reporting & Analysis: - Provide regular reports on reputation metrics and campaign performance, and adjust strategies as needed to ensure continuous improvement. - Proactively address any negative feedback or issues that may arise, developing crisis management plans as necessary. Qualifications: - Proven experience in online reputation management, digital marketing, or social media strategy. - Strong interpersonal and communication skills, with the ability to collaborate effectively with both internal teams and external consultants. - A data-driven mindset with proficiency in reputation management tools and social media analytics. - Excellent organizational skills and the ability to manage multiple projects simultaneously. - Ability to creatively engage a large network of team members and mobilize them for brand advocacy. Preferred Qualifications: - Degree in Marketing, Communications, Business, or a related field. - Prior experience working in a corporate or agency setting focused on online reputation management. - Familiarity with crisis management strategies and experience in executing large-scale employee engagement campaigns. Apply Save Save Pro Insights

Bachelor s degree in a quantitative discipline or equivalent work experience. 5+ years of experience in digital analytics, with a focus on Adobe Analytics and/or Customer Journey Analytics. Expertise in Adobe Analytics (AA), Customer Journey Analytics (CJA) and Adobe Experience Platform (AEP). Strong understanding of AEP Identity Graph and its role in data joining, creating connections, and cross-channel analyses. Proficiency in designing and working with XDM schemas and integrating them into AEP data models. Familiarity with AEP Web SDK and its integration with Adobe tools. Knowledge of Analysis Workspace for reporting and visualization in Adobe CJA. Experience working with enterprise-level organizations and managing analytics projects. Ability to effectively communicate and collaborate with both technical and non-technical stakeholders. Familiarity with implementation techniques (e.g., tagging, data collection) is a plus but not required. Adobe certifications (e.g., Adobe Analytics, Adobe Experience Platform) are a plus. Strong leadership skills with the ability to coach, mentor, and guide other team members

Understand each client s specific needs and identify how our digital analytics solutions can be best leveraged to address those needs Develop delivery roadmap by understanding diverse client needs and desired timelines combined with assessing risks related to people, technology and process roadblocks Using a combination of market research and known client needs, develop a feature roadmap to progressively enhance our solutions Review interim outputs for quality and coach team to deliver excellent final outcomes Communicate insights and recommendations to senior executives using effective storytelling techniques Proactively uncover opportunities to solve client s problems by leveraging automation, superior algorithms or process improvements Requirements Minimum 8 years of professional experience in digital analytics domain Minimum 2 years of experience leading analytics engagements (Preferred 4 years) Experience with one or more of data visualization tools such as Tableau (must), Data Studio, Power BI Experience with one or more clickstream data sources such as Google Analytics, Adobe Analytics, Tealium, Celebrus Hands in experience with Amplitude and Mixpanel is a must (configuration, implementation and reporting through them) Understanding of basic database and data representation concepts Exposure to building or guiding engineering team to build ETL pipeline Proficiency with MS suite, especially Excel pivots & Power point Passion for data driven decision making and intellectual curiosity Excellent written and verbal communication skills Ability to drive client discussions at Director and VP levels during discovery discussions and to deliver insights and recommendations (Preferred) Experience with project management (Tools such as JIRA or Trello, Approaches - Waterfall, Scrum, Kanban)

Overview Analytics Manager This exciting role of a Analytics Manager requires you to plan, manage and prioritise timely delivery of complex digital analytics/media reporting & insights for our global brands. Your expertise of ad tech and digital analytics solutions would make you a great fit for this position. Drive analytics/media reporting, insights & recommendations enhancements to support the activities. This is a great opportunity to work closely with the Top Global brands and own large & reputed accounts. About Annalect India We are an integral part of Annalect Global and Omnicom Group, the second largest advertising agency holding company in the world in terms of revenue and is the leading global marketing communications company. Our portfolio includes: three global advertising agency networks: BBDO, DDB and TBWA; three of the world’s premium media services under Omnicom Media Group: OMD, PHD and Hearts & Science. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics) and Media Services. We currently have 700+ awesome colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together! Responsibilities This is an exciting role and would entail you to following roles: Manages the team workstream to ensure that all reporting deliverables are processed accurately and delivered in a timely fashion. Quick learner with the ability to adapt to new technologies and tools. Ability to manage multiple tasks and meet deadlines in a fast-paced environment. Knowledge of various reporting and their application with insights Agile PM skills. Past exp. Of managing a team of analysts & team members Analytical mindset with the ability to analyse campaign performance data. Understands changing media marketplace and opportunities for the agency and clients. Familiar with various analytics & ad tools. Proven experience with modern web standards and cross-browser compatibility issues Qualifications This may be the right role for you if you have Minimum of 8 -10 years in a techno functional delivery role with hands on Exp in reporting and ability to navigate platforms like CM360, DV360, TTD, Meta, X , etc, for extracting reports. Understanding the media landscape, reporting, data and analytics Create aggregate reports with primary & other vendor/media reports. Understand data capture strategy like understanding what information to capture, how to capture it, with what tools, presented in what manner. Highly skilled in excel. Generate and share insights and recommendations in ppt formats. Dashboarding knowledge on looker/Power BI/etc though these tools will not be used for aggregate reporting. Handle client-facing communications. Write compelling and concise reports with visualizations for clients summarizing data insights, outcomes and implications. Perform in-depth analyses on campaign performance data to identify and share optimization strategies with planners. Agile Project Management skillsets. Stakeholder management & excellent communication along with good presentation skills. Oversee Junior analysts and provides feedback/quality checks their work and is able to train them on how to pull reports from the platforms and handle data within Excel. Conceptualize projects from inception through completion along with defining the plan & milestones . I would be good to if the candidate has slight understanding Google analytics and Adobe analytics. Self-starter, highly motivated to excel w/minimal supervision. Able to work under pressure, organised, able to manage and mentor junior members of the team.

Its fun to work in a company where people truly BELIEVE in what they are doing! Were committed to bringing passion and customer focus to the business. Company Overview Fractal Analytics is a strategic AI partner to Fortune 500 companies with a vision to power every human decision in the enterprise. Fractal is building a world where individual choices, freedom, and diversity are the greatest assets; an ecosystem where human imagination is at the heart of every decision. Where no possibility is written off, only challenged to get better. We believe that a true Fractalite is the one who empowers imagination with intelligence. Fractal has been featured as a Great Place to Work by The Economic Times in partnership with the Great Place to Work Institute and recognized as a Cool Vendor and a Vendor to Watch by Gartner. We are looking for a Senior Consultant (G6) to join our Digital Analytics Solutions team. In this role, you will develop our digital analytics solutions and lead their deployment to help our clients enhance their digital presence by identifying points of friction in digital journeys and extracting insights from customer conversations Responsibilities Understand each client s specific needs and identify how our digital analytics solutions can be best leveraged to address those needs Develop delivery roadmap by understanding diverse client needs and desired timelines combined with assessing risks related to people, technology and process roadblocks Using a combination of market research and known client needs, develop a feature roadmap to progressively enhance our solutions Review interim outputs for quality and coach team to deliver excellent final outcomes Communicate insights and recommendations to senior executives using effective storytelling techniques Proactively uncover opportunities to solve client s problems by leveraging automation, superior algorithms or process improvements Requirements Minimum 8 years of professional experience in digital analytics domain Minimum 2 years of experience leading analytics engagements (Preferred 4 years) Experience with one or more of data visualization tools such as Tableau (must), Data Studio, Power BI Experience with one or more clickstream data sources such as Google Analytics, Adobe Analytics, Tealium, Celebrus Hands in experience with Amplitude and Mixpanel is a must (configuration, implementation and reporting through them) Understanding of basic database and data representation concepts Exposure to building or guiding engineering team to build ETL pipeline Proficiency with MS suite, especially Excel pivots & Power point Passion for data driven decision making and intellectual curiosity Excellent written and verbal communication skills Ability to drive client discussions at Director and VP levels during discovery discussions and to deliver insights and recommendations (Preferred) Experience with project management (Tools such as JIRA or Trello, Approaches - Waterfall, Scrum, Kanban) If you like wild growth and working with happy, enthusiastic over-achievers, youll enjoy your career with us! Not the right fit? Let us know youre interested in a future opportunity by clicking Introduce Yourself in the top-right corner of the page or create an account to set up email alerts as new job postings become available that meet your interest!

About The Role Role Purpose The purpose of this role is to provide solutions and bridge the gap between technology and business know-how to deliver any client solution ? Do 1. Bridging the gap between project and support teams through techno-functional expertise For a new business implementation project, drive the end to end process from business requirement management to integration & configuration and production deployment Check the feasibility of the new change requirements and provide optimal solution to the client with clear timelines Provide techno-functional solution support for all the new business implementations while building the entire system from the scratch Support the solutioning team from architectural design, coding, testing and implementation Understand the functional design as well as technical design and architecture to be implemented on the ERP system Customize, extend, modify, localize or integrate to the existing product by virtue of coding, testing & production Implement the business processes, requirements and the underlying ERP technology to translate them into ERP solutions Write code as per the developmental standards to decide upon the implementation methodology Provide product support and maintenance to the clients for a specific ERP solution and resolve the day to day queries/ technical problems which may arise Create and deploy automation tools/ solutions to ensure process optimization and increase in efficiency Sink between technical and functional requirements of the project and provide solutioning/ advise to the client or internal teams accordingly Support on-site manager with the necessary details wrt any change and off-site support ? 2. Skill upgradation and competency building Clear wipro exams and internal certifications from time to time to upgrade the skills Attend trainings, seminars to sharpen the knowledge in functional/ technical domain Write papers, articles, case studies and publish them on the intranet ? Deliver No. Performance Parameter Measure 1. Contribution to customer projects Quality, SLA, ETA, no. of tickets resolved, problem solved, # of change requests implemented, zero customer escalation, CSAT 2. Automation Process optimization, reduction in process/ steps, reduction in no. of tickets raised 3. Skill upgradation # of trainings & certifications completed, # of papers, articles written in a quarter ? Mandatory Skills: Adobe Launch and Analytics. Experience8-10 Years. Reinvent your world. We are building a modern Wipro. We are an end-to-end digital transformation partner with the boldest ambitions. To realize them, we need people inspired by reinvention. Of yourself, your career, and your skills. We want to see the constant evolution of our business and our industry. It has always been in our DNA - as the world around us changes, so do we. Join a business powered by purpose and a place that empowers you to design your own reinvention. Come to Wipro. Realize your ambitions. Applications from people with disabilities are explicitly welcome.

About PhonePe Group: PhonePe is Indias leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services. Culture At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right environment for you is just one of the things we do. We empower people and trust them to do the right thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of the best minds in the country and executing on your dreams with purpose and speed, join us! JOB DESCRIPTION Job TitleSocial Media Copywriter Storytelling Specialist LocationBangalore About Us: Share.Market by PhonePe is a fast-growing stockbroking company passionate aboutempowering individuals to achieve financial freedom. By leveraging the power ofstorytelling, we aim to make investing relatable, accessible, and engaging for ouraudience. Were looking for a Social Media Copywriter who can craft compellingnarratives tailored for platforms like Instagram, YouTube, Twitter, LinkedIn andWhatsApp, capturing the attention of the next generation of investors. Key Responsibilities: Create platform-specific contentWrite engaging content, captions, scripts,tweets, and WhatsApp copy optimized for maximum impact on Instagram,YouTube, Twitter, and WhatsApp. Tell stories that resonateSimplify complex financial concepts throughrelatable and creative storytelling that connects emotionally with our audience. Develop impactful campaignsWork with the marketing and creative teamsto ideate and execute social media campaigns that spark conversation andbuild brand trust. Mastery in short form contentCraft compelling short form content forplatforms like Instagram, Twitter, WhatsApp which will break the monotony offinance content being boring Stay on top of trendsMonitor social media trends, hashtags, and platformupdates to ensure our content stays relevant and engaging. Leverage WhatsApp for engagementCreate concise, actionable, andcommunity-oriented messages tailored to WhatsApp's unique communicationstyle. Analyze and optimizeUse analytics to track performance, iterate oncontent, and deliver measurable improvements in engagement and growth. Who You Are: A social storytellerYou excel at crafting content thats visually aligned andemotionally engaging, tailored to each platforms unique audience. Creative firstYou have a vision for a creative output. Finance knowledge isgreat to have but not a must have. Quick on your feetYou can spot trends early and adapt storytellingstrategies to ride the wave. Audience-first mindsetYou understand the nuances of different platformsand can adjust tone and style to meet audience expectations. Qualifications: 3-4 years of experience in social media copywriting, with a proven trackrecord of creating content for Instagram, Twitter, and WhatsApp. A portfolio showcasing your ability to craft platform-specific, engaging, andresults-driven content. Familiarity with creating captions, tweets, and short-form content. Experience using social media analytics tools to measure performance andrefine strategies. What We Offer: The opportunity to shape the social media voice of a brand revolutionizinginvesting. A dynamic, collaborative work environment that values creativity andinnovation. Competitive salary and benefits package. The chance to grow your expertise in both social media storytelling and thefinance industry. PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles) Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe .

Skill required: Delivery - Analytics Insights Designation: I&F Decision Sci Practitioner Assoc Mgr Qualifications: Any Graduation Years of Experience: 10 to 14 years What would you do? Data & AIAs an Insights analyst you will play a pivotal role in driving data-driven marketing strategies. You will be responsible for analyzing marketing data, identifying trends, and providing valuable insights to optimize marketing campaigns, improve customer targeting, and enhance overall business performance. This role involves collaborating with cross-functional teams and deriving key insights from data and create a coherent story to answer business questions. What are we looking for? Experience in Marketing ROI measurement techniques like marketing mix model, experimentation etc. Strong functional experience across a range of marketing activities and their related platforms and technologies, such as web analytics, experimentation, CRM, analytics implementation, campaigns and media, social media etc. Must have intermediate level understanding in various modeling techniques Working knowledge of Adobe/Google Analytics/GTM Strong problem-solving skills and attention to detail Good communication skills with ability to manage client-facing responsibilities Ability to work collaboratively in a cross-functional team environment with Strong business acumen and the ability to connect data insights to strategic decision Ability to work with and lead large globally networked and virtual teams and able to work with multiple stakeholders E.g. delivery leads, account management, clients and operational excellence teams Certification in Adobe/Google Analytics or data visualization tools Understanding of technologies & principles required for implementation of AB Test Roles and Responsibilities: Analyze marketing data from various sources to identify key insights and trends Manage strategic marketing analytics engagements –across digital marketing, customer analytics & social media Manage client relationship, shape analytics roadmap, manage execution of the initiatives and deliver business outcomes Deliver projects using advanced analytics and machine learning techniques like segmentation/clustering, recommendation engines, propensity models etc. to help clients drive better business outcomes, including improved user growth and revenue, enhanced marketing ROI, increased brand equity etc. Drive thought leadership and prospect new ways of applying digital analytics to make a business impact for clients Lead and manage multi-functional teams to help clients evolve to data-driven marketing organizations Develop deep functional & industry expertise Qualifications Any Graduation

Skill required: Marketing Operations - Account Management Designation: Digital Mktg Advisory Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designIn this role, you will be expected to implement client account plans through relationship development, paid media, programmatic and opportunity pursuits that builds deeper client relationships. This includes monitoring existing services to identify opportunities that provide additional and innovative value to the client. What are we looking for? Understand business requirements and role of digital portfolio in the same Assure the systems operate well and user experience is satisfied End to end product ownership of application input & output performance Accountable for the stability of Customer and O2C transactional effectiveness Accommodate expansion of application with new customers, customer offers, and promotions Monitor and work with key stakeholders to drive usage of the digital product as intended Provide data analytics and insights emerging from the application to drive decision making and interventions Work with users to develop and maintain prioritised back-log of user stories for the assigned digital products Work with relevant stakeholders - Product Owners, I&E etc. to deploy agreed user stories in the form of product features Ensure optimum functioning of digital product through appropriate escalation and resolution through I&E/assigned technical resources Conduct regular data quality to ensure accurate representation and decision making Understand Client guidelines(IT&S, Digital security), financial frameworks and processes to recommend the right approach for delivering the required solution Skills: Understanding of Agile work practices, Analytics, Change implementation planning and management, Continuous Improvement Competencies: Digital Fluency - Mastery Delivers an effortless customer experience - Mastery Analytical thinking - Skilful Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Analytics and Modeling Associate Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAs an Insights analyst you will play a pivotal role in driving data-driven marketing strategies. You will be responsible for analyzing marketing data, identifying trends, and providing valuable insights to optimize marketing campaigns, improve customer targeting, and enhance overall business performance. This role involves collaborating with cross-functional teams and deriving key insights from data and create a coherent story to answer business questions.Process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. What are we looking for? 7- 10 years' experience in digital or customer marketing, or digital analytics leadership with exposure to international clients Experience in Marketing ROI measurement techniques like marketing mix model, experimentation etc. Strong functional experience across a range of marketing activities and their related platforms and technologies, such as web analytics, experimentation, CRM, analytics implementation, campaigns and media, social media etc. Must have intermediate level understanding in Power BI, SQL, R, and/or Python and various modeling techniques. Working knowledge of Adobe/Google Analytics/GTM Strong problem-solving skills and attention to detail.Good communication skills with ability to manage client-facing responsibilitiesAbility to work collaboratively in a cross-functional team environment with Strong business acumen and the ability to connect data insights to strategic decisionAbility to work with and lead large globally networked and virtual teams and able to work with multiple stakeholders E.g. delivery leads, account management, clients and operational excellence teamsCertification in Adobe/Google Analytics or data visualization toolsUnderstanding of technologies & principles required for implementation of AB Test Roles and Responsibilities: Analyze marketing data from various sources to identify key insights and trends. Manage strategic marketing analytics engagements –across digital marketing, customer analytics & social media Manage client relationship, shape analytics roadmap, manage execution of the initiatives and deliver business outcomes Deliver projects using advanced analytics and machine learning techniques like segmentation/clustering, recommendation engines, propensity models etc. to help clients drive better business outcomes, including improved user growth and revenue, enhanced marketing ROI, increased brand equity etc. Drive thought leadership and prospect new ways of applying digital analytics to make a business impact for clients. Lead and manage multi-functional teams to help clients evolve to data-driven marketing organizations Develop deep functional & industry expertise Qualifications Any Graduation

Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Marketing Engagement Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? As an Insights analyst you will play a pivotal role in driving data-driven marketing strategies. You will be responsible for analyzing marketing data, identifying trends, and providing valuable insights to optimize marketing campaigns, improve customer targeting, and enhance overall business performance. This role involves collaborating with cross-functional teams and deriving key insights from data and create a coherent story to answer business questions. What are we looking for? 7- 10 years' experience in digital or customer marketing, or digital analytics leadership with exposure to international clients Experience in Marketing ROI measurement techniques like marketing mix model, experimentation etc. Strong functional experience across a range of marketing activities and their related platforms and technologies, such as web analytics, experimentation, CRM, analytics implementation, campaigns and media, social media etc. Must have intermediate level understanding in Power BI, SQL, R, and/or Python and various modeling techniques. Working knowledge of Adobe/Google Analytics/GTM Strong problem-solving skills and attention to detail. Good communication skills with ability to manage client-facing responsibilities Ability to work collaboratively in a cross-functional team environment with Strong business acumen and the ability to connect data insights to strategic decision Ability to work with and lead large globally networked and virtual teams and able to work with multiple stakeholders E.g. delivery leads, account management, clients and operational excellence teams Certification in Adobe/Google Analytics or data visualization tools Understanding of technologies & principles required for implementation of AB Test Roles and Responsibilities: Analyze marketing data from various sources to identify key insights and trends. Manage strategic marketing analytics engagements –across digital marketing, customer analytics & social media Manage client relationship, shape analytics roadmap, manage execution of the initiatives and deliver business outcomes Deliver projects using advanced analytics and machine learning techniques like segmentation/clustering, recommendation engines, propensity models etc. to help clients drive better business outcomes, including improved user growth and revenue, enhanced marketing ROI, increased brand equity etc. Drive thought leadership and prospect new ways of applying digital analytics to make a business impact for clients. Lead and manage multi-functional teams to help clients evolve to data-driven marketing organizations Develop deep functional & industry expertise

Level:Senior Manager | Location:India | Years of Exp:7+ years of Industry Experience Explore an Exciting Career at Accenture Do you believe in creating an impact? Are you a problem solver who enjoys working on transformative strategies for global clients? Are you passionate about being part of an inclusive, diverse, and collaborative culture? Then, this is the right place for you! Welcome to a host of exciting global opportunities in Accenture Strategy and Consulting. Role Description: To bring digital capabilities, industry knowledge, analytics experience, innovation and cutting-edge technology to our clients in the Capital Projects industry to deliver business value To work with leading clients across real estate, oil & gas, petrochemicals, retail, manufacturing and infrastructure to develop and execute leading digital strategies To harness extensive knowledge combined with an integrated suite of methods, people and assets to deliver sustainable long-term solutions Design and implement clients digital strategies including digital architecture within given timeframe and budget requirements Lead and train a team for solutioning, deployment and successful handover of digital solutions to the client Key responsibilities include: 5-8 years of experience in developing and implementing digital and analytics strategies for large-scale capital projects Strong working knowledge of 3D modeling software, including Blender, 3ds Max, SketchUp, and Maya. Must have experience of working in Blender for creating low-poly and high-poly models. Hands on experience in organizing and maintaining a digital library of 3D assets. Experience of CAD drawing review and understanding the modeling requirements. Hands on experience in texturing, lighting, and rendering of 3D models for construction projects. Experience across one or more aspects of digital enablement technologies including Automation (EPC), RPA (Blue prism / Automation Anywhere etc), Digital Analytics, Digital Procurement, Track and Trace Solutions, Connected Construction, Connected Manpower, Advanced Work Packages, BIM, Video Analytics, etc. Hands on experience of working on various applications like MS Excel Advance Techniques, Presentation / Slides making through PowerPoint, Power BI, Tableau etc. Hands on experience on Project Management tools like Primavera Unifier, Microsoft Project, Ecosys, SAP etc. Certification as a Project Management Professional (PMP) desirable Project experience for Japanese client is desirable. Delivering project here refers to but not limited to design, implementation, client workshops, change management, stakeholder management etc in Japanese language. Qualifications TBC

Digital Marketing Campaigns Digital Marketing Google Ads Campaign Management Campaign Optimizations Ability to establish strong client relationship Ability to manage multiple stakeholders Commitment to quality Detail orientation

Home Softcrylic India Who We Are For 20 years, we have been working with organizations large and small to help solve business challenges through technology. We bring a unique combination of engineering and strategy to Make Data Work for organizations. Our clients range from the travel and leisure industry to publishing, retail and banking. The common thread between our clients is their commitment to making data work as seen through their investment in those efforts. In our quest to solve data challenges for our clients, we work with large enterprise, cloud based and marketing technology suites. We have a deep understanding of these solutions so we can help our clients make the most of their investment in an efficient way to have a data driven business. FOLLOW US Why Work at Softcrylic Softcrylic provides an engaging, team-focused, and rewarding work environment where people are excited about the work they do and passionate about delivering creative solutions to our clients. Work Timing: 12:30PM to 9:30PM IST (Flexible in work timing). Work Location: Chennai (Hybrid). Note: We are looking for candidates who can start Immediately with max one-month notice period. Job Description: 3 to 5 years of experience in tag management with Adobe Experience Platform Data Collections - Tags (formerly Adobe Launch). Expert in Digital Analytics implementation techniques using JavaScript, jQuery, JavaScript, Object Notation (JSON), and DOM manipulation. Experience in migrating tag managers, especially to Adobe Launch Expert in designing and work with event driven data layers. Tagging experience via JavaScript, jQuery, and knowledge of HTML/CSS markup. Able to effectively communicate and collaborate with both IT and Business stakeholders. Experience managing and delivering Analytics projects. Experience in Analytics tools like Adobe. Strong JavaScript skills and understanding of front-end development concepts such as CSS, HTML, and loading sequence of page components. Expert in debugging JavaScript calls using browser developer tools and/or extensions. Web SDK experience highly desired Mobile SDK analytics implementation experience. Adobe certification would be a plus. Familiarity with Adobe CJA would be a plus. Experience with GA4 & GTM experience is nice to have. You have the talent. We have the opportunities. Apply for it! Please leave this field empty. Upload CV (filetypes: .doc, .docx, .pdf only) *

Job Overview: We are looking for a Digital Marketing Expert to join our team. The ideal candidate should have a strong background in SEO, SEM, Google Ads, Meta Ads, and LinkedIn marketing, along with experience in AI-driven marketing automation tools. This role requires creativity, analytical skills, and strategic thinking to drive digital marketing success. Key Responsibilities: * Plan, execute, and optimize SEO, SEM, and Google Ads campaigns to enhance website traffic and lead generation. * Manage and run Meta (Facebook, Instagram) Ads and LinkedIn Ads to improve brand visibility and engagement. * Utilize AI-powered tools and marketing automation to streamline processes and improve efficiency. * Develop and execute content marketing strategies aligned with digital campaigns. * Track and analyze marketing performance metrics using tools like Google Analytics, Google Search Console, and SEMrush. * Optimize website content, landing pages, and user experience to enhance conversions. * Stay updated on the latest digital marketing trends, AI advancements, and automation technologies. * Work closely with the design and content teams to create compelling and high-converting marketing materials. Requirements: * 3+ years of proven experience in Digital Marketing, SEO, SEM, and Paid Ads. * Strong expertise in Google Ads, Facebook Ads, LinkedIn Ads, and other PPC platforms. * Hands-on experience with AI-powered marketing automation tools. * Knowledge of content marketing, social media management, and performance analytics. * Excellent communication skills and the ability to create innovative digital strategies. * Experience with data analysis, A/B testing, and campaign optimization. * Ability to work independently and collaborate effectively within a team. Why Join Us? * Work in a dynamic and fast-growing EdTech company. * Gain hands-on experience with cutting-edge AI-driven marketing tools. * Opportunity to lead and innovate in digital marketing strategies. * Supportive and collaborative work environment.

Job description We have a vacancy with below details, Role : Manager Digital analyst Experience -2-5 Notice Period : Immediate Joiners to 60 days Interview Mode : Virtual Work Mode : WFH Required Skills/Knowledge: • 2 to 4 Years of working experience in Analytics domain, 1+ years of experience in Digital or Web Analytics Domain utilizing tools such as Adobe or Google Analytics and 1+ years of experience in SAS or SQL. • Excellent oral and written communication skills with ability to collaborate, articulate and present solutions cutting across functional/agile teams in a simple yet compelling manner. • Minimum 1+ years of experience in Data visualizations tools such as Tableau to drive insights. BS or MS in Statistics, Economics, Mathematics, or another quantitative field with 2 to 4 years of hands-on Analytics experience (Distance learning not valid) or in lieu of a degree with 4 to 6 years of experience Desired Skills/Knowledge: • 2 to 4 years of analytics experience in Financial Services Industry • Ability to engage with technical and non-technical audiences with empathy and ensure needs/asks are effectively translated into technical requirements and followed upon

About The Role The ideal candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. The role enables to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, candidate must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Associate Process Manager Roles and responsibilities: Utilize Adobe Analytics to collect, analyze, and interpret data related to website traffic, user behavior, and digital marketing campaigns. Develop and maintain custom reports, dashboards, and visualizations to communicate insights effectively to stakeholders. Collaborate with stakeholders to define key performance indicators (KPIs) and develop measurement frameworks to track and evaluate business performance. Identify opportunities for optimization and improvement across various aspects of the business, including website usability, customer journey, and marketing effectiveness. Conduct in-depth analysis using Python programming language to uncover actionable insights and drive strategic decision-making. Stay abreast of industry trends, emerging technologies, and best practices in digital analytics, data science, and related fields. Manage project timelines, resources, and deliverables to ensure successful execution of analytics initiatives. Lead and mentor a team of analysts, providing guidance and support to drive professional growth and development Technical and Functional Skills: Graduate with a minimum of 3 to 5 years of proven experience with data visualization tools such as Tableau, Power BI, or similar. Should have hands on experience with Adobe Analytics, Reporting, Python. Ability to effectively manage multiple work assignments while being able to shift priorities Domain knowledge of various industries such as Banking, Retail, ecommerce etc. Excellent verbal and written communication skills Strong analytical, quantitative and problem solving skills Ability to effectively manage multiple work assignments while being able to shift priorities.

About The Role The ideal candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. The role enables to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, candidate must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Set up user journey dashboards across customer touchpoints (web and mobile app) in Adobe analytics, GA4 and Amplitude and identify pain points, familiarity with auditing tags using Omibug, GA debugger and other relevant tools. Understanding and familiarity with cross-device analyses using combined reporting suites, virtual report suite and familiarity with people metric and data warehouse. Building complex segments in analytics tools by going through online user journeys, self-serving tag audit to build segments. Analysis of customer journey and recommend personalization tests on digital properties by using Adobe analytics, GA4, Amplitude or any equivalent tool, walk through of analysis outcome and come up with ideasto optimize digital user experience. Website and mobile app Optimization consulting for client accounts across industries (customer journey analyses and personalization). Familiarity with website measurement strategy, identifying key KPIs and define goals, integrating online and offline data and segmentation strategies. Connect with clients for business requirements, walk through analysis outcome and come up with ideas for optimization of the digital properties. Build analytical reports and dashboards using visualization tools like LookerStudio or PowerBI. Technical and Functional Skills: Bachelors Degree with overall experience of 6-10 years in digital analytics and optimization (Adobe Analytics, GA4, Appsflyer and Amplitude). Specialism- Adobe Analytics or GA4 and App analytics tools like Amplitude, Appsflyer, Visualization tools Expert-LookerStudio or PowerBI Certification in Adobe Analytics Business practitioner preferred. Ability to drive business inference from quantitative and qualitative datasets. Ability to collaborate with stakeholders across the globe. Strong communication, creative and innovation skills to help develop offerings to meet market needs.

About The Role The ideal candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. The role enables to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, candidate must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Set up user journey dashboards across customer touchpoints (web and mobile app) in Adobe analytics, GA4 and Amplitude and identify pain points, familiarity with auditing tags using Omibug, GA debugger and other relevant tools. Understanding and familiarity with cross-device analyses using combined reporting suites, virtual report suite and familiarity with people metric and data warehouse. Building complex segments in analytics tools by going through online user journeys, self-serving tag audit to build segments. Analysis of customer journey and recommend personalization tests on digital properties by using Adobe analytics, GA4, Amplitude or any equivalent tool, walk through of analysis outcome and come up with ideasto optimize digital user experience. Website and mobile app Optimization consulting for client accounts across industries (customer journey analyses and personalization). Familiarity with website measurement strategy, identifying key KPIs and define goals, integrating online and offline data and segmentation strategies. Connect with clients for business requirements, walk through analysis outcome and come up with ideas for optimization of the digital properties. Build analytical reports and dashboards using visualization tools like LookerStudio or PowerBI. Technical and Functional Skills: Bachelors Degree with overall experience of 6-10 years in digital analytics and optimization (Adobe Analytics, GA4, Appsflyer and Amplitude). Specialism- Adobe Analytics or GA4 and App analytics tools like Amplitude, Appsflyer, Visualization tools Expert- LookerStudio or PowerBI Certification in Adobe Analytics Business practitioner preferred. Ability to drive business inference from quantitative and qualitative datasets. Ability to collaborate with stakeholders across the globe. Strong communication, creative and innovation skills to help develop offerings to meet market needs.

Responsibilities: * Monitor website performance using Google Analytics * Collaborate with marketing team on digital campaigns * Analyze web data to optimize user experience * Report insights and recommendations to stakeholders