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5.0 - 9.0 years
0 Lacs
maharashtra
On-site
Landor is searching for a Strategist to join the Mumbai studio. As a Strategist at Landor, you will be an integral part of shaping and enriching our clients" brand identities. Your role will involve devising innovative branding strategies that are in line with client objectives, promoting market differentiation, and cultivating customer loyalty. This will entail conducting market research, analyzing consumer behavior, identifying trends, and translating insights into actionable branding initiatives. Your expertise will drive the creation of compelling brand narratives and visual identities, positioning our clients for success in their respective markets. Your strategic vision will not only boost brand recognition but also significantly contribute to overall business growth. Your responsibilities will include: - Developing brand strategy for corporate and consumer brands across various geographies and categories. - Taking ownership of and leading work streams to understand their impact on the overall project. - Creating and implementing innovative branding strategies that foster business growth, customer engagement, and brand awareness. - Collaborating with diverse teams, such as creative, product, and executive leadership, to ensure cohesive and impactful brand initiatives. Requirements for the role: - Demonstrated grasp of branding principles, including experience with brand strategy, brand naming, product and portfolio architecture, nomenclature, creative briefing, campaign messaging, and design understanding. - Solid knowledge of how brands and businesses operate, encompassing packaging, product/service innovation, sustainability, and e-commerce. - Ability to distill complex data from business and market perspectives, along with excellent analytical, critical thinking, and problem-solving skills. - Crafting brand narratives utilizing top branding principles, excellent writing skills, and communication. - Possessing an open-minded approach with inherent curiosity and a willingness to offer fresh perspectives in problem-solving. At Landor, we believe that the best work emerges through collaboration, creativity, and connection. Therefore, we have adopted a hybrid approach, with teams in the office around four days a week. Landor, a WPP company, is an equal opportunity employer that assesses applicants for all positions without discrimination or bias towards specific traits. We are dedicated to nurturing a culture of respect where everyone feels included and has equal opportunities for career advancement.,
Posted 1 day ago
1.0 - 3.0 years
6 - 7 Lacs
Gurugram, Manesar
Work from Office
Position Details Job Title: Packaging Development Specialist Department: Packaging & Product Experience Required: 1-2 years in packaging development or related field Employment Type: Full-time Location: Manesar Key Responsibilities : Product Development & Innovation Design and develop packaging solutions for new and existing products Collaborate with cross-functional teams on packaging requirements Create packaging prototypes and conduct feasibility studies Research and evaluate new packaging materials, technologies, and trends Ensure packaging meets product protection, shelf-life, and brand requirements Technical & Compliance Prepare detailed packaging specifications and technical drawings Conduct packaging testing (drop tests, compression, barrier properties) Ensure compliance with regulatory standards and industry guidelines Maintain packaging documentation and change control processes Support cost optimization initiatives while maintaining quality standards Project Management Manage multiple packaging projects simultaneously from concept to launch Coordinate with suppliers for sample development and production trials Track project timelines, milestones, and deliverables Present packaging concepts and recommendations to stakeholders Support packaging qualification and validation activities Supplier & Vendor Management Work closely with packaging suppliers and vendors Evaluate supplier capabilities and conduct supplier audits Negotiate packaging specifications and lead times Monitor supplier performance and quality metrics Required Qualifications : Education & Experience Masters degree in Packaging(IIP). 1-2 years of experience in packaging development, product development, or manufacturing Experience with packaging materials (plastics, glass, metal, paper/cardboard) Technical Skills Knowledge of packaging testing methods and equipment Understanding of printing processes and graphic design basics Familiarity with packaging machinery and production processes Basic knowledge of regulatory requirements (FDA, FSSAI, etc.) Software Proficiency Microsoft Office Suite (Excel, PowerPoint, Word) Project management tools (MS Project, Trello, or similar) Preferred Qualifications Experience in FMCG, Food & Beverage, or Consumer Goods industry Knowledge of sustainable packaging solutions and eco-friendly materials Understanding of supply chain and logistics considerations Experience with packaging cost analysis and optimization Familiarity with quality management systems (ISO standards) Key Competencies : Technical Competencies Packaging design and development Material science fundamentals Problem-solving and analytical thinking Quality assurance and testing protocols Cost analysis and optimization Soft Skills Strong communication and presentation skills Team collaboration and cross-functional working Project management and organizational skills Attention to detail and accuracy Adaptability and willingness to learn Creative thinking and innovation mindset What We Offer Professional Development Comprehensive training programs Mentorship opportunities with senior packaging professionals Exposure to cutting-edge packaging technologies Career advancement opportunities Work Environment Modern, well-equipped laboratory and testing facilities Collaborative and innovative work culture Opportunities to work on diverse product categories Access to latest packaging software and tools
Posted 1 month ago
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