6 Demandbase Jobs

Working at Taazaa involves engaging with cutting-edge technology and innovative software solutions in a collaborative environment. We emphasize continuous professional growth by offering workshops and training opportunities. Our employees frequently interact with clients to customize solutions to meet business needs, working on diverse projects across industries. We prioritize work-life balance with flexible hours and remote options, fostering a supportive and inclusive culture. Competitive salaries, health benefits, and various perks further enhance the work experience. Taazaa Marketing Studio is seeking a Marketing Operations Specialist with a minimum of 4-5 years of experience in managing email marketing, ABM, and CRM operations, preferably for US-based B2B clients. As the go-to expert for marketing technology, automation, and campaign execution, you will work across 4-5 client accounts. Responsibilities: - Own the end-to-end execution of email marketing campaigns including setups, workflows, A/B testing, and reporting. - Utilize tools such as HubSpot, Marketo, Mailchimp, Brevo, and Active Campaign for campaign execution. - Manage and optimize ABM campaigns using platforms like Demandbase, 6sense, RollWorks, and Terminus. - Ensure CRM hygiene, reporting, and integrations with platforms like Salesforce, HubSpot CRM, Zoho, and Pipedrive. - Build and manage segmented lists, lead scoring models, and nurture flows. - Collaborate with client account managers, content, and design teams to ensure timely campaign execution. - Analyze campaign performance and provide insights for improving open rates, CTR, conversions, and pipeline impact. - Maintain documentation of processes, workflows, and best practices. - Act as the marketing operations partner for 4-5 clients, ensuring coordination across tools and teams. Skills & Qualifications: - 4-5 years of hands-on experience in marketing operations, email marketing, and ABM campaigns. - Proficiency in email automation tools such as HubSpot, Marketo, Mailchimp, Brevo, and Active Campaign. - Experience with ABM platforms like Demandbase, 6sense, RollWorks, or Terminus. - Familiarity with CRM platforms like Salesforce, HubSpot CRM, Zoho, and Pipedrive. - Ability to manage multiple accounts/projects simultaneously. - Strong analytical skills with experience in campaign reporting and optimization. - Excellent communication and collaboration skills in a fast-paced agency environment. - Detail-oriented, process-driven, and passionate about data-led marketing execution. Behavioral Skills: - Analytical Thinking: Ability to interpret marketing data, identify trends, and turn insights into actionable improvements. - Attention to Detail: Precision is crucial when managing data, automations, and campaign workflows. - Collaboration & Teamwork: Works effectively with cross-functional teams to ensure smooth campaign operations and alignment on goals. - Adaptability & Flexibility: Quickly adapts to changing directions, new platforms, and shifting creative strategies while maintaining quality and originality. Taazaa Tech offers a dynamic, innovative environment with competitive compensation and performance-based incentives. Professional growth opportunities through workshops and certifications, a flexible work-life balance with remote options, a collaborative culture, clear career advancement pathways, comprehensive health benefits, and team-building activities are some of the benefits of joining our team. Taazaa Tech is a hub of innovation where creativity merges with technology to create solutions beyond imagination. Challenges are seen as sparks igniting the flames of innovation, propelling us towards new horizons. Welcome to Taazaa, where the future is sculpted with passion, purpose, and boundless creativity.,

You have an exciting opportunity to join our team as a Senior Associate in Marketing. We are looking for a strategic and results-driven Email Marketing professional in Bengaluru, Karnataka. Your role will involve conducting market research, developing and executing marketing campaigns, and collaborating closely with the extended Marketing and Sales teams. Your key responsibilities will include project management, content creation, market trend analysis, and managing communication channels to strengthen MetricStreams brand presence and engagement. You will be expected to set up fundamental blocks using marketing automation tools like HubSpot & Zoho, collaborate with the extended team in launching complex email campaigns, work on email marketing best practices, create process documents to share the performance of various email marketing programs, and report email KPIs. Additionally, you will be required to provide recommendations on improving campaign effectiveness, make necessary adjustments, and manage contacts list efficiently. To be successful in this role, you should have 2-4 years of B2B email marketing experience in enterprise SaaS, a strong understanding of end-to-end email marketing operations, excellent communication skills, expertise in market research, and project management skills. Proficiency in tools like HubSpot, Salesforce, Zoho Campaigns, and Microsoft Office is essential. Experience in the tech industry and knowledge of GRC products will be advantageous. Preferred skills for this position include hands-on email campaign execution, automated lead nurturing workflows, ABM execution, A/B and multivariate testing, QA and compliance, detailed reporting, and proficiency in various marketing tools. Having a zero-error mindset and being ops-heavy are also highly valued for this role. Joining MetricStream will offer you the opportunity to be part of a mission-driven company redefining how the world manages cyber and enterprise GRC risk. You will work on AI-first solutions that power the risk strategies of top enterprises, collaborate with global teams and senior leadership, and contribute to a high-impact, innovation-oriented culture where your insights and execution can truly make a difference. If you have a Bachelor's degree in marketing, Business, or a related field and meet the above requirements, we encourage you to apply and be a part of our dynamic team.,

Datamatics Business Solutions Ltd. (DBSL) is looking for a results-driven ABM Lead Demand Generation who thrives at the intersection of data, technology, and customer engagement. You will be responsible for building and executing account-based marketing strategies using modern Martech tools like Demandbase, Recotap, and email automation platforms like Brevo, Apollo.io, or similar tools. This is a strategic and execution-heavy role that demands experience in multi-channel campaigns, target account engagement, and pipeline acceleration. Key Responsibilities: Design & Execute ABM Campaigns: Develop and deploy 1:1, 1:few, and 1:many ABM strategies targeting decision-makers in mid to large enterprises. Martech Execution: Operate Martech platforms such as Demandbase, Recotap, Terminus, etc., for account targeting, personalization, and engagement. Email Marketing & Automation: Manage outbound email campaigns using tools like Apollo.io, Brevo, Mailchimp, or similar. Monitor deliverability, open/click rates, and optimize accordingly. Persona & ICP Mapping: Align with sales to define Ideal Customer Profiles (ICPs) and buyer personas to create hyper-personalized outreach programs. Multi-Channel Activation: Execute integrated campaigns across email, LinkedIn, display, content syndication, and retargeting. Pipeline Contribution: Collaborate with SDRs and Sales teams to ensure ABM programs are contributing to meetings booked, SQLs generated, and pipeline acceleration. Measurement & Reporting: Track KPIs such as engaged accounts, meeting conversion rate, pipeline influenced, and report performance on a regular basis. Content & Creative Collaboration: Work with internal content and design teams to create assets (emails, landing pages, playbooks) tailored for specific accounts or segments. Tech Stack Integration: Ensure smooth integration and data flow between ABM tools, CRM (Salesforce/HubSpot), and email platforms. Show more Show less

Role description Job Title: Partner Marketing Manager Location: BangaloreExperience: 5 - 8 years Employment Type: [Full-time/Contract] Industry: Analytics / Technology / B2B Marketing About the Role: We are seeking a dynamic and strategic Associate Manager, Field & Partner , Marketing to lead and execute high-impact marketing initiatives in collaboration with our technology and cloud ecosystem partners. This role is ideal for a creative, results-driven marketer with a passion for building strong brands, managing large-scale events, and driving joint marketing efforts that fuel growth. Key Responsibilities: Strategic Planning Develop and manage quarterly and annual partner marketing plans aligned with partner goals and marketing opportunities. Lead joint business planning with partner teams to foster collaboration and shared growth. Execute partner-aligned initiatives such as trade shows, conferences, solution launches, awards, and sponsorships. Drive joint portfolio marketing and thought leadership with internal and external stakeholders. Secure and optimize Marketing Development Funds (MDF) for joint campaigns. Support onboarding and marketplace activation for joint solutions. Champion partner value propositions across internal and external channels. Event Management Plan and execute events including trade shows, conferences, and service launches. Manage large-scale customer conclaves with budgets exceeding $250K. Oversee event logistics: venue selection, vendor coordination, budgeting, and scheduling. Ensure seamless execution and customer experience through stakeholder collaboration. Brand Building Elevate Tredences brand through content marketing, executive visibility, and media engagement. Monitor market trends and craft bold, differentiated brand strategies. Amplify brand presence through tech talks, thought leadership, and strategic platforms. Relationship Building Cultivate relationships with industry influencers, partners, and vendors. Collaborate with sales teams to align marketing efforts with customer needs. Represent the brand at events and foster positive customer relationships. Metrics and Reporting Maintain campaign and event performance trackers. Consolidate data from various platforms for reporting and reviews. Analyze campaign performance and provide data-driven recommendations. Qualifications: Bachelors degree in Marketing, Business Administration, or related field (or equivalent experience). 5-8 years of B2B marketing experience, preferably in partner-led roles. Experience with technology/cloud partners (e.g., Databricks, Snowflake, Azure, AWS). Strong storytelling and messaging skills with a client-first mindset. Proven experience in managing large events and multi-channel campaigns. Proficiency in marketing and sales tools (e.g., Salesforce, Marketo, HubSpot, Demandbase). Excellent project management, communication, and interpersonal skills. Show more Show less

Job Summary: We are looking for a strategic and data-driven Product Marketing Manager with expertise in Account-Based Marketing (ABM) to drive high-impact go-to-market strategies. You will be responsible for crafting compelling messaging, developing account-based campaigns, and aligning closely with Sales and Product teams to deliver personalized experiences that drive pipeline growth and revenue from high-value target accounts. Key Responsibilities: ABM Strategy & Execution: Develop and execute multi-channel ABM programs targeting high-value accounts across the buyer journey (1:1, 1:few, and 1:many approaches). Product Positioning & Messaging: Create targeted messaging frameworks that resonate with specific buyer personas and verticals within target accounts. Campaign Development: Work with cross-functional teams to design and launch personalized campaigns leveraging email, paid media, content, and events. Sales Enablement: Equip Sales and SDR teams with the necessary content, playbooks, and competitive intel to convert target accounts. Account Intelligence & Segmentation: Collaborate with RevOps and Sales to identify and prioritize key accounts using firmographic, technographic, and behavioral data. Performance Analysis: Track and report on the effectiveness of ABM initiatives (engagement, pipeline influence, conversion rates), and continuously optimize based on insights. Cross-Functional Collaboration: Partner with Product, Content, and Demand Gen teams to ensure campaign alignment and consistency across all channels. Qualifications: 4+ years in product marketing, growth marketing, or demand generationat least 2 years in an ABM-focused role. Proven experience running successful ABM campaigns in a B2B environment. Strong understanding of enterprise sales cycles and buying committees. Excellent storytelling, copywriting, and communication skills. Proficiency in ABM and marketing tech tools (e.g., 6sense, Demandbase, HubSpot/Marketo, Salesforce, etc.). Data-driven mindset with experience measuring campaign performance and ROI. Ability to manage multiple projects and collaborate across teams in a fast-paced environment. Bonus Skills: Experience in a SaaS, tech, or cybersecurity environment. Familiarity with intent data and predictive analytics platforms. Experience working with account scoring and tiering models. What We Offer: Competitive salary and benefits Flexible work environment Career growth opportunities Collaborative and innovative team culture Show more Show less

As a key member of our team, you will play a central role in unifying and operationalizing marketing efforts across the HCLTech IT Infrastructure Services portfolio. Your responsibilities will include aligning internal stakeholders, presales, business marketing leads, and external platforms to ensure consistent narratives and impactful campaigns. In addition to driving strategic programs, you will lead the adoption of Martech within the marketing team, ensuring the effective use of HCLTech's marketing automation, ABM, and analytics tools. Your main responsibilities will involve leading centralized, cross-unit marketing programs to build a unified HCLTech IT Infrastructure Services brand and narrative. You will be tasked with owning and enhancing key marketing assets such as decks, case study repositories, campaign templates, and web pages. Collaborating with marketing leads and corporate teams, you will develop and execute integrated campaigns to support the overall marketing strategy. In the realm of Account-Based Marketing (ABM), you will design and execute personalized campaigns across key global accounts. Working closely with sales and delivery teams, you will craft account strategies based on customer insights and data, utilizing digital tools to track engagement throughout the buyer journey. Your role will also encompass managing marketing operations, including campaign planning, governance, budgeting, reporting, and compliance. Partnering with digital, web, and automation teams, you will drive the adoption of Martech tools within the marketing team, ensuring seamless integration and effective utilization of tools such as campaign automation, dashboards, and CRM integration. Collaboration with Presales will be essential to align marketing activities with bid strategies and major pursuits, while also maintaining and governing the IT Infrastructure Services section on HCLTech.com. In terms of content, PR, and thought leadership, you will develop strategies for internal and external campaigns across various channels. Collaboration with corporate communications will be crucial to enhancing brand visibility through media, events, and analyst interactions. You will be responsible for tracking and reporting on campaign performance, lead progression, and pipeline contribution. Delivering quarterly performance updates and leadership communication will be part of your routine tasks. Additionally, you will manage internal platforms and enable consistent communication to stakeholders. Leading sales and marketing enablement initiatives, you will provide updated content, decks, and campaign kits, promoting the effective use of Martech tools through training, process integration, and sharing best practices. To excel in this role, you should ideally have 8-12 years of B2B marketing experience, preferably in technology services or enterprise IT. A strong understanding of marketing operations, campaign execution, and ABM is essential, along with experience using Martech platforms such as Salesforce, Eloqua/Marketo, Demandbase/6sense, and analytics tools. Your ability to align stakeholders across various departments, coupled with excellent communication, project management, and analytical skills, will be key to your success. Experience in global, matrixed organizations is highly valued. Additionally, having an MBA or advanced degree in Marketing, Communications, or Technology is a plus. Experience in rolling out and governing marketing technology, as well as a background in content marketing, PR, or digital enablement, would also be beneficial.,