590 Demand Generation Jobs - Page 24

What is this role about? Manager, Digital Demand Generation is responsible for formulating and executing the digital demand generation strategies to fuel growth of McGraw Hill Indias Test Preparation business. Reporting into the Associate Director, Digital Solutions and Demand Generation, the person will execute multi-channel digital demand generation strategies across channels, platforms and media. The person will lead a team of associate managers and a creative designer to support execution of all these activities. The person will work closely with the product manager(s), members of the content team, marketing agencies, and our author/affiliates ecosystem. This a high-impact role which requires the person to think strategically and get deeply involved in the day-to-day execution of various digital demand generation campaigns. What you will be doing: 1. DIGITAL DEMAND GENERATION Formulate a solid multi-channel digital demand generation strategy, including paid media, social media, content marketing, and author/affiliate initiatives etc, for McGraw Hill Test prep Business in India. Own the planning, execution and continuous optimization of digital demand generation campaigns to maximize the ROI, while maintaining consistency of messaging across different channels and ensure its alignment with overall brand identity of the McGraw Hill. Continuously scan and track developments in the market to identify new, high-impact digital demand generation routes and optimize ongoing efforts. 2. PERFORMANCE MARKETING AND PAID MEDIA OPTIMIZATION Manage and execute multi-channel paid campaigns for demand generation and user acquisition including Google Ads, Meta, YouTube, LinkedIn, X and other suitable platforms. Drive continuous A/B testing and ad optimization for creatives, messaging & audience. Consistently improve the Return on Ad Spend (ROAS), Cost per Acquisition (CPA), and other metrices relevant to specific channels and campaigns. Manage the relationship with agencies and partners involved in execution of digital demand generation strategies across channels. 3. DEMAND GENERATION VIA ORGANIC AND SOCIAL MEDIA CHANNELS Use the social media channels to maximise engagement and brand awareness among the target groups and enhance the product value-proposition of McGraw Hill products. Envision and execute author-led user engagement events and continuously test and optimize these campaign ideas to maximise the ROI. Leverage content marketing opportunities to boost engagement and build a community of users having regular brand interactions. Develop and manage email campaigns, WhatsApp campaigns, and other retargeting efforts to build product awareness, drive demand generation and increase usage. 4. DATA ANALYTICS Build and maintain comprehensive dashboards to track campaign performance across organic and inorganic channels. Leverage Google Analytics, marketing automation tools like Marketo and CRM insights to refine demand generation strategies. Provide regular updates and reports to senior leadership on performance data to enable data-driven decision-making. 5. BUDGET AND TEAM MANAGEMENT Manage and optimize usage of available budget to ensure ROI driven efficient spending Lead and mentor a team of marketeers to execute high-impact programs. What you need to be considered: 3-5 years of proven track record in scaling B2C digital demand generation campaigns to drive user and revenue growth, preferably in a FMCG, education or healthcare sector. A problem-solving mindset with high attention to detail. Good understanding of consumer psychology and principles of A/B testing and campaign optimization, preferably with some real experience in these areas. Strong organizational skills to collaborate with internal and external teams to drive multiple high-impact programs in parallel. Excellent written and verbal communication skills and bias for data-driven decision-making. Knowledge of the latest technology trends and their applications in consumer-focused sector. Expertise, backed by real world experience, in running targeted campaigns on Google Ads, Meta Ads, YouTube Ads, and other advertising platforms. Proficiency, backed by real world experience, in tools like Google Analytics, Google Search Console, Google Tag Manager, Marketo, SEMrush, etc. Creative bent of mind to facilitate innovative and compelling storytelling and translate marketing strategies into engaging campaigns. Understanding of design principles like color theory, typography and layout to guide designers and ensure high-quality visuals.

Responsibilities: Build new client relationships. Creating business opportunities and nurturing business opportunities. Manage and track day-to-day sales activities. Build the pipeline and be responsible for the companys annual revenues by meeting Monthly, Quarterly, and Yearly Sales targets. Key Skills/Activities: Prospecting 1. Understanding the product & customers' needs in depth. 2. Qualification: BANT Methodology. 3. Outreach: Cold Calling, Email Marketing, Social Media Prospecting. Relationship Building Develop long-term relationships that lead to upsell/referrals. Good Communication & Persuasive Skills. Willingness to travel within the city if required. Experience: 0-2 Years of experince

-- Qualifying leads through Outbound / Inbound calling, Cold calling, identifying customer needs and providing solutions aligned with the company’s offerings -- Handling objections and negotiating with potential customers for a smooth sales process

Identify and qualify potential clients, run outreach campaigns, maintain CRM records, and generate high-quality leads for data center services. Support the sales team by driving consistent lead flow and targeting the right market segments.

Handle inbound leads via calls, emails, social media, and web inquiries • Conduct outbound calls to potential clients from existing databases or lead generation sources • Qualify prospects, understand client requirements, and explain service offerings • Schedule meetings and design consultations for the sales/design team • Collaborate closely with architects and designers to provide initial information to clients • Maintain CRM systems with accurate lead, contact, and activity records • Follow up on leads to nurture and convert them into appointments or sales • Support in achieving monthly sales targets and pipeline goalRole & responsibilities Preferred candidate profile

RESPONSIBILITY DELIVERABLE: 1. Data Sourcing & Management. 2. Lead Generation - Tele calls / WhatsApp / LinkedIn / Email, etc. to generate meetings. 3. Converting Lead to a Client. TASKS & ACTIVITIES: Data Sourcing & Management: 1. Sourcing accurate contact details from online sources like Apollo, Lusha, LinkedIn of the decision maker for IT Team Augmentation business from the Information Technology / HR / Procurement departments of BFSI companies. 2. Maintaining database on the internal template/s of the organization. Lead Generation: 1. Spending 5 hours per day on calling / emailing / sending messages on WhatsApp / LinkedIn to the decision makers of the target customer to get meeting. 2. Speak & write professionally as per different scripts on different channels to share company profile or any information the prospective client seeks about the company. 3. Doing 8 meetings per month. Converting Lead to a Client: Offline / Online meet with lead to pitch our services, negotiate & take to Closure.

We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. Our exceptional people are the key to our unrivaled, inclusive culture and talent experience and our ability to be compelling to our clients. You'll find an environment that inspires and empowers you to thrive both personally and professionally. There's no one like you and that's why there's nowhere like RSM. The Marketing Coordination Associate, part of a USI-based team, will align with either Demand Generation or Enterprise Marketing. They will manage workflows, timelines, and activities according to marketing and RSM Brand standards. Working closely with their US counterpart s , they will coordinate efforts across marketing stakeholders, assisting in project management and execution to ensure effective delivery of our go-to-market efforts . Project Management and Tactical Execution Oversees project timelines and ensures adherence to project plans. Supports the assigned team in maintaining a consistent approach to execution across the business. Responsible for tasks essential for successful tactical execution, including the management of Workfront projects and tasks, CRM data pulls, and more. Coordinates closely with COE, content, and editorial teams to ensure timely delivery of assets. Helps to establish a consistent cadence of information sharing, meetings, and reporting across all marketing execution efforts. Identifies gaps in marketing asset plans aligned with the client buyer journey and takes action to address those gaps. Facilitates the sharing of best practices across teams. --- 80%. Assists in the development and distribution of monthly reports Proactivel y develops and distributes regular project status updates Assists in the development of monthly marketing performance reporting ---1 0% . Other Participates in all appropriate marketing learning and development to build skills and capabilities Participates, as appropriate , in cross-firm projects related to marketing and demand generation capability development and enhancements -- 10%. EDUCATION/CERTIFICATIONS Bachelor's degree required TECHNICAL /SOFT SKILLS Strong written and verbal communication skills Microsoft Word, Excel PowerPoint Excellent project management, critical thinking, and organizational skills Ability to learn new subject areas quickly Ability to manage multiple projects and priorities simultaneously. EXPERIENCE 0-2 years of leading marketing/growth experience in B2B environment, preferably technology Proven base l ine understanding of marketing and demand generation General knowledge of digital marketing LEADERSHIP SKILLS Awareness and understanding of various marketing channels Strong sense of ownership and determination to get things done Highly collaborative and able to work within a team to achieve stated goals At RSM, we offer a competitive benefits and compensation package for all our people.We offer flexibility in your schedule, empowering you to balance life's demands, while also maintaining your ability to serve clients.Learn more about our total rewards at https://rsmus.com/careers/india.html . RSM does not tolerate discrimination and/or harassment based on race; colour; creed; sincerely held religious beliefs, practices or observances; sex (including pregnancy or disabilities related to nursing); gender (including gender identity and/or gender expression); sexual orientation; HIV Status; national origin; ancestry; familial or marital status; age; physical or mental disability; citizenship; political affiliation; medical condition (including family and medical leave); domestic violence victim status; past, current or prospective service in the Indian Armed Forces; Indian Armed Forces Veterans, and Indian Armed Forces Personnel status ; pre-disposing genetic characteristics or any other characteristic protected under applicable provincial employment legislation. Accommodation for applicants with disabilities is available upon request in connection with the recruitment process and/or employment/partnership. RSM is committed to providing equal opportunity and reasonable accommodation for people with disabilities. If you require a reasonable accommodation to complete an application, interview, or otherwise participate in the recruiting process, please send us an email at careers@rsmus.com.

What is this job all about? Vigorously pursue potential prospects/leads within the specified industries using strategies such as Cold Calling, Email Campaigns, Outreach on LinkedIn, and Account Mining. Skills Technical Must have - Good command over Cold Calling, Campaign Management, Prospect Relationship building, CRM tools, Office 365 and LinkedIn Sales Navigator. Good to have Industry insights in UX Design, Digital Videos and Digital Engineering. Others Excellent verbal and written communication skills. Active Listening. Proactive approach to meet the set target. Closure mentality and desire to earn incentives beyond the base salary. Solid grasp of cold calling methodologies. Your job consists of Strategic Thinking: Create and implement strategies for cold calling and email campaigns. Industry Expertise: Manage a pipeline of opportunities from lead generation activities, providing precise inputs from prospects for presentations, proposals, and POCs. Creative Acumen: Create collaterals and presentations in collaboration with internal teams for clients and partners. Analytical Skills: Gather and analyze inputs from prospects to enhance presentation, proposal, and POC development. Collaboration: Collaborate with Sales and Marketing teams to identify opportunities. Relationship Building: Build strong bonds with design, content, engineering, and digital marketing teams to support upsell and cross-sell efforts. Adaptability: Operate with a sense of urgency, staying assertive to achieve targets while adapting to client and project needs. Result-Oriented: Maintain a pipeline of opportunities, focused on reaching targets through both personal and company networks. Problem-Solving: Provide precise and actionable inputs for presentations, proposals, and POCs to address client needs effectively.

We are seeking an experienced Inside Sales/ Lead Generation/ Sales Development Representative Experts to join our dynamic team! The ideal candidate will have a proven track record of successfully meeting outbound lead generation targets through cold calling, emailing, and LinkedIn outreach, specifically in the off-shore technology market (South-east Asia/ EMEA/ India) If you're a self-motivated, results-driven individual with a passion for tech and sales, we want to hear from you! Location: Noida Your Future Employer: A prominent player in the IT services industry, a global leader in digital transformation. Responsibilities: Identify, reach out and qualify new business prospects/leads based on BANT criteria by researching target accounts, identifying key players, and generating interest by handling first-level calls Experience in pitching IT services like Digital Transformation / Product Engineering, Mobility, Cloud and Analytics in the B2B market for South-east Asia, EMEA and India. Penetrate small and large corporations through various tools and platforms Develop a robust Sales Qualified Lead pipeline and monitor it using the company's CRM system Follow up with prospects regularly Support sales team in preparing for client meetings Requirement: Any graduate with 3+ years of relevant inside sales experience in the international technology services market Experience in the digital tech industry prospecting and pitching solution-led deals to the CXO's Ability to engage and gain commitment effectively across all communication platforms (via telephone, email & LinkedIn) Understanding of Tech ecosystem and basic concepts like open source frontend/backend technologies, cloud platforms and related services, POC, MVP, GTM, MicroServices, Agile etc. Understanding of tools & platforms like Zoom info, Discover.org, LinkedIn, Sales Navigator etc. is a must. What's in It for You: Competitive compensation and benefits. Hybrid work culture Chance to actively contribute to a positive and inclusive team culture. Be part of a fast growing organization. Reach Us: If you feel this opportunity is well aligned with your career progression plans, please feel free to reach me with your updated profile at vanika.arora@crescendogroup.in for a confidential discussion on role.

Position : Product Marketer(B2B SaaS) Experience : 4+ years of US experience in content marketing, product marketing, lead generation, and campaign optimization (preferably within B2B SaaS). Location: Bangalore, Onsite Only (No Remote) - Hybrid Model Time Zone: US Shift (Night Shift) Salary : Negotiable Job Description : Product Marketer to build and execute marketing initiatives, to drive brand awareness, lead generation, and customer marketing. This role is perfect for a hands-on, strategic marketer who thrives in a fast-paced startup environment and can balance content marketing, product marketing, and demand generation. If you love crafting compelling narratives, launching high-impact campaigns, and working closely with sales to drive business growth, we want to hear from you. Content & Product Marketing Develop and execute content strategiesincluding thought leadership pieces, case studies, blogs, one-pagers, and product messaging. Work with sales and product teams to refine positioning and sales enablement materials. Own the creation of marketing collateral that supports outbound campaigns and customer engagement. Demand Generation & Sales Support Execute targeted demand generation campaigns to drive high-quality leads. Align marketing with sales to ensure a steady pipeline of prospects. Support ABM (Account-Based Marketing) initiatives with strategic content and outreach. Full Funnel Reporting & Nurturing Monitor and report on marketing funnel performance, building dashboards that provide actionable insights. Leverage data to identify trends, segments, and optimization opportunities across the GTM team. Craft targeted email campaigns to engage different CRM segments and convert warm leads into demo-ready opportunities. What You Need 4+ years of US experience in content marketing, product marketing, lead generation, and campaign optimization (preferably within B2B SaaS). Startup experience: comfortable operating in a fast-paced, high-growth environment. Experience in organizing and executing industry events, including conferences, executive dinners, and networking meetups. Strong skills in: Marketing automation tools (HubSpot or similar). Google Analytics & Tag Manager for performance tracking. Copywriting, UX, and designthe ability to craft compelling messaging and optimize the user experience. Bonus Points: Experience traveling to the US for industry events. Prior experience sitting in on client calls to understand market needs and pain points Interested candidates kindly share your CV and below details to usha.sundar@adecco.com 1) Present CTC (Fixed + VP) - 2) Expected CTC - 3) No. of years experience - 4) Notice Period - 5) Offer-in hand - 6) Reason of Change - 7) Present Location -

Role & responsibilities Role Summary: As an Inside Sales Representative, you'll drive AbsoluteLabs growth by generating and qualifying high-quality leads for our Sales team. In this role, you will be responsible for connecting with potential clients through outbound cold-calling, email campaigns, and social media outreach to set up qualified meetings for our sales team. You will also be responsible for managing all operations related to sales and partnerships, which will include updating Salesforce CRM, supporting meetings, and maintaining client details. Key Responsibilities Connect with potential clients via outbound cold-call, email, and LinkedIn campaigns to schedule qualified meetings for our sales team. Generate qualified leads through effective social media outreach on platforms like YouTube, Instagram, Facebook, and LinkedIn. Build and manage strong client relationships, ensuring satisfaction and exceeding expectations. Implement account management best practices to foster long-term client relationships and drive repeat business. Gain a basic understanding of performance marketing principles to support lead generation and campaign optimization. Collaborate effectively with internal teams (Marketing, Sales Ops, Content) to achieve shared goals. Set up meetings between potential customers and Enterprise Account Executives. Oversee comprehensive operations pertaining to sales and partnerships, including the meticulous upkeep of the Salesforce CRM, facilitating meeting logistics, and ensuring the accurate maintenance of client information and records. Serve as the face of AbsoluteLabs, making the first impression on potential clients to ensure a positive representation of our brand. Drive customer engagement via various channels including Zoom calls, emails, and social media platforms. Experience: Proven track record of success in business development, sales, or related roles, with at least 6 years of relevant experience in an IT/Software environment. Strong understanding of market dynamics, industry trends, and competitive landscapes. Demonstrated enterprise sales across consulting and services businesses. Results-oriented mindset, with a focus on delivering measurable outcomes and driving continuous improvement. Proficiency in CRM software and other relevant business development tools and technologies.

We have an exciting opportunity for Inside Sales Professionals at Acxiom Technologies. Below are the details for the ideal position. Job Title: Inside Sales Experience: 6 Months - 3 Years Location: Mumbai Joining Timeline: 15 to 30 Days Skills Required: Candidates should have relevant experience in Inside Sales. (IT Sales, Email Marketing, B2BSales, Lead generation, LinkedIn Marketing, Scheduling Meetings/ Demo). Generating new leads through cold calling, executing email campaigns and developing database of targets. Maintaining an accurate record of all leads and consistently follow up with the prospective clients to achieve a positive outcome. Must be well versed with setting up the Inside sales processes. Must be well versed with the sources of lead generation: Zoom Info, LinkedIn Sales Navigator, Apollo etc. Must have minimum working experience of 1 years in the international markets (US / Europe/ North America). Must have product selling experience (AI&ML). Research on targeted organization technologies and understanding the requirements in-depth. Must have excellent written and verbal communication skills Benefits of working at Acxiom : - All Statutory Benefits - Paid Leaves - Five days working - Phenomenal Career Growth Brief on Acxiom Technologies: Acxiom Technologies is a leading software solutions services company that provides consulting services to global firms and has established itself as one of the most sought-after consulting organizations in the field of Data Management and Business Intelligence. Also here is our website address www.acxtech.co.in to give you a detailed overview of our company. To apply you can share your updated resume on 7977418669 -- Regards, Shruti Ojha Talent Acquisition Specialist

Job Title: Inside Sales Representative Location: Hyderabad Department: Sales Job Overview: We are seeking a motivated and results driven Inside Sales Representative to join our growing sales team. The ideal candidate will be responsible for driving sales through proactive outreach, lead qualifications, and building strong relationships with prospects. This role requires excellent communication skills, a positive attitude, and a passion for achieving targets. Key Responsibilities: Proactively reach out to potential clients through phone calls, emails, and social media to generate new business opportunities. Build and maintain a robust sales pipeline by identifying key decision-makers and nurturing relationships. Track and manage all sales activities in the CRM system, ensuring accurate and timely data entry. Achieve and exceed monthly and quarterly sales targets. Stay up-to-date with industry trends, market developments, and competitor activities. Qualifications: Bachelor's degree. Proven experience in inside sales, telemarketing, or a similar sales role. Strong communication and interpersonal skills, with the ability to build rapport quickly. Note : Interested professionals can share their resume to raghav.b@aciinfotech.com

Job Title: Payroll Pre-Sales Specialist Location: Vasanth Nagar, Bangalore (Work from Office) Experience Required: 3+ Years in Payroll Pre-Sales (Domestic & International) About the Role: We are on the lookout for a proactive and results-oriented Payroll Pre-Sales Specialist to join our dynamic team in Bangalore. If you have a proven track record in payroll pre-sales and a knack for generating qualified leads, this is your chance to shine! Key Responsibilities: Lead Generation: Identify, generate, and qualify potential leads for payroll services, ensuring a robust sales pipeline. Client Understanding: Collaborate with clients to understand their payroll requirements and challenges, proposing tailored payroll solutions. Sales Collaboration: Partner with the sales team to develop and present customized payroll service proposals to prospective clients. Relationship Management: Build and maintain strong relationships with prospects, ensuring high client satisfaction and engagement. Market Insight: Stay updated on payroll industry trends, technologies, and competitive offerings to deliver cutting-edge solutions to clients. Skills & Qualifications: Experience: 3+ years of proven experience in payroll pre-sales and lead generation. Communication: Excellent verbal and written communication skills, with the ability to articulate complex concepts effectively. Negotiation Skills: Strong persuasion and negotiation skills to influence client decisions positively. Independence: Self-motivated and capable of working independently to meet and exceed lead generation targets. Payroll Expertise: Comprehensive understanding of payroll services, processes, and solutions. Why Join Us? Be part of a dynamic and growth-focused team. Opportunity to work on innovative payroll solutions. Competitive salary and growth opportunities. Centrally located office in Vasanth Nagar, Bangalore. How to Apply: If you meet the qualifications and are ready for a new challenge, please send your CV to Stephan.m@alpconsulting.in or Call/Whatsapp us on - 8951991197

Generating new business for FTL & PTL from SME customers. Hunting & Farming customers in the assigned area. Identify key local logistics service providers(fleet owners & Brokers) Ensure payment collection from customers as per agreed terms Required Candidate profile 3+ Years exp. in new business development for PTL & FTL sales. Should be working at same job location since last 2 years. Should be individual contributor.