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Web Analytics Engineer Infosys Limited

2.0 - 4.0 years

0 Lacs

bengaluru, karnataka, india

On-site

Responsibilities : Oversee complex data collection, defining requirements, optimizing the web analytics framework, and ensuring data quality/governance Capture necessary web data, oversee tagging implementation, and support marketing integrations (Adobe Launch) Test and validate new tags audit and maintain existing tags Maintain robust processes and KPI framework to ensure data quality/governance Support web analytics architecture and data layer, continuing to build/mature analytics solutions Stay informed on new analytics trends and raise enhancement suggestions to the team (privacy laws, cookie-less tracking, new software etc.) Additional Responsibilities: Adobe Analytics Developer Certifi...

Posted 1 week ago

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