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6.0 - 8.0 years
15 - 21 Lacs
Bengaluru
Work from Office
Overview About us We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We currently have 2500+ awesome colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together . Responsibilities This is an exciting role and would entail you to Requirement gathering and evaluation of clients’ business situations in order to implement appropriate analytic solutions. Designs, generates and manages reporting frameworks that provide insight as to the performance of clients’ marketing activities across multiple channels. Be the single point of contact on anything data & analytics related to the project. QA process: Maintain, create and re-view QA plans for deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues. Prioritize tasks and proactively manage workload to ensure timely delivery with high accuracy. Active contribution to project planning and scheduling. Create and maintain project specific documents such as process / quality / learning documents. Should be able to drive conversation with team, client and business stake holders You will be working closely with Our global marketing agency teams. You will also be closely collaborating with Manager and colleagues within the Data Operations & Reporting function . Qualifications This may be the right role for you if you have 6 to 7 years’ experience in data management and analysis in Media or relevant domain with strong problem-solving ability. Hands on experience in reporting tools like Datorama is mandatory. Stong knowledge in Media data understanding Strong knowledge on the media metrics, custom calculations, metrics co-relation and data governance. Knowledge on Visualization tools like Power BI, Tableau is good to have. Knowledge in SQL/Alteryx is beneficial. Ability to identify and help determine key performance indicators for the clients. Hands on experience in Data management and Stakeholder Management is a must have skill. Experience in heading a team of 4-7 members, with focus towards coaching the team on domain and technology, undertaking their performance management and providing guidance for their career Strong written and verbal communication skills. Familiarity working with large data sets and creating cohesive stories. Able to work successfully with teams, handling multiple projects and meeting timelines. Maintaining positive client and vendor relationships. Presentation skills using MS Power Point or any presentation platforms
Posted 3 days ago
6.0 - 9.0 years
15 - 21 Lacs
Bengaluru
Work from Office
Overview We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We currently have 2500+ awesome colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together . Responsibilities Requirement gathering and evaluation of clients’ business situations in order to implement appropriate analytic solutions. Designs, generates and manages reporting frameworks that provide insight as to the performance of clients’ marketing activities across multiple channels. Be the single point of contact on anything data & analytics related to the project. QA process: Maintain, create and re-view QA plans for deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues. Prioritize tasks and proactively manage workload to ensure timely delivery with high accuracy. Active contribution to project planning and scheduling. Create and maintain project specific documents such as process / quality / learning documents. Should be able to drive conversation with team, client and business stake holders Qualifications 6 to 7 years’ experience in data management and analysis in Media or relevant domain with strong problem-solving ability. Hands on experience in Datorama/Power BI, Data handling, SQL, Advanced Excel is mandatory in Media Domain Knowledge on Tableau, Alteryx, Big data, Python is good to have. Ability to identify and help determine key performance indicators for the clients. Experience in heading a team of 4-7 members, with focus towards coaching the team on domain and technology, undertaking their performance management and providing guidance for their career Strong written and verbal communication skills. Familiarity working with large data sets and creating cohesive stories. Able to work successfully with teams, handling multiple projects and meeting timelines. Maintaining positive client and vendor relationships. Presentation skills using MS Power Point or any presentation platforms
Posted 3 days ago
3.0 - 5.0 years
7 - 13 Lacs
Bengaluru
Work from Office
Overview We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We currently have 2500+ awesome colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together . Responsibilities Requirement gathering and evaluation of clients’ business situations in order to implement appropriate analytic solutions. Designs, generates and manages reporting frameworks that provide insight as to the performance of clients’ marketing activities across multiple channels. Be the single point of contact on anything data & analytics related to the project. QA process: Maintain, create and re-view QA plans for deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues. Prioritize tasks and proactively manage workload to ensure timely delivery with high accuracy. Active contribution to project planning and scheduling. Create and maintain project specific documents such as process / quality / learning documents. Should be able to drive conversation with team, client and business stake holders Qualifications 3-5 years’ experience in data management and analysis in Media or relevant domain with strong problem-solving ability. Strong working knowledge with Data management and reporting tools like Datorama/MCI is mandatory. Strong working knowledge of Datorama and Advanced excel is mandatory Good to have Media data understanding, Media domain Knowledge and visualization skills is good to have Alteryx, Tableau, VBA, SQL are good to have skills. Strong knowledge on the media metrics, custom calculations, cloud exposure and metrics co-relation is good-to-have Data visualization using Power BI or Tableau, Data studio/Looker is good to have Ability to identify and help determine key performance indicators for the clients. Strong written and verbal communication skills. Familiarity working with large data sets and creating cohesive stories. Able to work successfully with teams, handling multiple projects and meeting timelines. Maintaining positive client and vendor relationships. Presentation skills using MS Power Point or any presentation platforms
Posted 3 days ago
3.0 - 8.0 years
5 - 10 Lacs
Bengaluru
Work from Office
Okta is looking for a Sr. Marketing Data Operations Analyst to join the Marketing Data Operations & Technology team. Reporting into the Sr. Manager, Marketing Technology this new role will support the management and optimisation of Okta s marketing data across our core marketing technology stack.Okta has a large marketing technology and data estate spanning an audience of millions which includes inputs from a range of systems, including Okta s CRM system (Salesforce), marketing automation platform (Adobe Marketo Engage), and connected infrastructure which includes tools spanning sales outreach (Outreach), ABM (6Sense, Folloze), and data enrichment (Clay, Clearbit).The Sr. Marketing Data Operations Analyst will contribute to a number of critical areas supporting Okta s drive towards operational excellence across its marketing technology estate. This includes driving overall database health and improving data quality, the management of integrations in the data operations function and the conducting of ongoing data maintenance as well as processes to support these efforts.The role is integral to delivering a program of technical efficiency, operational excellence and a supporting framework of data-driven insights from within the Marketing Data Operations & Technology team. This role requires strong analytical skills, attention to detail and the ability to collaborate with cross functional teams. As such the successful candidate will be able to demonstrate a data-driven marketing mindset and have demonstrable experience of working within a data operations function or role to support and drive marketing performance. Job Duties And Responsibilities : Manage and drive data cleansing initiatives and enrichment processes to improve data accuracy and completeness. Administer and maintain key data enrichment marketing technology tools, with a focus on Clay and Clearbit, ensuring optimal configuration and utilization. Partner closely with key Marketing stakeholders to create and manage new use cases and workflows within our data enrichment tools - creating business requirement docs, technical architectural flows, and monitoring/measuring business impact. Partner closely with the greater Marketing Operations team to manage data updates, maintenance, and logic within 6sense to support effective ABM strategies. Identifying data gaps, discrepancies and issues and, where appropriate, owning the design and implementation of processes to improve these issues. Assist with manual data load fixes across various platforms (Salesforce, Marketo, etc), ensuring data integrity and resolving data discrepancies. Provide miscellaneous data operations tool support and fulfill tool provisioning requests, ensuring users have the necessary access and functionality. Drive and collaborate on the creation of a Marketing Data Ops Data Dictionary, ensuring data governance and clarity across tools and systems. Skills & Experience: Required3+ years of experience working in a data operations function or role supporting go-to-market teams RequiredExperience of working with Salesforce (preference for candidates who have worked directly with systems integrations with Salesforce. Salesforce certifications are a plus). Candidates should be comfortable with the core Salesforce Object models RequiredExperience of working with business stakeholders to understand existing workflows, business requirements and translate this into solution design and delivery. RequiredStrong critical thinker and problem solver, with an eye for detail PreferredKnowledge of SQL (for analytics) and comfortable querying data-warehouses for analytical purposes (such as SnowFlake) PreferredCandidates with experience of integrating with analytics and data orchestrations platforms (Openprise, FiveTran, Tableau, Datorama, Google Data Studio/Looker Studio). Preferred Candidates with exposure to a range of Marketing Technology applicationsFor example: Sales outreach platformsSuch as Outreach / SalesLoft. ABM platformsSuch as 6Sense / Folloze. Optimization/ Personalization platformssuch as Intellimize / Optimizely Data Enrichment ToolsSuch as Leadspace/ Clay / ZoomInfo / Clearbit This role requires in-person onboarding and travel to our Bengaluru, IN office during the first week of employment.
Posted 1 week ago
5.0 - 10.0 years
8 - 18 Lacs
Pune, Gurugram, Bengaluru
Work from Office
Role: Lead Analyst (Retail Analytics) Exp: 5-10 years Work location: Bangalore, Chennai, Hyderabad, Pune, Mumbai, Gurgaon Mandatory Skills: SQL + Python + Tableau or PowerBI or Datorama or Looker Studio + Advanced Excel + Statistical Modelling + Retail Analytics Good to have skills: R, SAS, Deep Learning, Artificial Intelligence Interested candidates can share their profiles with bindu@logicalhiring.com References are welcome! For other open roles, please visit - www.logicalhiring.com
Posted 1 week ago
3.0 - 8.0 years
5 - 15 Lacs
Pune, Gurugram, Bengaluru
Hybrid
Role: Senior Analyst (Retail Analytics) Exp: 3-8 years Work location: Bangalore, Chennai, Hyderabad, Pune, Mumbai, Gurgaon Mandatory Skills: SQL + Python + Tableau or PowerBI or Datorama or Looker Studio + Advanced Excel + Statistical Modelling + Retail Analytics Good to have skills: R, SAS, Deep Learning, Artificial Intelligence Interested candidates can share their profiles with bindu@logicalhiring.com References are welcome! For other open roles, please visit - www.logicalhiring.com
Posted 1 week ago
4.0 - 6.0 years
15 - 21 Lacs
Bengaluru
Work from Office
Overview About us We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We currently have 2500+ awesome colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together . Responsibilities This is an exciting role and would entail you to Requirement gathering and evaluation of clients’ business situations in order to implement appropriate analytic solutions. Designs, generates and manages reporting frameworks that provide insight as to the performance of clients’ marketing activities across multiple channels. Be the single point of contact on anything data & analytics related to the project. QA process: Maintain, create and re-view QA plans for deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues. Prioritize tasks and proactively manage workload to ensure timely delivery with high accuracy. Active contribution to project planning and scheduling. Create and maintain project specific documents such as process / quality / learning documents. Should be able to drive conversation with team, client and business stake holders You will be working closely with Our global marketing agency teams. You will also be closely collaborating with Manager and colleagues within the Data Operations & Reporting function Qualifications This may be the right role for you if you have 6 to 7 years’ experience in data management and analysis in Media or relevant domain with strong problem-solving ability. Data management and reporting using different tools like Datorama & SQL. Mandatory hands on knowledge on Datorama is required Strong working knowledge of Excel is mandatory. Strong knowledge on the media metrics, custom calculations, metrics co-relation and data governance. Any other Visualization tool like Power BI /Tableau is good to have. Knowledge of BI tools and Python/R etc good-to-have Ability to identify and help determine key performance indicators for the clients. Experience in heading a team of 4-7 members, with focus towards coaching the team on domain and technology, undertaking their performance management and providing guidance for their career Strong written and verbal communication skills. Familiarity working with large data sets and creating cohesive stories. Able to work successfully with teams, handling multiple projects and meeting timelines. Maintaining positive client and vendor relationships. Presentation skills using MS Power Point or any presentation platforms
Posted 2 weeks ago
6.0 - 9.0 years
15 - 21 Lacs
Bengaluru
Work from Office
Overview We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We currently have 2500+ awesome colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together . Responsibilities Requirement gathering and evaluation of clients’ business situations in order to implement appropriate analytic solutions. Designs, generates and manages reporting frameworks that provide insight as to the performance of clients’ marketing activities across multiple channels. Be the single point of contact on anything data & analytics related to the project. QA process: Maintain, create and re-view QA plans for deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues. Prioritize tasks and proactively manage workload to ensure timely delivery with high accuracy. Active contribution to project planning and scheduling. Create and maintain project specific documents such as process / quality / learning documents. Should be able to drive conversation with team, client and business stake holders Qualifications 6 to 7 years’ experience in data management and analysis in Media or relevant domain with strong problem-solving ability. Hands on experience in Datorama, Alteryx, Excel is mandatory in Media Domain Knowledge on SQL, Python, Tableau is good to have. Ability to identify and help determine key performance indicators for the clients. Experience in heading a team of 4-7 members, with focus towards coaching the team on domain and technology, undertaking their performance management and providing guidance for their career Strong written and verbal communication skills. Familiarity working with large data sets and creating cohesive stories. Able to work successfully with teams, handling multiple projects and meeting timelines. Maintaining positive client and vendor relationships. Presentation skills using MS Power Point or any presentation platforms
Posted 2 weeks ago
5.0 - 10.0 years
10 - 20 Lacs
Chennai
Hybrid
The Operations Engineer will work in collaboration with and under the direction of the Manager of Data Engineering, Advanced Analytics to provide operational services, governance, and incident management solutions for the Analytics team. This includes modifying existing data ingestion workflows, releases to QA and Prod, working closely with cross functional teams and providing production support for daily issues. Essential Job Functions: * Takes ownership of customer issues reported and see problems through to resolution * Researches, diagnoses, troubleshoots and identifies solutions to resolve customer issues * Follows standard procedures for proper escalation of unresolved issues to the appropriate internal teams * Provides prompt and accurate feedback to customers * Ensures proper recording and closure of all issues * Prepares accurate and timely reports * Documents knowledge in the form of knowledge base tech notes and articles Other Responsibilities: * Be part of on-call rotation * Support QA and production releases, off-hours if needed * Work with developers to troubleshoot issues * Attend daily standups * Create and maintain support documentation (Jira/Confluence) Minimum Qualifications and Job Requirements: * Proven working experience in enterprise technical support * Basic knowledge of systems, utilities, and scripting * Strong problem-solving skills * Excellent client-facing skills * Excellent written and verbal communication skills * Experience with Microsoft Azure including Azure Data Factory (ADF), Databricks, ADLS (Gen2) * Experience with system administration and SFTP * Experience leveraging analytics team tools such as Alteryx or other ETL tools * Experience with data visualization software (e.g. Domo, Datorama) * Experience with SQL programming * Experience automating routine data tasks using various software tools (e.g., Jenkins, Nexus, SonarQube, Rundeck, Task Scheduler)
Posted 2 weeks ago
4.0 - 9.0 years
6 - 13 Lacs
Pune, Chennai, Bengaluru
Hybrid
Key Responsibilities: Lead the delivery and implementation of scalable BI solutions using IBM Cognos. Collaborate with cross-functional teams to define project scope, timelines, and resource requirements. Design and implement custom, device-responsive layouts for dashboards and reports. Integrate dynamic data sources, enabling real-time or near-real-time data updates. Utilize advanced charting libraries to create visually engaging and informative data visualizations. Apply frontend and backend scripting frameworks to extend dashboard capabilities and interactivity. Ensure BI solutions are optimized for performance, maintainability, and usability. Provide leadership and mentoring to junior developers or analysts on BI best practices and delivery standards. Preferred candidate profile 4 to 5 years of hands-on experience with IBM Cognos BI tools. • Proven experience leading large-scale BI/analytics projects from design through deployment. • Strong understanding of responsive dashboard design and UI/UX best practices. • Proficiency with scripting languages and frameworks for both frontend (JavaScript, HTML/CSS) and backend (e.g., Python, SQL) - Good to have not mandatory • Expertise in integrating charting and visualization libraries (e.g., D3.js, Highcharts)-Good to have not mandatory
Posted 3 weeks ago
5.0 - 10.0 years
1 - 4 Lacs
Chennai, Tiruchirapalli
Work from Office
Job Title:SFMC Developer Experience5-10 Years Location:Chennai, Trichy (Hybrid) : We are looking for a Salesforce Marketing Cloud (SFMC) Engagement Developer to join our dynamic team. The ideal candidate will have expertise in configuring, developing, and implementing solutions within SFMC, with a strong focus on Journey Builder, Automation Studio, Email Studio, and AMPscript. The role requires a deep understanding of customer segmentation, personalization, and multi-channel campaign execution to enhance engagement and drive business growth. Key Responsibilities: Develop and implement personalized, automated customer journeys using Journey Builder and Automation Studio. Design and optimize email templates using AMPscript, HTML, and CSS for dynamic content personalization. Work with Marketing Cloud APIs to integrate external data sources and enable seamless data synchronization. Leverage Data Extensions, SQL, and Contact Builder to manage and segment audiences efficiently. Collaborate with marketing, data, and business teams to translate requirements into SFMC solutions. Implement triggered sends, transactional messaging, and audience targeting to improve engagement. Monitor campaign performance, troubleshoot issues, and optimize workflows for efficiency. Ensure compliance with email marketing best practices, CAN-SPAM, and GDPR regulations. Required Skills & Qualifications: 5+ years of hands-on experience in Salesforce Marketing Cloud (SFMC) development. Proficiency in Journey Builder, Automation Studio, Email Studio, and Content Builder. Strong expertise in AMPscript, SQL, and SSJS (Server-Side JavaScript) for dynamic content and automation. Experience with REST and SOAP APIs for integrating SFMC with external systems. Understanding of Data Extensions, Contact Builder, and Audience Segmentation. Experience in multi-channel campaign execution (Email, SMS, Push, Advertising Studio). Ability to analyze marketing data and optimize customer engagement strategies. Strong problem-solving skills with a data-driven approach to campaign improvements. Familiarity with Salesforce CRM, Data Cloud, and Marketing Cloud Intelligence (Datorama) is a plus. Salesforce Marketing Cloud Developer Certification is highly desirable. If you are passionate about data-driven marketing and automation and have the technical skills to deliver personalized customer experiences, we’d love to hear from you!
Posted 3 weeks ago
6 - 9 years
12 - 16 Lacs
Bengaluru
Work from Office
Overview We have an exciting role of Lead in Reporting & Insights to drive data-driven decisioning in the marketing and communication space for some of the best brands in the world Responsibilities This is an exciting role and would entail you to Requirement gathering and evaluation of clients’ business situations in order to implement appropriate analytic solutions. Designs, generates and manages reporting frameworks that provide insight as to the performance of clients’ marketing activities across multiple channels. Be the single point of contact on anything data & analytics related to the project. QA process: Maintain, create and re-view QA plans for deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues. Prioritize tasks and proactively manage workload to ensure timely delivery with high accuracy. Active contribution to project planning and scheduling. Create and maintain project specific documents such as process / quality / learning documents. Should be able to drive conversation with team, client and business stake holders Qualifications You will be working closely with Our global marketing agency teams. You will also be closely collaborating with Manager and colleagues within the Data Operations & Reporting function. This may be the right role for you if you have 6-9 years experience in data management and analysis in Media or relevant domains with strong problem-solving ability. Data visualization using Alteryx must have. Other visualization tools like Looker Studio etc., are good to have Data management and reporting using different tools like SQL is must have and Datorama, R, Python, etc are good to have Strong working knowledge of Excel is mandatory. Knowledge of PostgreSQL (AWS) and Microsoft SQL (Azure) is good to have. Strong knowledge on media metrics, custom calculations, and metrics co-relation Ability to identify and help determine key performance indicators for the clients. Strong written and verbal communication skills. Led delivery teams and projects to successful implementations Familiarity working with large data sets and creating cohesive stories. Able to work and lead successfully with teams, handling multiple projects and meeting timelines. Maintaining positive client and vendor relationships. Presentation skills using MS Power Point or any presentation platforms
Posted 3 months ago
2 - 4 years
9 - 12 Lacs
Bengaluru
Work from Office
Job Title: Analyst - Global Reporting Department: Analytics Reporting To: Manager - Analytics Job Location: Pune (Work from Office) Interview Mode: Walk-in Interviews at Bangalore Company Overview We are a global marketing services company catering to top-tier clients like Johnson & Johnson, Coke, Cathay Pacific, GoPro, FitBit, and Sony. Our centralized digital operations unit in India supports campaign implementation and reporting for global clients. We seek a dynamic Analyst - Global Reporting to enhance our data analytics capabilities, automate reporting, and build interactive dashboards. Job Summary As an Analyst - Global Reporting , you will play a crucial role in transforming raw data into actionable insights. Your expertise in data visualization, ETL processes, SQL queries, and Excel-based reporting will be leveraged to develop interactive dashboards and reports. You will collaborate with global stakeholders, troubleshoot data anomalies, and implement process automation. Key Responsibilities Data Analysis & Reporting: Design, develop, and maintain automated dashboards and reports using Tableau, Datorama, Power BI, or QuickSight . Aggregate and analyze data from multiple sources to generate key business insights. Retrieve and manipulate data using SQL queries and join multiple datasets. ETL & Data Processing: Support ETL processes using MSSQL, Alteryx, and other data processing tools . Manage data extraction, transformation, and loading processes efficiently. Stakeholder Collaboration & Reporting Optimization: Work closely with global business teams to understand reporting needs and develop customized reports . Ensure reports are formatted correctly and meet delivery deadlines. Investigate data discrepancies and provide actionable resolutions. Dashboard Maintenance & Data Visualization: Update and maintain Tableau, Excel, or similar dashboards for daily/weekly reporting. Identify and integrate new data sources to improve visualization effectiveness. Assist in taxonomy classification, data cleansing, and reformatting of reports. Required Qualifications & Skills Experience: Minimum 2+ years in Data Analytics, Reporting, and Visualization . Technical Skills: SQL Strong experience in writing complex queries and handling large datasets . Data Visualization Hands-on experience with Tableau, Power BI, QuickSight, or Datorama . Excel VBA & Advanced Excel Experience in automating reports and handling complex formulas. ETL Tools – Familiarity with MSSQL, Alteryx, or similar platforms . Soft Skills: Strong verbal and written communication skills. Ability to interpret data and present insights effectively . Comfortable working in a fast-paced, dynamic environment .
Posted 3 months ago
7 - 12 years
9 - 14 Lacs
Bengaluru
Work from Office
Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Salesforce Marketing Cloud Customer Data Platform Good to have skills : Salesforce Marketing Cloud Minimum 7.5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. You will be responsible for managing the team and collaborating with multiple teams to make key decisions. Your typical day will involve overseeing the application development process, providing solutions to problems, and ensuring the successful delivery of projects. Roles & Responsibilities: Drive requirements and design to identify and recommend workable solutions to clients across data driven marketing, single view of the customer, and marketing technology, with a specialization in Customer Data Platforms Understand business and technical requirements and translate these into a technical solution. Analyze business processes and identify alternative solutions, assess feasibility, and recommend new approaches typically seeking to exploit new technology components. Model processes, architecture, data structures and information required to support their clients' projects. Develop enterprise-grade information architecture and processes which truly utilize and realize the value of salesforce.com application technology. Take a collaborative role in developing and enforce a set of architecture and development libraries and whitepapers. Set standards for programming tools and techniques and advise on their application and compliance. Design integrations between SFMC products and the client's architecture. Support project managers in all stages of the software development process. Assign work through the correct communication channels to technical consultants and monitor performance providing advice, guidance, and assistance. Oversight of the development and configuration of SFMC solution and ensuring quality delivery. Drive data profiling and unification approach. Create architecture and solution blueprints to meet client requirements. Work with business and technology client representatives to gather functional and technical requirements. Keep informed of the latest technology trends and innovations especially in the areas of customer data platforms, marketing automation, data integration, master data management, marketing resource management, digital asset management, web content management, mobile, and social media. Professional & Technical Skills: 5+ years of hands-on experience on Salesforce Marketing Cloud. Bachelor's degree or equivalent (minimum 12 years) work experience Enterprise architecture experience The ability to translate business requirements into technical design documents and to take these design documents and communicate them to developers. Additional Information: Experience working in an Agile project environment. SFMC Certifications ideally including Developer and Consultant. Expert on Salesforce Marketing Cloud product set including Datorama, Pardot, Interaction Studio, Customer 360 Audiences. Experience with marketing campaign design and implementation. Full lifecycle implementation experience using various SDLC methodologies. Experience with marketing customer data models, marketing analytics. Experience in a consulting environment and/or digital agency with demonstrated track record of continuing responsibilities, creativity, and innovation. Familiar with several areas of Salesforce and the Force.com Platform e.g. Sales Cloud, Service Cloud, Force.com Ability to show integration and security design principles. Solid experience of HTML, CSS, and JavaScript Qualifications 15 years full time education
Posted 3 months ago
6 - 8 years
15 - 21 Lacs
Bengaluru
Work from Office
Overview We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We currently have 2500+ awesome colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together . Responsibilities Requirement gathering and evaluation of clients’ business situations in order to implement appropriate analytic solutions. Designs, generates and manages reporting frameworks that provide insight as to the performance of clients’ marketing activities across multiple channels. Be the single point of contact on anything data & analytics related to the project. QA process: Maintain, create and re-view QA plans for deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues. Prioritize tasks and proactively manage workload to ensure timely delivery with high accuracy. Active contribution to project planning and scheduling. Create and maintain project specific documents such as process / quality / learning documents. Should be able to drive conversation with team, client and business stake holders Qualifications 6 to 7 years’ experience in data management and analysis in Media or relevant domain with strong problem-solving ability. Data management and reporting using different tools like Datorama & SQL. Mandatory hands on knowledge on Datorama is required Strong working knowledge of Excel is mandatory. Strong knowledge on the media metrics, custom calculations, metrics co-relation and data governance. Any other Visualization tool like Power BI/Alteryx/Tableau is good to have. Ability to identify and help determine key performance indicators for the clients. Experience in heading a team of 4-7 members, with focus towards coaching the team on domain and technology, undertaking their performance management and providing guidance for their career Strong written and verbal communication skills. Familiarity working with large data sets and creating cohesive stories. Able to work successfully with teams, handling multiple projects and meeting timelines. Maintaining positive client and vendor relationships. Presentation skills using MS Power Point or any presentation platforms
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