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2.0 - 7.0 years
10 - 20 Lacs
Gurugram
Remote
Role & responsibilities Apply marketing principles and campaign strategies to manage audience segmentation. Collaborate with marketing teams to understand campaign objectives and translate these into audience segments. Communicate effectively with both technical and non-technical stakeholders. Adhere to industry standards for data handling, including PII data storage, transfer, and disposal procedures. Utilize AEP for segment creation, PII data handling compliance, and data governance or use Adobe Campaign Classic for audience segmentation, audience enrichment, and data handling processes. Preferred candidate profile Must Have Skills Proficiency in marketing principles and campaign strategie...
Posted 4 months ago
2 - 7 years
0 - 0 Lacs
Gurugram
Work from Office
Role & responsibilities Apply marketing principles and campaign strategies to manage audience segmentation. Collaborate with marketing teams to understand campaign objectives and translate these into audience segments. Communicate effectively with both technical and non-technical stakeholders. Adhere to industry standards for data handling, including PII data storage, transfer, and disposal procedures. Utilize AEP for segment creation, PII data handling compliance, and data governance or use Adobe Campaign Classic for audience segmentation, audience enrichment, and data handling processes. Preferred candidate profile Experience with Lead nurture workstreams. Experience with data modelling an...
Posted 4 months ago
1 - 2 years
16 - 20 Lacs
Gurugram
Work from Office
Job Title - S&C Global Network - AI - Marketing (MMM) - Consultant Management Level: 9-Team Lead/Consultant Location: Bengaluru, BDC7C Must-have skills: Market Mix Modeling (MMM) Good to have skills: Ability to leverage design thinking, business process optimization, and stakeholder management skills. Job Summary : This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Roles & Responsibilities: Provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance. Must have knowledge of SQL language and at-least one cloud-based tech...
Posted 5 months ago
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