Brand Solution Strategist- Advertising Agency- Chennai Pink Sky HR Services

4.0 - 8.0 years

0 Lacs

chennai, tamil nadu

On-site

We are seeking a dynamic and detail-oriented Strategy & Planning Manager/Senior Manager to join our Strategy team at ting in Chennai. In this role, you will be instrumental in developing brand and communication strategies for a diverse range of brands, from budding startups to established enterprises seeking transformation. Your responsibilities will involve shaping narratives, refining positioning, and identifying growth opportunities for our clients. Your key responsibilities will include leading the end-to-end strategy development process encompassing services such as Brand Audits, Brand Strategy, Naming, Architecture, Culture, Go-To-Market, and Communication Strategy. You will play a crucial role in defining brands through purpose, audience profiling, vision articulation, and positioning frameworks. Additionally, you will be tasked with creating impactful brand messaging, consumer journey maps, and interpreting business challenges into strategic directives supported by insights and cultural relevance. Furthermore, you will conduct thorough primary and secondary research including market analysis, competitive audits, and user interviews to derive actionable insights that shape strategic frameworks. Staying abreast of consumer trends, behavioral shifts, and industry white spaces will be essential to infuse forward-thinking perspectives into all strategies. You will engage in facilitating workshops, collaborating closely with clients, and delivering high-impact presentations through structured and visually compelling documents. Your role will also involve working collaboratively with creative, design, content, and account management teams to ensure seamless alignment between strategy and execution. As part of your role, you will mentor junior strategists, contribute to team development, and participate in building tools and templates to enhance our strategic offerings. The ideal candidate will possess 4-5 years of experience in strategy roles within brand consulting, advertising, consumer insights, or startup environments. Strong strategic acumen, storytelling prowess, experience in developing brand strategy documents, and exceptional communication skills are essential requirements for this role. Additionally, experience in conducting strategic workshops, familiarity with cultural strategy, and a passion for consumer brands or startups are advantageous. If you have a knack for navigating ambiguity, working across different sectors, and excel in client-facing scenarios, we encourage you to share your resume with us at charmi@pinkskyhr.com. This is a full-time position with opportunities for growth and development. The work schedule may involve night shifts, rotational shifts, UK shifts, or US shifts, and the role requires in-person presence at the Chennai location.,

Posted 1 month ago

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