Company Description Cucino is a fmcg startup transforming instant meals in India. We offer the country’s first instant spaghetti with preservative-free liquid sauces , ready in just 5–7 minutes. Made with no maida, no palm oil, and no MSG , Cucino delivers bold, restaurant-style flavours using real ingredients and advanced thermal processing. Role Description This is a full-time Sales Executive role located in Delhi, India at Cucino India. The Sales Executive will be responsible for generating leads, meeting sales targets, building and maintaining relationships with clients, and negotiating contracts. Qualifications Sales, Negotiation, and Client Relationship Management skills Excellent Communication and Interpersonal skills Time Management and Organization abilities Proven track record in sales and achieving targets Knowledge of the food and FMCG industry is a plus Bachelor's degree in Business Administration or related field
Location: New Delhi Type: Full-time Brand: Cucino India Role Overview The Sales Head will be responsible for driving Cucino’s revenue growth by developing, executing, and optimizing sales strategies across all channels — General Trade (GT), Modern Trade (MT), E-commerce, and Institutional Sales. This role demands a strategic thinker with hands-on execution skills, capable of building a high-performing sales team, forging strong trade partnerships, and opening new market opportunities. What You’ll Do Develop & execute Go-to-Market strategy for our products. Build, manage, and grow our distributor relationship and retail network. Use existing market connections to get sales. Lead sales team, set targets, and ensure monthly sales growth. Drive brand visibility & product placement across key markets. Work closely with founders to shape pricing, offers, and expansion plans Develop and implement a comprehensive sales strategy to achieve revenue and distribution targets. Drive expansion in modern trade, general trade, HoReCa, and D2C channels. Monitor market trends, competitor activity, and customer feedback to refine strategy. What We’re Looking For 5+ years of sales experience in FMCG (food category preferred). Proven track record of delivering strong sales growth and launching new brands in the market. Pre-existing strong network of distributors, wholesalers, and retailers. Excellent leadership, negotiation, and communication skills. Entrepreneurial mindset with a result-oriented approach. Perks Be part of a fast-growing food brand disrupting the instant food space. Opportunity to shape the sales strategy from the ground up. Competitive compensation with performance-based incentives. Preferred: Prior experience with premium or niche FMCG brands. Network of distributor and retail connections in target markets. If you’re passionate about building a fast-growing brand and thrive in a role where strategy meets execution, we’d love to hear from you. To Apply: Send your resume to contact@cucino.in with the subject line “Sales Head – Cucino”
The Sales Head role at Cucino India, based in New Delhi, is a full-time position responsible for driving revenue growth through the development, execution, and optimization of sales strategies across various channels such as General Trade, Modern Trade, E-commerce, and Institutional Sales. As the Sales Head, you will need to be a strategic thinker with hands-on execution skills, capable of building a high-performing sales team, establishing strong trade partnerships, and exploring new market opportunities. Your responsibilities will include developing and executing the Go-to-Market strategy for the company's products, managing and expanding distributor relationships and retail networks, utilizing existing market connections to drive sales, leading the sales team to achieve monthly growth targets, enhancing brand visibility and product placement in key markets, collaborating with founders on pricing, offers, and expansion plans, and implementing a comprehensive sales strategy to meet revenue and distribution goals. Additionally, you will be required to drive expansion in modern trade, general trade, HoReCa, and D2C channels, and stay updated on market trends, competitor activities, and customer feedback to refine strategies. The ideal candidate for this role should have at least 5 years of sales experience in the FMCG sector, with a preference for the food category. A proven track record of delivering strong sales growth and launching new brands, a strong network of distributors, wholesalers, and retailers, excellent leadership, negotiation, and communication skills, an entrepreneurial mindset with a results-oriented approach are desired qualities. Prior experience with premium or niche FMCG brands and an existing network of distributor and retail connections in target markets are preferred. Joining Cucino India offers you the opportunity to be part of a rapidly growing food brand that is disrupting the instant food space. You will have the chance to shape the sales strategy from the ground up and receive competitive compensation with performance-based incentives. If you are passionate about building a fast-growing brand and excel in a role that combines strategy with execution, we encourage you to apply by sending your resume to contact@cucino.in with the subject line "Sales Head - Cucino.",