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5.0 - 9.0 years
0 Lacs
pune, maharashtra
On-site
The Marketing Manager is primarily responsible for planning and executing marketing activities within the available resources to generate a targeted number of enquiries at dealerships to achieve sales objectives. This includes planning and executing all lead generation activities as per dealership sales targets and MBIL directives, as well as aligning and executing national marketing campaigns at the dealership level. The Marketing Manager is also responsible for liaising with the Marketing team of MB India for implementing various marketing programs at the dealership and providing regular feedback. The Marketing Manager's responsibilities include understanding the sales objectives of the dealership and communicating the marketing needs accordingly, planning marketing activities based on market and organizational needs, keeping the dealership informed about competitor marketing activities, and creating a marketing calendar including budgeting as per MBIL guidelines. Additionally, timely feedback on the execution of marketing activities, acting as a point of contact between the dealership and MBIL for marketing-related matters, and regular communication with the MBIL marketing team for all aspects of marketing and CRM activities at the dealership level are key aspects of the role. The Marketing Manager is expected to share quarterly and monthly marketing plans as per the formats and timelines communicated by MBIL, discuss and obtain approvals on marketing plans prior to execution, adhere to MBIL CI guidelines for ideas and creatives, provide regular feedback on dealership and competitor activities, and submit quarterly marketing reports and claims. Furthermore, the Marketing Manager will coordinate with the corporate communication team at MBIL for media-related activities, press conferences, product launches, and communicate with various publications, event agencies, and organizations for marketing opportunities. Qualifications for the role include an MBA or PGDBM, with a minimum of 5-6 years of experience in marketing, advertising, or events, preferably within the auto, consumer durable, or FMCG sector. Specialized knowledge required includes clear thinking capabilities, the ability to align activities towards goals and sales targets, strong communication skills, a customer-oriented attitude, coordination skills with external agencies, team player attributes, ability to handle customer queries and complaints, analytical skills, event management skills, and knowledge of digital marketing activities. The ideal candidate should have extensive knowledge of retail marketing, at least 4 years of experience in marketing/events/advertising (with a minimum of 2 years in the auto, consumer durable, or FMCG industries), a fair understanding of digital marketing activities, a passion for promoting the brand, a creative mindset, openness to new ideas, high motivation, commitment towards the brand, and responsibility for all dealership marketing activities. Remuneration for this role should be treated as a Senior Member of the team and paid accordingly, including travel and other allowances. Benefits include statutory benefits, accidental policy, incentives, and company assets such as a laptop and SIM card.,
Posted 4 days ago
0.0 - 4.0 years
0 Lacs
kozhikode, kerala
On-site
The role involves collaborating with the Sales Manager or designated team members to effectively execute assigned tasks. You will be responsible for sharing ideas to improve sales strategies and marketing efforts, monitoring and reporting on marketing campaign performance, and tracking sales activities. Researching and preparing lists of potential leads and customers will be a key responsibility, along with actively participating in meetings, workshops, and training sessions. Building strong relationships with new customers and nurturing existing client accounts will be crucial. You will support the planning, organization, and execution of marketing campaigns and events, while also maintaining and updating sales records, databases, and relevant documents. Observing and contributing to the execution of various sales processes and identifying process improvement opportunities will also be part of your role. Providing support for marketing campaigns, events, and related activities is essential, as is maintaining a detailed record of tasks, learning outcomes, and presenting key insights to staff and management. Planning and coordinating promotional activities such as house visits and notice distribution for offline centers will also be required. Generating new sales opportunities through lead follow-ups and outbound cold calls, as well as developing and sharing a new lead database with admission executives for cold calling, are part of the responsibilities. You will also be responsible for updating, monitoring, and managing CRM activities and sales data, as well as attending team meetings, internal trainings, and workshops regularly. The ideal candidate should be a Graduate or currently pursuing a degree in Business, Marketing, or a related discipline, with strong communication and interpersonal skills. Eager to learn with a proactive, self-motivated approach, you should be capable of working independently as well as collaboratively within a team. Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) is required. This is a full-time position requiring in-person work at various locations including Kannur, Vadakara, Perambra, Balussery, Palakkad, Thrissur, Kottayam, Alappuzha, Kollam, Neyyatinkara, and Kottakkal. The preferred language for this role is English.,
Posted 5 days ago
2.0 - 6.0 years
0 Lacs
kochi, kerala
On-site
As a Digital Marketing Specialist, you will play a crucial role in developing and implementing the online creative strategy to align with the brand's objectives. Your primary responsibilities will include increasing website ranking, both organic and paid traffic, as well as growing the subscriber base for the brand's website. You will be responsible for optimizing and monitoring website content to drive traffic effectively. Additionally, enhancing the User Interface (UI) and User Experience (UX) of the website will be a key focus area to ensure a seamless online experience for users. Market research and keyword research will be essential tasks that you will perform regularly to stay up-to-date with industry trends. Tracking conversion rates and adjusting strategies to achieve optimal results will be part of your daily routine. Creating new accounts, conducting keyword research, editing ad copy, and managing re-marketing efforts will be part of your digital marketing activities. You will also oversee CRM activities, including creating newsletters and emailers to engage with the brand's audience effectively. Developing a content calendar to schedule posts, upcoming events, and other company activities will be crucial in maintaining a consistent online presence. Your ability to generate maximum ROI from each digital campaign implemented will be essential to drive business growth. Creating a dashboard to track the effectiveness of various digital mediums and monitoring competitors" digital presence will be part of your ongoing responsibilities. Staying updated on the latest trends in technology and digital marketing will be crucial to ensure the brand remains competitive in the online space.,
Posted 2 weeks ago
6 - 10 years
3 - 3 Lacs
Raipur
Work from Office
Primary role of Customer Relationship Manager is to drive continuous improvement through existing customer feedback systems. Acknowledge the customer and handle guests. Customer Satisfaction level analysis. Maintain high standards of house keeping
Posted 3 months ago
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