4 Criteo Jobs

You are a detail-oriented Analyst specializing in Criteo and Citrus advertising platforms at Omnicom Global Solutions in Bangalore, Karnataka, India. Your main responsibility is to drive the success of retail media campaigns by launching and optimizing sponsored product campaigns across multiple retailer platforms. You will utilize data-driven insights to enhance campaign performance, manage budget allocation efficiently, and provide strategic recommendations for continuous improvement. This role is ideal for someone who thrives in a fast-paced, analytical environment and is passionate about e-commerce, performance marketing, and retail media advertising. Omnicom Global Solutions is an integral part of Omnicom Group, a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising and communications services to over 5,000 clients in more than 70 countries. Omnicom Global Solutions India plays a key role by providing stellar products and services in Creative Services, Technology, Marketing Science, Media Services, Market Research, and Business Support Services. Flywheel operates a leading cloud-based digital commerce platform across the world's major digital marketplaces, enabling clients to access near real-time performance measurement and improve sales, share, and profit. Through expertise, scale, global reach, and highly sophisticated AI and data-powered solutions, Flywheel provides differentiated value for both the world's largest consumer product companies and fast-growing brands. As an Analyst specializing in Performance Marketing, your responsibilities include: - Building, launching, and optimizing sponsored product campaigns across multiple retailer platforms using Criteo and Citrus. - Monitoring and adjusting budget allocation to ensure efficient spending and maximize campaign impact. - Tracking and analyzing key performance metrics such as CPC, ROAS, impressions, and conversion rates. - Implementing data-driven bid adjustments, audience targeting strategies, and campaign structure improvements for continuous performance enhancement. - Developing performance reports, providing actionable insights, and recommending optimization strategies based on data trends. - Working closely with internal teams and external partners to align campaign goals with broader business objectives. To qualify for this role, you should have: - 2-3 years of hands-on experience managing retail media advertising and sponsored product campaigns on Criteo and Citrus. - Strong analytical skills with a data-driven approach to campaign management. - Ability to effectively manage multiple campaigns across various retailers while ensuring performance goals are met. - Proficiency in budget pacing, bid management, and ROAS optimization. - A proactive mindset focused on continuous improvement and innovation. - Strong communication skills to convey insights and collaborate effectively with stakeholders.,

About the opportunity: Job Title: Mobile Marketing - GCC Level: Deputy Manager Location: Gurgaon Reporting: Associate Director - Performance Marketing About the Function: Mobile Marketing is a key pillar within the Flight and GCC line of business, focused on reaching, engaging, and converting users through platforms such as smartphones, tablets, mobile apps and desktop. This team leverages data-driven strategies and personalized campaigns to deliver high impact marketing across various digital channels. The goal is to meet new users where they are most active and drive meaningful engagement that supports business growth About the role: Join GCCs leading travel brand as it accelerates its mobile and search growth journey! The role focuses on leading app user acquisition efforts by strategizing, executing, and optimizing paid campaigns across platforms such as Google UAC, Google Search, Meta (Facebook & Instagram), TikTok, and more. The incumbent will be instrumental in driving high-quality installs, maximizing ROI, and contributing to business objectives through sharp performance marketing and data-led decisions. What will you be doing: Strategy Development: Craft and implement robust paid marketing strategies aligned with overall business objectives and mobile growth targets. Campaign Management: Plan, launch, and optimize performance marketing campaigns across Google Ads, Meta (Facebook & Instagram), Snapchat, and other key platforms. Performance Analysis: Track, analyze, and report on campaign metrics; leverage insights to improve ROI and meet defined KPIs. Budget Management: Efficiently manage and allocate campaign budgets to ensure maximum effectiveness and cost efficiency. Customer LTV & Retention: Coordinate with the CLM team to engage user cohorts through remarketing channels like Google UACe, RevX, and Criteo. Cross Functional Collaboration: Collaborate with Revenue and Product teams to drive funnel improvements and conversion through targeted offers and product enhancements. Reporting & Data Visualisation: Create clear and concise reports and automated dashboards to communicate insights effectively to leadership and cross-functional teams Qualifications & Experience: MBA from a reputed institute with 24 years of hands-on experience in performance marketing, demonstrating a strong track record in running and scaling paid campaigns Platform Expertise: Proficiency in Google Ads, Meta Ads Manager (Facebook & Instagram), Snapchat Ads; exposure to other platforms like LinkedIn, Twitter, TikTok is a plus. Analytical Mindset: Strong analytical skills with the ability to draw insights from performance data and drive data-backed decisions Certifications: Google Ads, Meta Blueprint, or similar certifications will be an added advantage Creative Understanding: Good understanding of creative elements and their role in driving campaign performance Key Success Factors: Creative Thinking: Ability to think innovatively and craft impactful mobile marketing strategies that break the clutter Strong Communication: Excellent communication and collaboration skills to work effectively across cross-functional teams Attention to Detail: Sharp attention to detail and strong organizational abilities to manage multiple campaigns simultaneously and flawlessly Show more Show less

Your responsibilities as a Media Performance Manager (Commerce) ? Manage multichannel E-Commerce Platforms on Amazon, Criteo, Citrus, Lazada, Shopee ? Knowledge on Amazon Editor is a must ? Knowledge on Google Ads Editor and Bing Ads Editor is a must ? Hands on experience with media planning, campaign setup and optimisation ? Quality check of reports and analysis followed by insight sharing on campaign performance and troubleshooting ? Work with internal teams to provide clients with Search recommendations and optimization strategies that align with objectives ? Traffic all creatives into platform and set up campaigns prior to launch date ? Maintain knowledge of media technology and analytical tools ? Navigate through variety of third-party systems to complete monthly billing documentation ? Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPI&aposs ? Maintaining daily pacing reports, weekly and monthly performance reports & post campaign analysis reports ? MS Excel, Google Sheets, Data Studio, PowerBI & Presentations ? Automation to save time and increase productivity ? Performance management ? Conducting monthly connects and supporting MBRs, QBRs & annual reviews ? Assist in preparing pitches for new clients You will fit right in if you have ? Any graduate (Specialization in Marketing, Digital Technologies, Business Management, or relevant field would be preferred) ? 4 to 6 Years of experience in Biddable media domain ? Strong knowledge in various E-Commerce Platforms on Amazon, Criteo, Citrus, Lazada, Shopee ? 1+ year Team Management experience If you are excited for ? Opportunities to grow with Publicis Groupe that believes in Power of One. We will help you partner with our clients across the globe in various industries ? Diverse team & progressive work environment ? A place where learning never stops. We ensure you get trained on multiple platforms and domains which enables you to have cross functional experience within the organization ? Empowering your ambitions through our dedicated Total Rewards Program, competitive pay and benefits package YOU are the one were looking for Someone who truly understand what it takes to serve clients beyond expectations: crackone-off client challenges. Develop insights. Spark breakthrough creative ideas. Publicis Global Delivery is proud to be an equal opportunity employer. Eligible applicants will be considered without regard to race, colour, religion, sexual orientation, gender identity, ethnicity, disability status, marital status or any other characteristic protected by applicable local laws, regulations, and ordinances. Show more Show less

This exciting role of an Ecommerce Specialist requires you to creatively manage digital media campaigns for our global brands. Your expertise of Ecommerce and Marketplaces like Amazon, Walmart, Tesco, eBay and knowledge of the platforms like Citrus, Criteo etc would make you a great fit for this position. This is a great opportunity to work closely with the Top Global brands and own large and reputed accounts. About Annalect India We are an integral part of Annalect Global and Omnicom Group, the second largest advertising agency holding company in the world in terms of revenue and is the leading global marketing communications company. Our portfolio includes: three global advertising agency networks: BBDO, DDB and TBWA; three of the worlds premium media services under Omnicom Media Group: OMD, PHD and Hearts & Science. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics) and Media Services. We currently have 1800+ awesome colleagues (in Annalect India) who are committed to solve our clients pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together! This is an exciting role and would entail you to Successfully managing day-to-day performance of campaigns across different ecommerce platforms including but not limited to, Amazon search and DSP, Criteo, Citrus, eBay etc. Be responsible for identifying and opening new accounts / platforms to add to incremental business, while managing the current partners Maintaining daily pacing reports, weekly and monthly performance reports & post campaign analysis reports Work on Ad copies, keywords research and bid optimization. Accurate reporting of PPC account performance against KPIs set on a weekly/bi-weekly/monthly basis as per the requirement Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives Able to make compelling arguments based on data and results for more client data access. Work with the e-commerce team leads & support on all campaign related operations and reporting requirements Achieve 100% certification on all e-commerce related platform trainings & certifications Eg: AMS (Amazon), Criteo etc Work with the e-commerce team lead on all media commerce strategy & planning discussions. Work with the e-commerce lead to ensure 100% achievement of targets delivered to client. This may be the right role for you if you have A full-time graduate degree (Mandatory) Minimum 6 years of experience in managing ecommerce campaigns for large clients. Expert knowledge of Amazon Ads, Amazon DSP and Criteo with hands-on experience using demand-side platforms for large-scale clients Working knowledge of the holistic ecommerce landscape: video, display, search, cataloguing, content etc Able to proficiently describe all possible KPIs and how they fit into the customer journey. Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis. Strong understanding of the digital ad & media platforms like Amazon Search, Google, FB, etc. -hands on experience of platform, understanding on key metrics & their business implication