3.0 - 7.0 years

0 Lacs

surat, gujarat

On-site

As a Visualizer at our innovative lab-grown diamond brand, your primary responsibility will be to craft compelling brand narratives that position lab-grown diamonds as the future of sustainable luxury. You will develop multi-layered story frameworks that emotionally connect with consumers, highlighting the journey from laboratory creation to lifetime memories. Your role will involve creating customer-centered narratives that address pain points around traditional diamond sourcing and environmental concerns, while also building storylines around key brand moments that celebrate the unique properties of lab-grown diamonds. In terms of visual aesthetics and creative direction, you will define and maintain the visual brand identity through cohesive color palettes, typography, and imagery that reflect modern luxury and scientific precision. Additionally, you will create mood boards and visual style guides that capture the brand's aesthetic philosophy, ensuring consistency across digital platforms, packaging, and marketing materials. Your expertise in visual storytelling will be crucial in designing innovative visual presentations that showcase the brilliance of lab-grown diamonds through advanced photography and digital visualization techniques. Establishing brand voice guidelines that communicate authenticity, innovation, and ethical luxury will also be a key aspect of your role. You will develop tone of voice frameworks that adapt across different audiences, crafting brand language that differentiates lab-grown diamonds from traditional alternatives while prioritizing transparency about the lab-grown process. Furthermore, you will conceptualize integrated creative campaigns that educate consumers about lab-grown diamond benefits and create immersive brand experiences through visual storytelling that make the scientific process accessible and aspirational. Collaboration with marketing teams, photographers, content creators, and product development teams will be essential to ensure that visual concepts align with business objectives and maintain brand standards. Your ability to present creative concepts to stakeholders and articulate the strategic rationale behind visual and narrative choices will be crucial in driving the brand's success. To excel in this role, you should have a Bachelor's degree in Graphic Design, Fine Arts, Marketing, or a related creative field, along with 3-5 years of experience in brand visualization, creative direction, or visual storytelling, preferably in the luxury goods or jewelry industry. Your portfolio should demonstrate expertise in brand narrative development, visual identity creation, and multi-channel creative campaigns. Advanced proficiency in Adobe Creative Suite, experience with digital visualization tools, and a strong understanding of luxury brand aesthetics are also required. This full-time position offers you the opportunity to shape the visual identity of a pioneering brand in the sustainable luxury space. You will work in a collaborative, innovation-focused environment where creativity and strategic thinking are valued, contributing to the brand's success in resonating with modern consumers seeking ethical luxury alternatives.,

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