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Lead - Demand Planning & Growth

Swiggy

0.0 years

Bengaluru, Karnataka, India

On-site

Key Responsibilities Merchandising Strategy & Storefront Optimization: Develop and execute a comprehensive on-site merchandising strategy that aligns with B2B customer needs, sales goals, and market trends. Manage product categorization, on-site search optimization, and implement effective cross-sell/up-sell strategies to increase Average Order Value (AOV). Utilize data to analyze user behavior, conversion funnels, and customer journeys. Identify friction points and opportunities for optimization; design and implement A/B tests to improve key metrics like clickthrough rate, conversion rate and user engagement. Marketing & CRM Campaign Management: Design, launch, and manage end-to-end digital...

Posted 3 weeks ago

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