9 Creative Optimization Jobs

Role Overview: As a Senior Machine Learning Scientist at Wayfair's Advertising Optimization & Automation Science team, you will play a crucial role in designing and implementing intelligent, ML-powered systems to provide personalized recommendations and automate campaign processes within Wayfair's advertising platform. Collaborating with other scientists, as well as internal Product and Engineering teams, you will be instrumental in developing capabilities that enhance commercial value and improve advertiser outcomes. Key Responsibilities: - Design and construct intelligent budget, target Return on Ad Spend (tROAS), and SKU recommendations, along with simulation-driven decision-making that g...

You will play a crucial role as a Senior Brand Executive at Livspace, acting as the bridge between the creative team and stakeholders in alliance marketing and sales. Your primary responsibility will be to uphold the Livspace brand identity within the alliance marketing and sales teams, providing marketing support for both offline and online partnerships and events, and ensuring brand salience is consistently maintained. **Key Responsibilities:** - Assist in refining marketing strategies and briefing the creative team on marketing collaterals for alliance partnerships and events. Analyze performance data to optimize marketing approaches. - Take the lead on all brand marketing efforts for eve...

As a skilled Ads, SEO & Account Manager at our company, you will play a crucial role in driving growth through performance advertising, search engine optimization, and client account management. Your expertise in Google Ads, Meta Ads, and SEO strategies will be pivotal in optimizing paid ad campaigns, improving organic search rankings, and ensuring client satisfaction. Key Responsibilities: - Develop, manage, and optimize paid ad campaigns on Google Ads and Meta Ads platforms. - Conduct keyword research, optimize website content, and implement strategies to enhance organic search rankings. - Serve as the primary point of contact for clients, ensuring alignment with marketing objectives and o...

You will be responsible for developing and managing performance marketing strategies across various channels such as Google Ads, Facebook, Instagram, Display Networks, and other digital platforms. Your role will involve overseeing and optimizing paid search (PPC), paid social, affiliate marketing, and programmatic campaigns to achieve business objectives. It will be crucial to create targeted strategies that drive online sales, lead generation, and customer acquisition. In terms of budget and spend management, you will monitor and allocate the digital marketing budget effectively across different platforms to ensure maximum return on investment (ROI). Tracking and optimizing cost per acquisi...

You are a skilled and results-driven Facebook & Google Ads Specialist sought to join our team. Your expertise lies in planning, implementing, and optimizing ad campaigns across Facebook and Google platforms, specifically tailored to the USA market. Any experience in running mass tort campaigns will be a significant advantage in this role. Your critical role involves driving lead generation, increasing conversions, and maximizing ROI for our business. You will navigate the unique challenges and opportunities of the U.S. digital advertising landscape. Your responsibilities include developing, launching, and managing high-performing ad campaigns on Facebook and Google platforms targeting the US...

As a Senior Machine Learning Manager at Wayfair's Advertising Optimization & Automation Science team, you will play a pivotal role in leading a team dedicated to developing intelligent, ML-powered systems that drive personalized recommendations and campaign automation within Wayfair's advertising platform. Your responsibilities will involve owning the strategy, roadmap, and execution of supplier advertising intelligence and automation solutions. You will lead initiatives focused on GenAI-powered creative optimization, ML-based recommendation systems, and campaign automation to drive significant incremental ad revenue and improve supplier outcomes. In this role, you will build, coach, and man...

As a PPC/SEM Specialist at Expanse Digital, you will be responsible for managing and optimizing Google Ads campaigns to drive conversions and maximize ROI for our clients. Your expertise in search, shopping, and YouTube ads will play a crucial role in helping our clients achieve their business goals. In this role, you will be involved in planning, launching, and optimizing Google Ads campaigns across various platforms. Conducting keyword research, competitor analysis, and audience segmentation will be key to ensuring campaign effectiveness. You will continuously test ad creatives, landing pages, and bidding strategies to improve metrics such as CTR, CPC, and ROAS. Monitoring and analyzing ca...

As an experienced SEO and ASO Specialist, you will play a crucial role in developing and implementing comprehensive strategies to drive organic growth and enhance visibility across various web and app platforms. Using your expertise, you will conduct thorough keyword research, optimize website content, app titles, descriptions, and metadata to reach target audiences effectively. Your responsibilities will include analyzing performance metrics through tools such as Google Analytics, Search Console, and app store analytics to identify optimization opportunities. By implementing technical SEO best practices like site speed optimization, mobile-first strategies, and schema markup, you will ensur...

Roles & Responsibilities ASO Executive Conduct keyword research to improve app visibility on Play Store and App Store Optimize app titles, descriptions, and metadata using relevant keywords Analyze competitors’ apps, keywords, and strategies Plan and update store creatives (icons, screenshots, preview videos) to boost conversion Track app rankings, installs, reviews, and other key ASO performance metrics Assist in A/B testing of app store creatives and copy Coordinate with design, marketing, and development teams for listing updates Monitor user reviews and ratings; suggest strategies for improvement Stay updated with the latest trends and algorithm changes in ASO