15 Creative Briefing Jobs

As a strong category growth marketer at Swiggy Instamart, your role involves owning and designing end-to-end customer initiatives for the concerned categories. You will collaborate with various teams to ensure a seamless consumer journey from category marketing to regional/national events. Responsibilities: - Conceptualize and execute customer journeys for core categories and flagship campaigns - Collaborate with Category Management, Product Management, Merchandising Operations, and other teams to gather inputs and develop consumer journeys - Own creative briefs and ensure the quality of visual and copy elements in consumer journeys - Develop detailed execution plans and ensure timely delivery by assigning roles and responsibilities - Drive improvements in the merchandise experience through strategic and creative ideas - Analyze merchandising metrics, consumer feedback, and implement continuous improvements - Communicate findings and results to senior leaders - Create and execute effective Go-To-Market plans for new product releases and initiatives Desired Candidate: - Innovative, customer-focused, and enthusiastic with strong judgment and problem-solving skills - Experienced in technical tools, digital marketing, data analysis, or relevant merchandising experience - Passionate, organized, and capable of managing multiple projects simultaneously - Strong oral and written communication skills with the ability to adapt communication style - Demonstrates striving for excellence and taking action in high-pressure situations - Prioritizes consumer needs and understands brand marketing, online consumer behavior, and product development - Comfortable working in a high-growth and fast-paced team environment If you are someone who thrives in driving category growth, leading cross-functional initiatives, and delivering exceptional consumer experiences, we would love to have you on our team at Swiggy Instamart.,

As a Design Director at Landor's Global Design Studio, you will provide creative leadership by overseeing design teams and projects. Your role will involve guiding and directing to ensure the best strategy and design for clients. Collaborating with Creative Directors and fellow Design Directors, you will establish the future creative vision. You will be responsible for maintaining the quality and appropriateness of solutions from the initial creative briefing through to client presentations, design implementation, and production accuracy. Leading creative critiques, drawing out creative ideas aligned with design/brand strategy, and providing ongoing direction to the design team will be key aspects of your role. You will also be involved in selecting and refining the final creative solutions. To excel in this role, you should have previous experience in a similar role within a branding/design agency, leading cross-discipline teams. Your ability to demonstrate creative impact and manage project delivery end-to-end will be crucial. Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Adobe Acrobat) is a must. At Landor, we are dedicated to creating a culture of respect and equal opportunities for all. As part of WPP, an equal opportunity employer, we welcome applicants for all positions without discrimination. Join us in our mission to make a positive difference through innovative brand solutions.,

As an Assistant Manager Client Servicing at MidasNext Media Pvt. Ltd. located in Andheri West, Mumbai, you will play a crucial role in managing client relationships within the events industry. With over 3 years of experience in the field, your primary responsibility will be to ensure the successful execution of event projects that go above and beyond client expectations. Your duties will include developing and delivering pitch presentations that are customized to meet each client's specific needs. It will be essential to regularly communicate with clients to grasp their requirements, objectives, and anticipations for every event. Collaboration with internal departments such as business development, operations, and creative teams will be key in managing event briefs, costings, and designs to ensure they align with the client's vision. You will be responsible for creating and overseeing a comprehensive event checklist based on the finalized client elements. Providing clear and detailed creative briefs to the design team will be crucial to meet all client specifications. Additionally, you will oversee quality checks on event materials, including prints, giveaways, and collaterals, to ensure they meet the necessary standards. Efficient time management and resource allocation will be essential in meeting project deadlines and delivering flawless events. Your role will involve meticulous planning and coordination to guarantee the success of each project.,

You are a skilled Assistant Manager Client Servicing with over 3 years of experience in the events industry. Your role at MidasNext Media Pvt. Ltd. will involve managing client relationships, coordinating with internal teams, and ensuring successful event projects that surpass client expectations. Your key responsibilities will include developing and presenting pitch presentations tailored to clients" specific requirements. You will regularly communicate with clients to understand their needs, goals, and expectations for each event. Collaborating with business development, operations, and creative teams is essential to manage event briefs, costing, and designs in alignment with the client's vision. You will be responsible for creating and managing a detailed event checklist based on the finalized elements, as well as providing clear and comprehensive creative briefs to the design team to meet all client specifications. Quality control checks on event materials, including prints, giveaways, and collaterals, will fall under your purview to ensure they meet the necessary standards. Efficient time management and resource allocation are crucial for you to plan and meet project deadlines effectively and deliver flawless events.,

Landor is searching for a Strategist to join the Mumbai studio. As a Strategist at Landor, you will be an integral part of shaping and enriching our clients" brand identities. Your role will involve devising innovative branding strategies that are in line with client objectives, promoting market differentiation, and cultivating customer loyalty. This will entail conducting market research, analyzing consumer behavior, identifying trends, and translating insights into actionable branding initiatives. Your expertise will drive the creation of compelling brand narratives and visual identities, positioning our clients for success in their respective markets. Your strategic vision will not only boost brand recognition but also significantly contribute to overall business growth. Your responsibilities will include: - Developing brand strategy for corporate and consumer brands across various geographies and categories. - Taking ownership of and leading work streams to understand their impact on the overall project. - Creating and implementing innovative branding strategies that foster business growth, customer engagement, and brand awareness. - Collaborating with diverse teams, such as creative, product, and executive leadership, to ensure cohesive and impactful brand initiatives. Requirements for the role: - Demonstrated grasp of branding principles, including experience with brand strategy, brand naming, product and portfolio architecture, nomenclature, creative briefing, campaign messaging, and design understanding. - Solid knowledge of how brands and businesses operate, encompassing packaging, product/service innovation, sustainability, and e-commerce. - Ability to distill complex data from business and market perspectives, along with excellent analytical, critical thinking, and problem-solving skills. - Crafting brand narratives utilizing top branding principles, excellent writing skills, and communication. - Possessing an open-minded approach with inherent curiosity and a willingness to offer fresh perspectives in problem-solving. At Landor, we believe that the best work emerges through collaboration, creativity, and connection. Therefore, we have adopted a hybrid approach, with teams in the office around four days a week. Landor, a WPP company, is an equal opportunity employer that assesses applicants for all positions without discrimination or bias towards specific traits. We are dedicated to nurturing a culture of respect where everyone feels included and has equal opportunities for career advancement.,

As a Senior Manager in Brand Communication for Fashion & Lifestyle, you will be responsible for leading end-to-end Go-To-Market (GTM) planning and execution, focusing on new launches and seasonal campaigns. Your role will involve creating and managing content and communication across various channels such as digital, in-store, PR, influencer, and experiential. You will collaborate with advertising, PR, event, and media agencies to develop creative briefs and deliver standout campaigns. Working closely with cross-functional teams is essential to ensure seamless execution and consistent brand storytelling. Tracking performance, gaining insights, and striving for brand excellence will be key aspects of your responsibilities. To excel in this role, you should have a solid foundation in fashion & lifestyle brand management, with at least 10-12 years of experience, including a minimum of 4 years in core Brand Management. Proven expertise in agency management and creative briefing is crucial, along with the ability to drive cross-functional alignment and deliver high-impact GTMs. Being a natural storyteller with exceptional communication and project management skills will set you up for success in this position. This is an on-site role based in Mumbai, offering you the opportunity to shape the future of a leading fashion & lifestyle brand. If you are ready to take on this challenge and make a significant impact, we encourage you to apply now or refer someone who would be a perfect fit for this role.,

The role involves managing a team of creative individuals and overseeing the creation of impactful creative solutions. You will be responsible for understanding client needs, developing creative ideas, and selecting the appropriate media and style to achieve client objectives. Your main responsibilities will include coordinating with clients and the integrated solutions department to understand business objectives, collaborating with the business development team on pitches and presentations, interpreting client needs to develop suitable concepts, obtaining approval on rough layouts, creating creative briefs through research, generating new ideas, presenting concepts to clients and the team, staying updated on new media trends, collaborating with various team members, and crafting concepts and drafts based on copywriting principles.,

As a Digital Marketing Strategist at Umbrella Aegis, you will play a crucial role in blending AI with Human Intelligence to deliver innovative marketing and design solutions. Your primary responsibility will involve developing strategic campaign ideas and collaborating with the creative team to bring them to life. It is essential to have a forward-thinking approach while ensuring that the campaigns are aligned with the brand's objectives and are performance-driven. Your key responsibilities will include: - Strategic Ideation: Create campaign ideas and digital-first concepts for various marketing initiatives. - Execution Oversight: Collaborate with internal creative teams to ensure the successful execution of ideas. - Performance Focused: Develop strategies that are ROI-driven and measurable. - Cross-Functional Coordination: Work with account managers and clients to align marketing efforts with brand goals. - Trend Spotting: Stay updated on digital trends, social platform updates, and pop culture to keep campaigns relevant. - Content Planning: Assist in planning content calendars, brand narratives, and campaign rollouts. To qualify for this role, you should have: - 5+ years of experience in digital marketing, advertising, or brand strategy. - A strong portfolio showcasing past campaign ideation, especially in digital and social platforms. - Excellent communication skills and the ability to provide creative briefings. - Proficiency in using digital tools and platforms like Google Analytics and Meta Business Suite. - A team-first mindset and the ability to thrive in a fast-paced work environment. Nice to have: - Experience working in an agency setting. - Knowledge of basic design or copywriting principles. - Familiarity with paid media and performance marketing metrics. If you are a strategic thinker with a passion for driving innovative marketing campaigns and possess the ability to collaborate effectively with cross-functional teams, we encourage you to apply for this exciting opportunity at Umbrella Aegis.,

You should have 3-5 years of work experience and be strong in terms of brand strategy. Your key responsibilities will include liaising with clients to identify specific business problems and develop ideas, communicating with colleagues within the agency, such as creatives and account managers, in the process of developing a campaign, gaining a comprehensive context for advertising strategies by analyzing a wide range of information in great detail, including demographics, socio-economics, and the market for the client's product and market share, finding an "angle" on a specific product or service on which to base an advertising campaign, researching the product or service to be advertised, which may involve gaining technical or specific knowledge, reconciling the differences between consumers" current perceptions of the brand and the way the client wishes the brand to be perceived, meeting the client to learn the background of the brand and advising on possible approaches to the target market, providing the creative team with a clearly defined brief that contains concise information on the product, audience, and strategy, presenting conclusions and ideas to clients and other agency staff, and analyzing and interpreting customer response and sales data to evaluate the effectiveness of the campaign.,

As the creative strategist and cultural pulse-checker for the Broadway brand, you will collaborate closely with the Head of Marketing, design team, and social/content leads to develop campaigns and collaborations that are not only modern and hype-worthy but also culturally resonant. Your work will involve creating decks, identifying trends, launching brand drops, and crafting moments that contribute to the narrative and meaning of the Broadway brand. Your key responsibilities will include translating marketing goals into campaign concepts, moodboards, and storytelling themes for brand campaigns. You will be expected to conduct trend and culture research in areas such as fashion, food, meme culture, music, and creators, and share relevant insights with the team. Additionally, you will collaborate with the junior creative director and content team to visually and socially bring creative briefs to life. You will also play a role in supporting the development of brand collaborations, drops, and Broadway-origin IPs. The ideal candidate for this role will have at least 2 years of experience in brand/culture strategy, content planning, or creative roles. You should be comfortable working with decks, insights, and have a knack for connecting culture to the brand. A strong taste level and storytelling ability across various formats such as decks, IG posts, Notion boards, and Figma outlines are essential. You should be someone who not only understands what is trending but also comprehends the underlying reasons behind these trends.,

As the creative strategist and cultural pulse-checker for the Broadway brand, you will collaborate closely with the Head of Marketing, design team, and social/content leads to develop campaigns and collaborations that are modern, hype-worthy, and culturally resonant. Your role will involve translating marketing goals into campaign concepts, moodboards, and storytelling themes that resonate with the target audience. Additionally, you will stay updated on trends in fashion, food, meme culture, music, and creators to provide relevant insights to the team. You will be responsible for working with the junior creative director (once hired) and the content team to visually and socially bring creative briefs to life. Moreover, you will play a key role in supporting the development and pitching of brand collaborations, drops, and Broadway-origin IPs. Your expertise in packaging Broadway decks for brand partners, recaps, internal meetings, or press will be crucial in communicating the narrative and meaning of the Broadway brand effectively. The ideal candidate for this position should have at least 2-4 years of experience in brand/culture strategy, content planning, or creative roles. You should be comfortable working with decks, insights, and have a strong ability to translate culture into brand strategies. A keen taste level and storytelling ability across various formats such as decks, IG posts, Notion boards, and Figma outlines will be highly valued. Furthermore, you should have a deep understanding of the underlying reasons behind trending phenomena, not just the surface-level trends themselves.,

You will be responsible for leading marketing communication initiatives for international operations, focusing on marketing strategy, digital strategy, brand communication, campaign execution, and international market alignment. With a minimum of 8-10 years of experience in marketing, digital, and brand communications, you will play a crucial role in positioning the brand consistently and effectively across global markets. This role requires strategic thinking, creative storytelling, and close collaboration with cross-functional and regional teams to deliver impactful marketing campaigns. Your key responsibilities will include driving the development and implementation of marketing and digital strategy for international markets while ensuring consistency with the global brand framework. You will adapt brand messaging and visual identity to match cultural and market-specific nuances, maintaining overall brand coherence. Additionally, you will oversee the creation of compelling and high-quality content for various platforms in collaboration with agency partners, ensuring alignment with the brand voice, style, and tone. In terms of campaign planning and execution, you will lead integrated, multi-channel marketing campaigns across ATL, BTL, and experiential channels in global markets. This will involve working closely with regional teams to localize content and ensure market relevance and effectiveness. You will also collaborate with product, design, and global sales teams to align on messaging, timelines, and deliverables, serving as a central point of contact for brand consistency across departments and international stakeholders. Furthermore, you will be responsible for planning and executing brand-driven events, trade shows, and activations in key international markets, ensuring end-to-end coordination and supporting local teams in adapting brand experiences to suit market expectations. Monitoring brand performance and perception in global markets, conducting competitive benchmarking, and gathering regional feedback to refine brand strategy and campaign execution will also be part of your role. To qualify for this position, you should have a Bachelor's or Master's degree in communications, International Business, MBA-Marketing, or a related field, along with 8+ years of experience in brand communication or marketing roles, preferably with exposure to international markets. Strong understanding of brand development, campaign management, and cross-cultural adaptation, as well as experience in coordinating large-scale marketing projects with global and cross-functional teams, will be essential. Additionally, excellent communication, storytelling, organizational skills, proficiency in project management, and creative briefing are required for this role.,

The role involves managing a team of creative individuals and is responsible for creating impactful creative solutions. You will need to listen to clients, understand their needs, and then make creative decisions accordingly. Your tasks will include developing creative ideas and concepts, selecting suitable media and styles to achieve the client's objectives. Your major responsibilities will include coordinating with clients and the integrated solutions department to discuss business objectives and project requirements. You will collaborate with the business development team for pitch presentations and strategizing to convert potential clients. It will be your responsibility to interpret the client's business needs and develop concepts that align with their objectives. You will also need to seek approval for concepts by submitting rough layouts and develop creative briefs through research and information gathering. Your role will require thinking creatively to generate new ideas, presenting finalized concepts to clients and the integrated solutions department, and staying updated on emerging trends in new media to apply them effectively in client campaigns. You will work as part of a team with Creative Strategists, Sr. Creative Strategists, Creative Leads, and Group Creative Managers. Additionally, you will be expected to create concepts and sample drafts based on your knowledge of copywriting principles.,

We are seeking a dynamic and detail-oriented Advertising and Media Coordinator to manage and execute our brands media and advertising initiatives. The ideal candidate will have a passion for creative communication, a strategic mindset, and experience coordinating multimedia campaigns across digital and traditional platforms. We are looking for a proactive and organized candidate to manage and streamline advertising activities across platforms. Key Responsibilities: Plan and implement advertising and media strategies aligned with brand objectives Coordinate with internal teams and external agencies to ensure timely delivery of creative assets Manage media planning and buying across digital, print, OOH, and broadcast channels Monitor and evaluate campaign performance; generate reports and recommend optimizations Ensure consistent brand messaging across all media channels Maintain advertising calendars and budgets, ensuring cost-efficiency Liaise with vendors for production and placement of marketing materials Track emerging trends in media consumption and advertising tools Key Requirements: Bachelor’s degree in Marketing, Mass Communication, Advertising, or related field 3–5 years of experience in media coordination or advertising roles Proficiency in campaign planning tools and analytics platforms Strong understanding of digital platforms (Google Ads, Meta, YouTube, etc.) Excellent organizational, communication, and time-management skills Ability to multitask in a fast-paced environment and meet deadlines Preferred Skills: Knowledge of regional advertising channels Familiarity with media tracking and budgeting tools Creative mindset with an eye for detail

Role Overview: Brand Marketing Manager We're seeking a Brand Marketing Manager to lead WoodenStreet's brand presence globally, shaping brand love, recall, and narrative across digital and offline channels. This high-impact role requires experience in brand campaigns, content, PR, and social storytelling. You'll work closely with the CMO, present to the founders office, and manage a growing team while collaborating across functions. We're based in Udaipur; this full-time role demands a strategic thinker with execution expertise. Key Responsibilities Brand Campaigns: Lead end-to-end planning and execution across various channels. PR & Corporate Communications: Shape media narrative, drive visibility, and position leadership effectively. Content & Storytelling: Define the brand voice, tone, and messaging to resonate with our audience. Influencer & Social Partnerships: Lead influencer marketing initiatives, identify key creators, and measure their impact. Internal Brand Culture: Foster brand love internally, collaborating with HR and leadership to embed brand values. Creative & Agency Management: Work with external partners to deliver high-quality creative output. Budget & Performance: Manage campaign budgets, measure effectiveness, and drive commercial outcomes. Why This Role Matters Strategic Seat: Directly shapes brand direction with the CMO and founders, offering significant influence. Visibility & Impact: Influences customer trust, media narrative, and internal culture, making a tangible difference. Autonomy: Provides ample room to build your own playbook and drive impactful results. Growth-Stage Momentum: Offers a unique opportunity to scale a household brand during an exciting growth phase. Passionate Teams: Enjoy a collaborative environment with like-minded individuals dedicated to the brand's success. A Dynamic Day Morning Routine: Reviews script drafts for upcoming digital films. PR Collaboration: Aligns with the PR team on feature story pitches and placements. Influencer Briefing: Structures detailed briefs with the social media lead for new campaigns. Strategy Prep: Prepares compelling decks for CMO and founder meetings, outlining brand strategies. Creative Feedback: Collaborates with designers and content writers, providing constructive feedback to refine creative assets. Requirements Experience: 5-7 years in brand marketing, with a background in both agency and in-house environments. Campaign Expertise: Hands-on experience with brand campaigns, influencer marketing, social storytelling, or PR-led initiatives. Creative Judgment: Strong ability to write clear briefs and provide insightful feedback on creative work. Leadership: Comfortable working with senior leadership and presenting independently. Work Style: Possesses a fast-paced, hands-on, and ownership-driven approach. Location: Based in or willing to relocate to Udaipur full-time (relocation support offered). Mindset: A true team player with a hunger to take ownership and drive exceptional results.