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Prasuk Jain Hospitality Ventures logo
Digital Marketing Specialist Prasuk Jain Hospitality Ventures

2.0 - 6.0 years

5 - 10 Lacs

Mumbai

Work from Office

Role & responsibilities Key Responsibility Areas (KRA): 1. Performance Marketing & Paid Campaigns -Strategize, execute, and optimize performance-driven campaigns across Meta (Facebook & Instagram), Google (Search, Display, YouTube), and LinkedIn. -Handle media buying, audience segmentation, and budget optimization to drive ROI and CPL/CPA targets. -Constant A/B testing of creatives, copies, and landing pages to improve conversion rates. 2. SEO Management (On-Page & Off-Page) Conduct detailed keyword research, competitor analysis, and SEO audits. -Optimize website architecture, internal linking, and technical SEO parameters (e.g., page speed, schema markup). -Build high-quality backlinks thro...

Posted 4 months ago

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